Marketing Manager

About Us

We are Vallum Capital Advisors, a SEBI-registered Portfolio Manager, managing investments for high-net-worth individuals, NRIs and institutions. As we grow, we are seeking a dynamic and tech-enabled Marketing Manager to lead our marketing efforts, drive SEO and digital campaigns, and strengthen our brand presence in the wealth and investment management space.

Key Responsibilities

• Digital Marketing & SEO: Plan, execute, and optimize digital campaigns (Google Ads, LinkedIn Ads, Meta Ads, etc.) and implement SEO strategies (technical, on-page, off-page) to improve website rankings and visibility.
• Analytics & Tools: Leverage marketing technology tools (Google Analytics, Tag Manager, SEMrush, Ahrefs, CRM dashboards) to track performance, measure ROI, and provide actionable insights.
• Creative Collaboration: Work with the creative/content team to develop marketing literature, advertisements, and campaigns with clear messaging and design direction.
• Website Management: Maintain and update the company website, ensuring functionality, SEO optimization, and engaging content.
• Competitor Benchmarking: Analyze competitor campaigns and strategies, apply learnings, and propose innovative approaches to strengthen Vallum’s digital presence.
• PR & Brand: Manage brand visibility on social media, coordinate PR initiatives, support event marketing, and build brand collaborations.
• Reporting: Track, analyze, and report campaign outcomes with a focus on measurable growth and continuous improvement.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field (MBA preferred).
• Certification or proven expertise in SEO/digital marketing (technical SEO, on-page, off-page).
• 4–5 years of marketing experience in financial services (investment managers, wealth management firms, AMCs, or related domains).
• Strong knowledge of SEO, SEM, paid media, content marketing, and social media management.
• Hands-on experience with analytics & marketing tools (Google Analytics, Search Console, SEMrush, Ahrefs, Tag Manager, CMS tools like WordPress).
• Excellent communication, creative writing, and presentation skills.
• Ability to work independently, manage multiple projects under tight deadlines, and deliver measurable results.
• Understanding of financial products, investment-related keywords, and searcher psychology in the wealth management space.

Preferred Skills

• Prior experience in financial marketing & PR campaigns.
• Strong grasp of competitor analysis, investor communication, and brand positioning.
• Creative mindset with a keen eye for design and storytelling.

What We Offer

• Opportunity to work with a growing SEBI-registered portfolio manager in the financial services industry.
• Autonomy to design and execute marketing strategies using modern tools and platforms.
• Exposure to end-to-end marketing across SEO, PR, campaigns, and brand-building.
• A collaborative and innovative work culture where ideas are valued.

How to Apply:

hr@vallum.in