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Job Summary We are seeking an experienced Product Manager to lead market research, product development, and supply chain initiatives for our wheeled and crawler crane product lines in the Indian market. This role will focus on gathering customer needs, analyzing competitors, identifying local supply chain opportunities , and driving product strategy to enhance market competitiveness. Key Responsibilities Market & Customer Research Conduct in-depth market research to identify trends, customer pain points, and emerging demands for wheeled and crawler cranes. Gather and prioritize product requirements through direct engagement with customers, dealers, and industry stakeholders. Competitive Intelligence Monitor and analyze competitor products, pricing, features, and market strategies. Prepare detailed competitive benchmarking reports to guide product differentiation. New Product Development (NPD) Collaborate with R&D and engineering teams to translate market needs into product specifications. Support the development of product roadmaps and innovation strategies. India Local Supply Chain Development Identify and evaluate local suppliers, manufacturers, and partners to optimize cost, quality, and lead time. Work with procurement and operations teams to strengthen supply chain resilience. Go-to-Market (GTM) Strategy Assist in defining pricing, positioning, and promotional strategies for new and existing products. Support sales and marketing teams with technical insights and training. Regulatory & Compliance Ensure products meet local (India) and international standards, certifications, and safety regulations. Qualifications & Skills Bachelor’s degree in Mechanical Engineering, Business, or related field (MBA preferred). 3+ years of product management, market research, or business development experience in construction equipment, heavy machinery, or related industries . Strong understanding of wheeled & crawler cranes or similar heavy equipment. Proficiency in competitive analysis, customer needs assessment, and product lifecycle management . Experience in supply chain development/vendor sourcing (India market knowledge is a plus). Excellent analytical, communication, and stakeholder management skills. Willingness to travel domestically for customer/supplier visits. Preferred Familiarity with ERP systems (e.g., SAP) and product management tools (JIRA, Aha!). Knowledge of Indian construction/infrastructure industry trends . Show more Show less
