Sales Head

Location:

Calicut, Kerala

Pay:

The Sales Head will lead and manage the sales function across all branches, ensuring consistent admissions growth and high-quality conversions. This role requires strong experience in the education/training industry, CRM-driven team management, and alignment with marketing to improve lead quality and conversion performance. The position is based at the Calicut office with periodic branch visits.

Key Responsibilities1. Sales Leadership & Strategy

• Develop and execute sales strategies to meet monthly and quarterly admission targets.
• Analyze market trends, competitors, and student preferences to strengthen sales performance.
• Ensure consistency in sales processes across all branches.

2. Team Management

• Lead and manage sales staff across branches via a CRM system.
• Conduct daily/weekly performance reviews.
• Provide training on communication, counseling, and lead conversion.
• Set KPIs and ensure consistent achievement.

3. CRM & Sales Operations

• Oversee the CRM system for accurate lead tracking and follow-up management.
• Monitor pipeline health, response time, and conversation quality.
• Improve CRM workflows and reporting formats.

4. KPI Monitoring & Reporting

• Track KPIs such as conversion rates, follow-up quality, target achievement, and counselor activity.
• Submit weekly and monthly sales performance reports to management.

5. Lead Quality Review

• Evaluate the quality of leads received from digital marketing and offline channels.
• Provide actionable feedback to the marketing team to improve targeting and lead funnel health.

6. Collaboration with Marketing

• Work closely with the digital marketing and branding teams.
• Suggest improvements for ads, creatives, communication flow, and landing pages.
• Align sales and marketing to maximize ROI on marketing spends.

7. Branch Coordination

• Coordinate with branch heads and teams for smooth admissions and onboarding.
• Visit branches when required to monitor performance, support staff, and resolve issues.
• Prepare branch visit reports for management.

Qualifications & Experience

• Bachelor’s degree or MBA preferred.
• 5–8+ years of experience in sales, preferably in the education or training sector.
• Strong experience managing multi-location teams.
• Proficiency in CRM systems like Zoho, LeadSquared, HubSpot, etc.
• Proven ability to increase conversions and achieve sales targets.

Skills Required

• Strong leadership and communication skills.
• Analytical and data-driven mindset.
• Team-building and motivational abilities.
• Strategic planning, problem-solving, and decision-making.

Excellent coordination with marketing and operations teams.