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Regional Marketing Manager

7 - 10 years

0 Lacs

Mumbai Metropolitan Region India

Posted:4 days ago| Platform: Linkedin logo

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Skills Required

marketing drive pricing portfolio management polymer strategy collaboration service analysis strategies optimization data positioning development communication crm engineering analytics tableau sap salesforce

Work Mode

On-site

Job Type

Full Time

Job Description

Job Summary


WACKER’s polymer dispersions and adhesives segment in India and Asia


Key Responsibilities


Strategic Marketing & Market Insights:


Business Strategy & Portfolio Optimization:


Pricing Strategy:


New Market & Application Development:


Marketing Execution & Lead Generation:



Internal Collaboration & Knowledge Sharing:


Customer & Channel Engagement:


Job Requirements


  • BSc in Chemistry/Chemical Engineering or BSc in Marketing, combined with sound experience in the Chemical industry


  • 7-10 years of B2B marketing within the Chemical industry, ideally in Polymers Emulsions/ Additives/Coatings/Construction Chemicals


  • Strong technical understanding of Polymer emulsions or adjacent experience


  • Proven track record in leading pricing and portfolio strategy with measurable business impact


  • Proficient in Marketing Analytics & Digital platforms, and market intelligence tools such as Tableau, Nielsen, or similar


  • Familiarity with CRM systems such as SAP or Salesforce is an advantage


  • Comfortable working in a matrix organization across cultures and time zones


  • Willing to travel across India and Asia as required

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