Performance Marketing Specialist

Location: Hybrid (Gurugram Preferred) Type: Full-Time Experience: 4+ Years Are you a performance marketer who doesn't just run campaigns but lives by ROAS and CTRs , digs into data, and thrives on optimizing every click and open? Orange MonkE is looking for a Performance Marketing Specialist with strong expertise in Email Marketing , Google Ads , Meta Ads , LinkedIn Ads , and X (Twitter) Ads . If you enjoy performance-driven growth, cross-platform strategy, and campaign testing, this is for you. What You'll Be Doing Build, launch, and manage performance campaigns across Google (Search, Display, YouTube) , Meta (FB/IG) , LinkedIn , and X (Twitter) Drive results with segmented and behavior-based email marketing automation (tools like Mailchimp, Klaviyo, Brevo, MoEngage or Zoho Campaigns) Set up and manage conversion tracking, event pixels , and audience retargeting Continuously A/B test creatives, ad copies, subject lines, CTAs, and landing pages Work closely with content and design teams to ensure messaging consistency and ad relevance Analyze campaign data and share performance insights with action plans Manage campaign budgets with ROI-focused planning and adjustments What You Should Be Great At Full-funnel understanding of ad platforms like Meta Business Manager , Google Ads , LinkedIn Campaign Manager , and X Ads Strong command over email automation logic, list segmentation , and campaign strategy Creating dashboards or reports in Google Sheets, Data Studio, or Looker Being self-driven with a mindset of Do it → Test it → Refine it Meeting deadlines, staying accountable, and ensuring zero rework due to oversight Having a sharp eye for detail — from tracking pixels to ad placements Must-Have Skills 4+ years of hands-on experience with performance marketing & email campaigns Proven track record of managing budgets, scaling campaigns, and delivering positive ROAS Experience with analytics tools like GA4, Hotjar, Meta Pixel, and GTM Familiarity with retargeting, lookalike audiences, and UTM tracking Excellent communication skills to report performance clearly and concisely Ability to operate independently in a hybrid work setup What’s In It for You Competitive remuneration aligned with performance Opportunity to work on global brands and growth-centric campaigns Flexible work culture in a fast-paced, creative environment 📩 Apply at: info@orangemonke.com 📌 Subject Line: Application for Performance Marketing Specialist Show more Show less