Marketing Manager

Role Overview:

We are seeking an experienced Manager to oversee our digital marketing team and ensure that projects are executed on time, meet client expectations, and align with the agency’s strategic goals. This is a leadership role requiring a blend of strong communication, team coordination, and digital marketing expertise. The ideal candidate will be passionate about digital marketing, innovative in their approach, and able to lead by example.

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Key Responsibilities:

• Team Leadership: Manage, motivate, and guide a team of social media coordinators, content creators, designers, and other marketing specialists.

• Client Management: Act as the primary point of contact for key clients, ensuring regular communication, managing expectations, and providing updates on campaigns and projects.

• Campaign Strategy & Execution: Lead the development and execution of digital marketing campaigns across various channels, including social media, Google Ads, SEO, email marketing, and paid ads.

• Content Oversight: Oversee content creation for clients, ensuring it aligns with their brand voice and digital marketing strategy.

• Project Management: Ensure the timely delivery of projects, managing internal processes, timelines, and budget.

• Performance Analysis: Monitor campaign performance, analyse results, and implement improvements to drive client success and ROI.

• Reporting & Analytics: Create detailed reports for clients, showcasing campaign results and suggesting improvements or optimizations based on data insights.

• Team Development: Train and mentor junior team members, fostering professional development and collaboration within the team.

• Market Research: Stay updated with the latest trends and technologies in digital marketing to ensure the agency’s strategies are cutting-edge and competitive.