Sales & Marketing Data Specialist

2 years

2 - 3 Lacs

Posted:1 month ago| Platform: GlassDoor logo

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On-site

Job Type

Full Time

Job Description

Special Note : Candidates without working knowledge of Microsoft Excel formulas are requested not to apply for this position.

Job Title: Sales & Marketing Data Specialist – Marketing

Location: Gurgaon

Department: Sale and Marketing

Experience: Min. 2 years in Data Specialist (preferably in Pharma / Chemicals / FMCG)

Qualification: Data Analyst/Graduate or related field

Industry: Pharmaceuticals / Ingredients / Chemicals / FMCG / Export-Oriented Industries

About the Role:

We are looking for a detail-oriented and proactive Sales & Marketing Data Specialist who will be responsible for collecting, analyzing, and interpreting sales and marketing data to support business growth and decision-making as well as followup in market vendors and supporters. This role will play a key part in optimising marketing campaigns, improving sales performance, and providing actionable insights through dashboards, reports, and market research.

Key Responsibilities:

  • Collect, clean, and analyze sales and marketing data from multiple sources (CRM, ERP, digital platforms, etc.).
  • Develop and maintain dashboards and reports to track KPIs, sales targets, lead conversion rates, and campaign performance.
  • Provide insights on customer behavior, market trends, competitor analysis, and sales opportunities.
  • Support sales forecasting, territory planning, and pipeline management with data-driven recommendations.
  • Collaborate with marketing teams to measure ROI of campaigns, promotions, and digital initiatives.
  • Ensure data accuracy, consistency, and compliance with company standards and policies.Automate recurring reports and streamline data workflows for efficiency.
  • Work closely with cross-functional teams (Sales, Marketing, Finance, Operations) to align strategies with data insights.

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Qualifications and Skills:

  • Bachelor’s degree in Business, Marketing, Data Analytics, Statistics, or related field.
  • Proven experience (2–5 years) in sales/marketing analytics, business intelligence, or data specialist roles.Strong proficiency in Excel, SQL, and data visualization tools (Power BI, Tableau, Google Data Studio, etc.).
  • Experience with CRM systems (Salesforce, HubSpot, Zoho, or equivalent).
  • Knowledge of digital marketing platforms (Google Analytics, Ads Manager, SEO/SEM tools) is a plus.Excellent analytical, problem-solving, and storytelling skills with data.
  • Strong communication and presentation abilities.
  • Most important good knowledge of Microsoft Excel.
  • Ability to manage multiple projects and meet deadlines with accuracy.

Preferred Attributes:

  • Certification in data analytics, digital marketing, or BI tools.
  • Experience in the [Industry Name, e.g., FMCG, Pharma, IT, etc.].
  • Ability to translate data into clear business strategies.

Why Join Us?

  • Professional work environment with a collaborative team.
  • Competitive salary and benefits.
  • Opportunity to work with global clients and shipping partners.

To Apply: Send your CV to [hiring@makams.com] with the subject line: "Application – Sales & Marketing Data Specialist – Marketing".

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Paid sick time
  • Provident Fund

Work Location: In person

Expected Start Date: 08/09/2025

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