654 Product Launch Jobs - Page 26

Job Responsibilities: This position is required to achieve the desired level of performance in the following Key Result areas: Design and launch new product variants and ranges that match the brand's vision and market gaps. Improve existing products by reducing cost, enhancing flavor, adding functionality, refining positioning, etc. Lead and execute strategic projects for the company on product innovation and launch. Plan and execute marketing communication pieces based on consumer story derived from consumer researches and technical analysis. Liaise with different functions (revenue, R&D, legal, operations, manufacturing, etc.) and external agencies to ensure seamless and timely delivery of new products. Collaborate with a team of R&D formulators to direct the development of new products and ensure high product quality standards. Find new vendors/suppliers/agencies for NPD and existing product revamps. Analyze customer feedback through surveys, product reviews, consumer researches and use these insights in NPD. Handle annual budget and work on cost optimization projects Required Skills & Competencies MBA/Masters with approximately 3 to 5 years of total experience in product development. Good communication skills with Proficiency in MS Office. (MS Excel is a must) Willingness to travel Adaptability to fast pace & dynamic retail sector

Job Title: Trade Marketing Manager Experience: 10 15 years Qualification: MBA in Marketing or related field Location: Coimbatore Job Summary: We are looking for an experienced Trade Marketing Manager to lead our trade marketing initiatives, drive brand visibility, and support sales growth across markets. The ideal candidate will have hands-on experience in trade shows, product launches, and developing effective trade schemes. Key Responsibilities: Plan and execute trade shows , dealer meets, and channel events. Lead new product launch activities in coordination with sales and marketing teams. Develop and manage trade schemes to drive primary and secondary sales. Oversee ATL (Above-the-Line) and BTL (Below-the-Line) marketing campaigns. Collaborate with sales teams to understand market needs and consumer insights. Monitor ROI and performance of trade marketing activities. Work closely with distributors and channel partners to enhance brand presence. Requirements: MBA in Marketing with 10 15 years of experience in trade marketing. Strong understanding of retail and distribution channels. Proven experience in organizing trade events and product launches. Excellent communication, planning, and team leadership skills. Willingness to travel as required.

We are seeking a highly skilled and motivated Project Manager to join our team. The ideal candidate will have a proven track record in managing projects from initiation to completion, with strong leadership and communication skills. The candidate should be adept at coordinating cross-functional teams, managing budgets, and ensuring that all project deliverables meet quality standards. A background in [specific industry or field] is preferred, along with proficiency in project management methodologies and tools. Drive the product and business-planning process across cross-functional teams of the organization. Analyze consumer needs, current market trends, and potential partnerships from an ROI and build vs. buy perspective. Assess current competitor offerings, seeking opportunities for differentiation. Analyze product requirements and develop appropriate programs to ensure they re successfully achieved. Develop, implement, and maintain production timelines across multiple departments. Appraise new product ideas and strategize appropriate to-market plans. Understand the product market and Set pricing to meet revenue and profitability goals. Responsibilities Drive the execution of all product lifecycle processes for products, including product research, market research, competitive analysis, planning, positioning, roadmap development, requirements development, and product launch. Translate product strategy into detailed requirements for prototype construction and final product development by engineering teams. Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI. Analyze market data to develop sales strategies, and define product objectives for effective marketing communications plans. Collaborate closely with engineering, production, marketing, and sales teams on the development, QA, and release of products and balance of resources to ensure success for the entire organization. Develop product positioning and messaging that differentiates our organization and its features across primary market segments. Deliver MRDs and PRDs with prioritized features and corresponding justification. Work with external third parties to assess partnerships and licensing opportunities. I agree to the Terms of Service and Privacy Policy TensorGo Software is a low code PaaS company specializing in deep learning products. Our platform simplifies building complex ML/DL applications with integrated APIs and custom neural networks, solving global challenges and shaping a smarter future.

Product Marketer (Growth & Community) Who are we We are Spyne, redefining how cars are marketed and sold with cutting-edge Generative AI. What started as a bold idea using AI-powered visuals to help dealers sell online faster has evolved into a full-fledged AI-first automotive retail ecosystem. Backed by $16M in Series A funding from Vertex Ventures, Accel, and other top investors, we re scaling fast: Expanded across the US & EU markets Launched industry-first AI-powered Image & 360 solutions Achieved a 5X revenue surge in 15 months, aiming for 3-4X growth this year Now, we re rolling out an end-to-end GenAI Automotive Retail Suite and pushing into the US market to bring our AI-driven products to 3,000-4,000 dealers. Read more about us: Studio AI Product - t.ly/t0Ko5 Retail AI Product - t.ly/EyKC9 Series A Announcement - Spyne raises $16 Mil! Spyne raising another round!! Spyne secures funding for US Expansion! What are we looking for We re looking for a strategic Product Marketer with a knack for storytelling, branding, and growth. You will own the messaging, positioning, and go-to-market (GTM) strategies to drive Spyne s product adoption, engagement, and revenue. If you love crafting compelling narratives, building communities, and launching products that stick this role is for you! Location: Gurgaon (In-Office) Experience: 4-7 years in B2B SaaS Marketing (AI, MarTech, or vertical SaaS preferred) What will you do Positioning, Messaging & Sales Enablement Develop differentiated positioning and customer-centric messaging for Spyne s AI solutions. Create high-impact assets: website copy, sales decks, case studies, demo videos, and whitepapers. Conduct competitive research and sharpen Spyne s unique value proposition for each segment. Product Launches & GTM Lead end-to-end GTM planning and execution for new product launches. Collaborate with Product, Sales, and Customer Success to drive adoption and retention. Community Building (Dealerships & Partners) Build and grow a thriving community of dealerships, OEMs, and partners. Run forums, webinars, referral loops, and user engagement programs. Partner with Customer Success to amplify user stories, testimonials, and co-marketing. Executive Engagement & High-Touch Events Organize CXO roundtables, private dinners, webinars, and thought-leadership panels. Support leadership in producing strategic content: whitepapers, articles, and keynote decks. Brand & Content Strategy Own Spyne s brand visibility across LinkedIn, social media, PR, and digital campaigns. Collaborate with designers to produce engaging creatives, videos, and demo reels. What will make you successful in this role Experience in B2B SaaS marketing at early to growth-stage startups (1-10M ARR). Proven community-building experience (Slack, WhatsApp, LinkedIn groups etc). Strong copywriting and storytelling skills with the ability to simplify complex tech. Proven record of launching products, GTM execution, and campaign optimization. Event marketing and webinar hosting experience is a plus. Comfortable working with data to measure and iterate on campaign performance. Self-starter, proactive, and thrives in a fast-paced startup culture. Why Spyne Ownership: Directly shape Spyne s GTM and brand playbook in a global expansion phase. Rocketship Growth: Be part of an AI SaaS company with global ambitions. Rewards: Competitive salary, ESOPs, health benefits, and a stellar team. Apply Now!

Do you want to help solve the worlds most pressing challengesFeeding the worlds growing population and slowing climate change are two of the worlds greatest challenges. AGCO is a part of the solution! Join us to make your contribution. AGCO is looking to hire candidates for the position of Specialist Product Engineer. We are looking for a highly skilled and meticulous Product Engineer - Casting Design Specialist to take a leading role in the end-to-end development of precision-cast components used in a wide range of structural and functional applications. In this role, you will be instrumental in shaping the future of our product lines by driving innovation in casting design, ensuring that every component meets stringent standards for performance, durability, manufacturability, and cost-effectiveness. Your Impact Design and develop cast components using CAD tools with a focus on manufacturability and performance. Collaborate with product development teams to define casting requirements early in the design phase. Perform tolerance stack-ups, GD&T, and design reviews for casting geometry and function. Conduct feasibility studies and work with foundries to evaluate tooling, process capabilities, and materials. understand the supplier report on casting simulation software (e.g., MAGMASOFT, ProCAST) to validate solidification, flow, and porosity. Drive design for manufacturability (DFM) and design for cost (DFC) principles. Support supplier selection, tooling development, and pre-production builds. Analyze test and validation data to support product launch and continuous improvement. Collaborate with quality, purchasing, and operations to ensure casting quality and performance goals are met. Maintain and update technical documentation, specifications, and design standards. Your Experience and Qualifications Bachelors degree in Mechanical Engineering, Materials Science, or a related field. Experience in casting design, tooling, and manufacturing processes. Proficiency with CREO software. Knowledge of casting simulation tools and FEA software is an advantage.. Strong problem-solving skills. Your Benefits GLOBAL DIVERSITY - Diversity means many things to us, distinct brands, cultures, nationalities, genders, generations - even variety in our roles. You make us unique! ENTERPRISING SPIRIT- Every role adds value. We are committed to helping you develop and grow to realize your potential. POSITIVE IMPACT - Make it personal and help us feed the world. INNOVATIVE TECHNOLOGIES - You can combine your love for technology with manufacturing excellence - and work alongside teams of people worldwide who share your enthusiasm. MAKE THE MOST OF YOU - Benefits include health care and wellness plans and flexible and virtual work options. Your Workplace We value inclusion and recognize the innovation a diverse workforce delivers to our farmers. Through our recruitment efforts, we are committed to building a team that includes a variety of experiences, backgrounds, cultures and perspectives. Join us as we bring agriculture into the future and apply now! Please note that this job posting is not designed to cover or contain a comprehensive listing of all required activities, duties, responsibilities, or benefits and may change at any time with or without notice. AGCO is proud to be an Equal Opportunity Employer

YOUR RESPONSIBILITIES WILL INCLUDE: Responsible for increasing revenue by achieving Primary and Secondary sales objectives in new and existing accounts Create and manage territory and account strategies to deliver on price and mix objectives. Provide product recommendations, samples, technical support, pricing and service information on demand. Provide product quotes and actively utilize value-selling tools and skills. Uncover and assess customer needs and develop and execute Value Proposition (Aligning Value). Demonstrate products and/or services and provide assistance in the best application of product and/or services. Proactively identify new business partners using screening techniques, referrals, and prospecting to potential customers within territory. Promote and launch our new product/Portfoili lines by coordinating with internal and external partners. Experience in accurately forecasting and managing the sales of a high growth business. Prepare monthly and quarterly sales reports and submit their findings and analysis to the team and management. Develop a thorough understanding of market conditions (e.g., current customers, potential customers, competitors) in assigned territory, and develop a strategy to achieve revenue goals. Conduct territory analysis and planning to enable appropriate allocation of time to accounts and customers. Responsible for securing and maintaining distribution of products and/or services and maintaining effective agreements. Use account management skills to plan and execute customer marketing/growth programs for customers. Creatively develop new applications for product lines. Channel or Key Accounts Specific: Responsible for selling to a designated channel. May identify new opportunities within the channel for potential business. Also responsible for needs analysis, development, negotiation, sale, delivery, and post-sale services to a group of clients. Participate in territory planning, customer planning and territory reviews. Develop and present SWOT analysis and make recommendations on products and growth opportunities. Maintain customer profiles and supply agreements. Establish pricing programs and strategies. Secure optimum product positioning within target accounts. Navigate complex problems and structures to determine the best solutions for customer needs. Collaborate with other business units to evaluate volume, identify trends, ensure quality, and monitor budgets. Bachelor s degree in Engineering / science preferred / B Sc & MBA 10 - 15 years related experience in B2C Sales / Direct Sales ONLY. Skill:- Product launch,Selling, Negotiation, leadership <

Dear All, Greetings from Unidesign Jewellery Pvt. Ltd.!!! We have opening of PD in Andheri Seepz, Mumbai. Responsibilities: To create and adhere to the product development plan To conduct research for the trends and market preferences for the types of jewellery products and designs and ensure maximum selection of products while show casing to the customers or in exhibitions To monitor CAM output, CAD report in the system and guide team members to avoid rejections, rework etc. Ensure that the tracker is updated. Champion the new concepts within the organization and across sales teams to get optimum results from the development done. To undertake regular feedback from customers and internal stakeholders If interested, please share your CV on vinod.mhapsekar@unidesign-jewel.com "At Uni, we are committed to fostering a diverse, equitable and inclusive workplace. We believe that a diverse workforce leads to better decision making, increased creativity, and improved business outcomes. As such, we actively seek to recruit and retain individuals from all sections of society with no exceptions. We are dedicated to creating an inclusive culture where all employees feel valued, respected, and supported. We encourage candidates of all backgrounds to apply for our open positions. Best Regards Vinod Mhapsekar Mobile - 9987518471 www.unidesign-jewel.com

- Product Strategy & Trade Marketing Planning Define product vision aligned with Pet Care goals and sales needs. Map competitor trade marketing efforts and emerging trends. Develop differentiated positioning for Hesters Pet Care portfolio in trade. - New Product Development, GTM & Field Sales Activation Based on in-depth market research, identify the gaps & develop new products to be launched each quarter followed by the GTM strategy. Design and execute go-to-market plans including brand communication, trade schemes, POS materials, and field activation. Ensure high visibility at vet clinics, retail pet shops, and distribution channels. - Market & Field Insights Gather insights from field visits, retailer feedback, and sales team discussions. Monitor competitive activity in trade to adapt tactics quickly. - Sales Enablement & Communication Create ready-to-use sales collaterals: product sheets, pitch decks, objection handling. Plan and deliver trade-focused training modules. Support incentive design and performance-tracking tools for sales team motivation. - Sales Scheme Management Develop quarterly trade promotion calendars. Roll out incentive schemes and monitor participation and impact. Ensure timely communication of schemes to all field force levels. - Performance Tracking & Feedback Loop Track KPIs including sales growth, scheme effectiveness, and field feedback. Maintain a feedback loop with the field team and make rapid tactical adjustments. Education: BVSc or MVSc (Veterinary Science) Job Location: Kadi, Gujarat ( Bus transportation facility available from Ahmedabad, Kalol & Kadi) Interested candidate can share their resume on careers@hester.in

a product manager is responsible for managing the entire product lifecycle, from concept to launch and beyond, ensuring the product meets market needs and achieves business goals. They oversee product development, launch strategies, marketing, and sales, working cross-functionally to drive success. Product Maanagement, Product Launch

The primary responsibility of this role is to lead design engineering for product development of LV Circuit Breakers (MCCB & ACB) and Accessories to meet customer specific technical, cost and market related technology requirement in accordance with standards (IEC, UL ). The candidate will be involved in all phases of product development. ROLES AND RESPONSIBILITIES Develop designs to meet electrical distribution market needs defined by product technical specifications. Responsible for the design, development, testing, documentation and manufacturing readiness. Hands on experience on working on LV products like MCCB, ACB, Contactors, Thermal Relay, circuit-breakers, accessories (rotary handle, motor mechanism, trip unit, ...). Lead engineering analysis on design concepts using engineering fundamentals and analysis tools (material strength, stack-up analysis, mechanism) and conduct complex design feasibility studies using hands on 3D software s like Pro/e . Have manufacturing/tooling knowledge to perform in metallic and plastic parts design. Design for Cost/Design for Manufacture Analysis (DFM/DFA) on individual parts, subassemblies with the ability to propose alternate materials and methods of assembly and manufacture. Develop and test product qualification, certification and reliability requirements Manage execution of prototype design; build and test Troubleshoot and perform root cause analysis to resolve design concept failures Interact and challenge with cross-functional teams such as manufacturing, sourcing, finance, marketing and vendors to define requirements, validate designs, implement manufacturing readiness and support product launch Develop and update product documentation including drawings, BOMs and design guides . Qualifications BE / B Tech in Mechanical/Electrical engineering with 8+ relevant experience Requirements: Experience in product design, production Engineering, Value Engineering Exposure to product design & development, quality, value engineering, costing of electrical distribution products like Low Voltage circuit breakers, MCCB, ACB Manufacturing knowledge for moulding, casting, & assembly processes and tooling Good knowledge on materials - plastics Working knowledge of CAD/CAE software like Pro/E and mechanism with Dimension chain analysis Project & design management skills is a must Proven communication & inter personal skills - a clear thinker that can simplify complexity. Able to set clear goals, communicate priorities Experience in full product life cycle (scoping, feasibility, execution, production, establishment)

This role is a Product Manager- Tech role in the Amazon Bazaar team. Amazon Bazaar is a new store on Amazon.in, offering a dedicated destination for fashion and home products at affordable prices. The key responsibilities include partnering with key stakeholders across business & technology teams to formulate, prioritize, and execute the product roadmap tailored to the unique needs of Indian customers. The role is also expected to influence global partner teams to innovate and develop solutions that cater to the diverse requirements of Indian customers. The ideal candidate for this position comes with strong product management experience, is customer obsessed, data-driven, and is able to operate with minimal supervision. They should have strong problem-solving skills, be able to influence partner teams, and juggle multiple tasks with competing deadlines. Key job responsibilities Key job responsibilities - Roadmap Management: Define high quality product roadmap based on business strategy and voice of customer. Manage a cross-functional process to translate the desired customer experience into a logically sequenced and optimized product roadmap. - Create buy-in for the product roadmap with internal and external stakeholders. - Requirements Definition: Partner with UX design team to develop high quality requirements and manage the scope of each product launch to deliver key capabilities on time. - Product Roll-out: Create and execute go-to-market plans for new products and features. Work closely with product engineering to develop product(s) and go-to-market teams (marketing) to drive adoption. Define and monitor key performance metrics to ensure performance, and continually optimize operational efficiencies. - Be comfortable with hands-on, day-to-day problem solving, implementing quick and effective action plans to meet short term priorities. Equally comfortable in generating a 3-year strategic vision. - Prepare and present business reviews to senior management - 5+ years of customer-facing product development and product management, including defining, launching, and optimizing product and services experience - Knowledge of agile product development and life-cycle management process - Experience leading cross-functional teams to deliver products and online services on tight deadlines

Product Marketing Manager Role: The Product Marketing Manager, Monitoring & Observability will be responsible for messaging and differentiating eG Innovations solutions in ways that will strengthen our brand and boost sales. Works closely with Marketing and Product team to ensure we are positioned formarket leadership, have effective content, and are driving demand for new customer acquisition. Responsibilities: Product Positioning and Messaging: Describe eG Innovations solutions in terms of its ability to solve market problems and create crisp and compelling messages. Address challenges of both decision maker buyers as well as functional IT professionals Product Marketing Strategy & Planning: Drive thoughtful product marketing plans that cover the spectrum of initiatives needed for business goals - vision/thought leadership, enablement, and prospect and customer initiatives Thought Leadership: Generate insightful & compelling content (webinars, blogs, e-books, etc.) to influence customers, buyers, industry specialists, research analysts, and other third parties. Sales Enablement and Content: Work closely with sales to understand their challenges and needs relative to selling the offering and create and maintain a playbook of marketing content to help Sales succeed. Create new demand marketing content/review and update existing content: eg Ebooks, Solution Briefs, Whitepapers, etc. Demand Generation: Work closely with the marketing team to develop campaigns assets, monitor and measure effectiveness and develop plans Event and Sales Support: Provide product and market expertise for tradeshows, webinars, and seminars. Customer and Competitive Intelligence: Map prospect/customer needs with target markets and analyze competitor and alternative offerings in the market, assess their strengths and weaknesses, and develop a strategy for winning against the competition. Your Experience: 7-10 years of solid background in B2B technology product marketing required. Knowledge of the Observability and IT Operations management market including application performance management, digital experience management, network and infrastructure monitoring, systems management, and related markets. Strong background targeting IT persona would be very beneficial Demonstrative analytical skills as well as a passion for products analysis, competitive analysis, and market dynamics with a strong ability to synthesize market data and provide solutions Creative ability to craft product messaging that resonates and connects with the diverse demographics of the target buyers Possess an apparent and seasoned business judgment Excellent communication skills, both written and verbal Ability to navigate and thrive in a cross-functional, highly matrixed environment on a global scale Experience producing creative, technical content Bachelors degree required, advanced degree MBA/MS desirable

Demand Marketing Manager Role: The Demand Marketing Manager will be responsible for campaign creation and launch of global digital programs, using a variety of ad and syndication platforms and analytics tools. Drive all online demand activity across marketing campaigns, lead gen, partner marketing, syndicated content, reviews websites, account-based marketing programs, programmatic display, retargeting and email from planning to execution and results. This is an important role within the global marketing team. The right person will be working cross-functionally with product marketing, product/engineering, sales and other marketing team members to build strong marketing programs. Responsibilities: Collaborate to create tactics and programs for specific strategies and goals based on business objectives Develop full-funnel global campaign program mix(Awareness, Demand, Engagement) Work cross-functionally to define campaign content, assets, creative structure, and campaign activation Oversee the development of core content and assets deployed in the campaign, mapping to buyers journey Build, launch, and manage campaigns with multiple vendors and platforms Manage the execution, monitoring, and measurement of marketing campaigns and their success Compile regular reports of campaign performance and results and resolve issues as needed Improve new campaigns using data and feedback from existing and previous projects Experience: Education: bachelors degree required. A degree in digital marketing, communications, or related is preferred 5+ years of relevant experience in SaaS B2B marketing, ideally with global responsibilities A proven track record of planning and executing full-funnel marketing campaigns Understanding of the buyers journey and how to plan for content at each stage Possess an in-depth understanding of current marketing technologies and trends, relevant working experience, and project management skills Ability to work independently and within a collaborative team-oriented environment Excellent communication skills (both written and oral)

Demand Marketing Manager Role: The Demand Marketing Manager will be responsible for campaign creation and launch of global digital programs, using a variety of ad and syndication platforms and analytics tools. Drive all online demand activity across marketing campaigns, lead gen, partner marketing, syndicated content, reviews websites, account-based marketing programs, programmatic display, retargeting and email from planning to execution and results. This is an important role within the global marketing team. The right person will be working cross-functionally with product marketing, product/engineering, sales and other marketing team members to build strong marketing programs. Responsibilities: Collaborate to create tactics and programs for specific strategies and goals based on business objectives Develop full-funnel global campaign program mix(Awareness, Demand, Engagement) Work cross-functionally to define campaign content, assets, creative structure, and campaign activation Oversee the development of core content and assets deployed in the campaign, mapping to buyers journey Build, launch, and manage campaigns with multiple vendors and platforms Manage the execution, monitoring, and measurement of marketing campaigns and their success Compile regular reports of campaign performance and results and resolve issues as needed Improve new campaigns using data and feedback from existing and previous projects Experience: Education: bachelors degree required. A degree in digital marketing, communications, or related is preferred 5+ years of relevant experience in SaaS B2B marketing, ideally with global responsibilities A proven track record of planning and executing full-funnel marketing campaigns Understanding of the buyers journey and how to plan for content at each stage Possess an in-depth understanding of current marketing technologies and trends, relevant working experience, and project management skills Ability to work independently and within a collaborative team-oriented environment Excellent communication skills (both written and oral)

Product Marketing Manager Role: The Product Marketing Manager, Monitoring & Observability will be responsible for messaging and differentiating eG Innovations solutions in ways that will strengthen our brand and boost sales. Works closely with Marketing and Product team to ensure we are positioned formarket leadership, have effective content, and are driving demand for new customer acquisition. Responsibilities: Product Positioning and Messaging: Describe eG Innovations solutions in terms of its ability to solve market problems and create crisp and compelling messages. Address challenges of both decision maker buyers as well as functional IT professionals Product Marketing Strategy & Planning: Drive thoughtful product marketing plans that cover the spectrum of initiatives needed for business goals - vision/thought leadership, enablement, and prospect and customer initiatives Thought Leadership: Generate insightful & compelling content (webinars, blogs, e-books, etc.) to influence customers, buyers, industry specialists, research analysts, and other third parties. Sales Enablement and Content: Work closely with sales to understand their challenges and needs relative to selling the offering and create and maintain a playbook of marketing content to help Sales succeed. Create new demand marketing content/review and update existing content: eg Ebooks, Solution Briefs, Whitepapers, etc. Demand Generation: Work closely with the marketing team to develop campaigns assets, monitor and measure effectiveness and develop plans Event and Sales Support: Provide product and market expertise for tradeshows, webinars, and seminars. Customer and Competitive Intelligence: Map prospect/customer needs with target markets and analyze competitor and alternative offerings in the market, assess their strengths and weaknesses, and develop a strategy for winning against the competition. Your Experience: 7-10 years of solid background in B2B technology product marketing required. Knowledge of the Observability and IT Operations management market including application performance management, digital experience management, network and infrastructure monitoring, systems management, and related markets. Strong background targeting IT persona would be very beneficial Demonstrative analytical skills as well as a passion for products analysis, competitive analysis, and market dynamics with a strong ability to synthesize market data and provide solutions Creative ability to craft product messaging that resonates and connects with the diverse demographics of the target buyers Possess an apparent and seasoned business judgment Excellent communication skills, both written and verbal Ability to navigate and thrive in a cross-functional, highly matrixed environment on a global scale Experience producing creative, technical content Bachelors degree required, advanced degree MBA/MS desirable

Demand Marketing Manager Role: The Demand Marketing Manager will be responsible for campaign creation and launch of global digital programs, using a variety of ad and syndication platforms and analytics tools. Drive all online demand activity across marketing campaigns, lead gen, partner marketing, syndicated content, reviews websites, account-based marketing programs, programmatic display, retargeting and email from planning to execution and results. This is an important role within the global marketing team. The right person will be working cross-functionally with product marketing, product/engineering, sales and other marketing team members to build strong marketing programs. Responsibilities: Collaborate to create tactics and programs for specific strategies and goals based on business objectives Develop full-funnel global campaign program mix(Awareness, Demand, Engagement) Work cross-functionally to define campaign content, assets, creative structure, and campaign activation Oversee the development of core content and assets deployed in the campaign, mapping to buyers journey Build, launch, and manage campaigns with multiple vendors and platforms Manage the execution, monitoring, and measurement of marketing campaigns and their success Compile regular reports of campaign performance and results and resolve issues as needed Improve new campaigns using data and feedback from existing and previous projects Experience: Education: bachelors degree required. A degree in digital marketing, communications, or related is preferred 5+ years of relevant experience in SaaS B2B marketing, ideally with global responsibilities A proven track record of planning and executing full-funnel marketing campaigns Understanding of the buyers journey and how to plan for content at each stage Possess an in-depth understanding of current marketing technologies and trends, relevant working experience, and project management skills Ability to work independently and within a collaborative team-oriented environment Excellent communication skills (both written and oral)

Product Marketing Manager Role: The Product Marketing Manager, Monitoring & Observability will be responsible for messaging and differentiating eG Innovations solutions in ways that will strengthen our brand and boost sales. Works closely with Marketing and Product team to ensure we are positioned formarket leadership, have effective content, and are driving demand for new customer acquisition. Responsibilities: Product Positioning and Messaging: Describe eG Innovations solutions in terms of its ability to solve market problems and create crisp and compelling messages. Address challenges of both decision maker buyers as well as functional IT professionals Product Marketing Strategy & Planning: Drive thoughtful product marketing plans that cover the spectrum of initiatives needed for business goals - vision/thought leadership, enablement, and prospect and customer initiatives Thought Leadership: Generate insightful & compelling content (webinars, blogs, e-books, etc.) to influence customers, buyers, industry specialists, research analysts, and other third parties. Sales Enablement and Content: Work closely with sales to understand their challenges and needs relative to selling the offering and create and maintain a playbook of marketing content to help Sales succeed. Create new demand marketing content/review and update existing content: eg Ebooks, Solution Briefs, Whitepapers, etc. Demand Generation: Work closely with the marketing team to develop campaigns assets, monitor and measure effectiveness and develop plans Event and Sales Support: Provide product and market expertise for tradeshows, webinars, and seminars. Customer and Competitive Intelligence: Map prospect/customer needs with target markets and analyze competitor and alternative offerings in the market, assess their strengths and weaknesses, and develop a strategy for winning against the competition. Your Experience: 7-10 years of solid background in B2B technology product marketing required. Knowledge of the Observability and IT Operations management market including application performance management, digital experience management, network and infrastructure monitoring, systems management, and related markets. Strong background targeting IT persona would be very beneficial Demonstrative analytical skills as well as a passion for products analysis, competitive analysis, and market dynamics with a strong ability to synthesize market data and provide solutions Creative ability to craft product messaging that resonates and connects with the diverse demographics of the target buyers Possess an apparent and seasoned business judgment Excellent communication skills, both written and verbal Ability to navigate and thrive in a cross-functional, highly matrixed environment on a global scale Experience producing creative, technical content Bachelors degree required, advanced degree MBA/MS desirable

Demand Marketing Manager Role: The Demand Marketing Manager will be responsible for campaign creation and launch of global digital programs, using a variety of ad and syndication platforms and analytics tools. Drive all online demand activity across marketing campaigns, lead gen, partner marketing, syndicated content, reviews websites, account-based marketing programs, programmatic display, retargeting and email from planning to execution and results. This is an important role within the global marketing team. The right person will be working cross-functionally with product marketing, product/engineering, sales and other marketing team members to build strong marketing programs. Responsibilities: Collaborate to create tactics and programs for specific strategies and goals based on business objectives Develop full-funnel global campaign program mix(Awareness, Demand, Engagement) Work cross-functionally to define campaign content, assets, creative structure, and campaign activation Oversee the development of core content and assets deployed in the campaign, mapping to buyers journey Build, launch, and manage campaigns with multiple vendors and platforms Manage the execution, monitoring, and measurement of marketing campaigns and their success Compile regular reports of campaign performance and results and resolve issues as needed Improve new campaigns using data and feedback from existing and previous projects Experience: Education: bachelors degree required. A degree in digital marketing, communications, or related is preferred 5+ years of relevant experience in SaaS B2B marketing, ideally with global responsibilities A proven track record of planning and executing full-funnel marketing campaigns Understanding of the buyers journey and how to plan for content at each stage Possess an in-depth understanding of current marketing technologies and trends, relevant working experience, and project management skills Ability to work independently and within a collaborative team-oriented environment Excellent communication skills (both written and oral)

Demand Marketing Manager Role: The Demand Marketing Manager will be responsible for campaign creation and launch of global digital programs, using a variety of ad and syndication platforms and analytics tools. Drive all online demand activity across marketing campaigns, lead gen, partner marketing, syndicated content, reviews websites, account-based marketing programs, programmatic display, retargeting and email from planning to execution and results. This is an important role within the global marketing team. The right person will be working cross-functionally with product marketing, product/engineering, sales and other marketing team members to build strong marketing programs. Responsibilities: Collaborate to create tactics and programs for specific strategies and goals based on business objectives Develop full-funnel global campaign program mix(Awareness, Demand, Engagement) Work cross-functionally to define campaign content, assets, creative structure, and campaign activation Oversee the development of core content and assets deployed in the campaign, mapping to buyers journey Build, launch, and manage campaigns with multiple vendors and platforms Manage the execution, monitoring, and measurement of marketing campaigns and their success Compile regular reports of campaign performance and results and resolve issues as needed Improve new campaigns using data and feedback from existing and previous projects Experience: Education: bachelors degree required. A degree in digital marketing, communications, or related is preferred 5+ years of relevant experience in SaaS B2B marketing, ideally with global responsibilities A proven track record of planning and executing full-funnel marketing campaigns Understanding of the buyers journey and how to plan for content at each stage Possess an in-depth understanding of current marketing technologies and trends, relevant working experience, and project management skills Ability to work independently and within a collaborative team-oriented environment Excellent communication skills (both written and oral)

Demand Marketing Manager Role: The Demand Marketing Manager will be responsible for campaign creation and launch of global digital programs, using a variety of ad and syndication platforms and analytics tools. Drive all online demand activity across marketing campaigns, lead gen, partner marketing, syndicated content, reviews websites, account-based marketing programs, programmatic display, retargeting and email from planning to execution and results. This is an important role within the global marketing team. The right person will be working cross-functionally with product marketing, product/engineering, sales and other marketing team members to build strong marketing programs. Responsibilities: Collaborate to create tactics and programs for specific strategies and goals based on business objectives Develop full-funnel global campaign program mix(Awareness, Demand, Engagement) Work cross-functionally to define campaign content, assets, creative structure, and campaign activation Oversee the development of core content and assets deployed in the campaign, mapping to buyers journey Build, launch, and manage campaigns with multiple vendors and platforms Manage the execution, monitoring, and measurement of marketing campaigns and their success Compile regular reports of campaign performance and results and resolve issues as needed Improve new campaigns using data and feedback from existing and previous projects Experience: Education: bachelors degree required. A degree in digital marketing, communications, or related is preferred 5+ years of relevant experience in SaaS B2B marketing, ideally with global responsibilities A proven track record of planning and executing full-funnel marketing campaigns Understanding of the buyers journey and how to plan for content at each stage Possess an in-depth understanding of current marketing technologies and trends, relevant working experience, and project management skills Ability to work independently and within a collaborative team-oriented environment Excellent communication skills (both written and oral)

Marketing Specialist II About us: G2 Web Services, Inc. (G2), G2 Bankruptcy Risk Solutions, Inc. (G2BRS), and Fintellix India Private Limited (Fintellix, together with G2 and G2BRS, the Platform) are business units within G2 Risk Solutions. The Platform is comprised of leading and tenured businesses, focusing on deploying sophisticated data-driven solutions to provide mission-critical risk, fraud mitigation, and regulatory compliance services to their respective global clients within the financial and digital commerce sectors. An affiliate of Stellex is investing in the Platforms people, technology, and products to continue enhancing its value proposition to customers. Role & responsibilities. Position Overview: We seek a seasoned Marketing Specialist II to join our fast-growing global portfolio. This pivotal role demands a visionary thinker who can develop and execute sophisticated go-to-market (GTM) strategies, drive successful product launches, and create compelling product materials that support our business objectives. As a key player in our marketing team, you will lead initiatives that position our products and brand at the forefront of the industry. Roles & Responsibilities: Product launches and GTM strategy Develop and execute comprehensive go-to-market strategies for new product launches Coordinate cross-functional teams to ensure seamless product introductions Analyze market trends, customer insights, and competitive landscapes to refine GTM strategies Product materials Create and manage compelling product marketing materials, including brochures, solution sheets, presentations, case studies, etc. Ensure all materials align with brand/style guidelines and effectively communicate product value propositions Collaborate with the team to produce visually appealing marketing collateral Sales enablement Develop and deliver training programs and tools to empower the sales team Create and maintain a sales enablement content repository, such as pitch slides, playbooks, demo scripts, etc. Gather feedback from the sales team to continuously improve enablement initiatives Webinars Plan, coordinate, and execute webinars to educate customers and prospects about our products and deliver thought leadership Develop engaging content, secure relevant speakers, and manage all logistics for webinar production Analyze webinar performance and optimize future sessions Website Oversee the development and maintenance of product-related content on the company website Ensure product pages are up-to-date, accurate, and optimized for search engines (SEO) Work with team to implement new features and improvements that enhance the user experience Events and Recognitions Plan, coordinate, and execute internal and external company events, managing all aspects including budget, logistics, vendor relations, and on-site coordination Analyze event performance and gather feedback to optimize future initiatives Identify and secure speaking opportunities for executives and subject matter experts and support speakers with presentation materials and talking points Research and pursue relevant industry awards. Requirements: Bachelors degree in marketing, business, communications, or a related field 2 - 5 years of experience in product marketing, preferably within a global company Proven track record of successful product launches and GTM strategies Strong project management skills with the ability to handle multiple projects simultaneously Excellent written and verbal communication skills Proficiency in marketing automation tools, CRM software, and analytics platforms Ability to work collaboratively in a fast-paced, dynamic environment Experience with digital marketing, SEO, and content management systems (CMS) is a plus

We're Hiring! Join Our Inclusive Team - Diverse Candidates Encouraged to Apply KEY RESPONSIBILITIES - 1. Delivering business/market share in collaboration with local Sales teams for the year/quarter/month. 2. Devising, monitoring and reviewing all channel marketing activities that are channel /category/ SKU specific. All activities to be planned in sync with sales team & as guided by the head of channel marketing. 3. Responsible for general trade, modern trade, CPC, CSD, institutions business. 4. Drive urban strategy in metros in terms of incremental growth / incremental range building / better sales metrics. 5. Deploy the execution of BTL activations like in shop branding, POSMs, Indoor & outdoor visibility for Key Metro stores, drive ROI of the same. 6. Design trade marketing trade schemes / promotions for all BU to gain market shares/ share in trade with positive ROIs, drive metro-based micromarketing opportunities. 7. Tracking the numeric & weighted distribution. Check effectiveness of sales force (DSOs & TSMs) and guide them in ensuring implementation, roll out programs to gain weighted distribution / counter shelf via right programs in metros. 8. Leveraging data analytics / analytics tools to drive productivity and efficiency of DSOs/distributors + higher ROIs on all programs. 9. Faster & more accurate decision making for bigger metro stores. 10. Devise & execute appropriate promotions for alternate channels like modern trade / CSD /CPC in metros. 11. Track competition activities in the store and counter the same using innovative cost-effective strategies, mount share gain strategies / Local activations / promoter strategies to gain counter share. 12. Initiate local level BTL elements / activities / programs / engagements as per market needs. 13. Managing the ISP / RPL outlets, drive promoter incentive structures, drive Tertiary business. 14. Drive salesmen capability end to end, drive DSO rewards and recognition programs. EDUCATIONAL QUALIFICATIONS:- Graduation (any) + MBA/PGDM (any) WORK EXPERIENCE :- 4+ years post qualification work experience in distribution/ trade or channel marketing. Industry preference FMCG/FMCD/CE. Extensive travel across the geography.

Location : North India Scope & Dimensions: Application Engineering Technical & Application Engineering & customized solutions from concept stage to drive design, drawings & specifications, quotes & conversion to business, installation & post-sales support. Process Management & Coordination with CFT/MU on product feasibility, product development, sample build, trials & validations at customer till regularization of product supplies to customers. Identify VA/VE opportunities to provide optimized solution with existing products/drive conversions. Directly work with OEMs & End Users on Product Application Engineering & Technical Support. Customer complaint handling & timely resolution for industrial & engine drive applications. Customer Engagement with Industrial OEMs, End Users & Channel Management. Sales Management Deploy regionally the strategic growth objectives to deliver sales & accelerate sustainable growth. Analyze market trends, customer feedback and competitive landscape to refine GTM strategies. Identify new market / business opportunities, lead generation & conversion to drive New business. Build strong relationships with OEMs, End Users & Channel distribution and Cross functional team. Collaborate & lead regional sales team fostering accountability & result-driven culture. Effective Product Launch & Increase SOW with Customer Engagement & Technical Seminars. Adoption of CRM Salesforce management & Technical training to enhance commercial capabilities.

Roles and Responsibilities Develop product strategies aligned with business objectives, leveraging market research, competitive analysis, and customer insights. Collaborate with cross-functional teams to define product requirements, prioritize features, and create product roadmaps. Manage end-to-end product lifecycle from concept to launch, including PMT planning and execution. Oversee product branding initiatives to drive brand awareness and loyalty among target audiences. Analyze sales data and market trends to inform product decisions and optimize performance.

Roles and Responsibilities Develop and execute product strategies for products, ensuring alignment with business objectives and market trends. Collaborate with cross-functional teams to launch new products, including brand management, marketing, sales, and medical affairs. Manage product lifecycle from concept to end-of-life, driving growth through innovative solutions and effective communication. Analyze market data and competitor activity to inform product decisions and optimize performance. Ensure compliance with regulatory requirements and internal policies throughout the product development process. Desired Candidate Profile 5-10 years of experience in pharmaceutical industry with expertise in Brand Management, Strong understanding of PMT (Product Management Tool) principles and ability to apply them effectively in a fast-paced environment. Proven track record of successful product launches with excellent project management skills.