Marketing Manager

3 - 5 years

5 - 7 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

As the Marketing Manager, you9ll be responsible for developing and executing brand and marketing strategies that drive awareness, footfall, and loyalty for The Bombay Canteen, O Pedro, and Veronica9s. You9ll collaborate with the FB, operations, and marketing teams to ensure every campaign connects meaningfully with our guests.
This role is based out of our head office in Lalbaug (Parel), but will involve moving across our restaurants.
WHO WE ARE
Hunger Inc. is home to The Bombay Canteen, O Pedro, Bombay Sweet Shop, Veronica9s and Papa9s.
WHO YOU ARE
  • 3-5 years of experience in marketing, ideally in FB, hospitality, or lifestyle brands
  • Strong storytelling and brand-building instincts - you understand culture, not just content
  • Hands-on experience running digital and on-ground campaigns and managing events
  • Strong project management skills - you can handle multiple launches and teams simultaneously
  • A blend of creativity, hustle, and data-driven thinking
  • Basic knowledge of website management and email marketing
  • Good knowledge of MS Office - Excel, Word, PowerPoint
  • Good knowledge of social media apps like VN, Inshorts, Canva, Splice, etc.
  • Bonus points for: experience with event marketing, influencer collaborations, or brand partnerships
    WHAT YOU9LL DO
    Brand Campaign Strategy
    • Own and execute annual and quarterly marketing calendars for all three restaurant brands.
    • Lead campaigns for menu launches, events and collaborations.
    • Ensure brand voice and storytelling are consistent yet distinctive across The Bombay Canteen, O Pedro, and Veronica9s.
    • Partner with the PR manager to amplify coverage and strengthen each brand9s public presence.
      Digital Social Media
      • Oversee social media strategy and content calendars for each brand (Instagram, LinkedIn, YouTube).
      • Work closely with the in-house studio team to craft high-quality content - from chef features and behind-the-scenes stories to trending reels and community moments.
      • Monitor performance analytics to optimize reach, engagement, and follower growth.
        Events
        • Plan and execute on-ground activations, pop-ups, and in-restaurant experiences.
        • Collaborate with Operations and FB teams to drive footfall through targeted local marketing and partnerships.
          Team Cross-Functional Collaboration
          • Manage agency and vendor relationships (social, PR, design, photography).
          • Collaborate with chefs, operations, and in-house marketing and creative teams to keep initiatives cohesive and brand-led.
            WHAT YOU9LL GET
            • Support from Content Creative teams.
            • Opportunities to work across multiple brands in a fast-moving environment.
            • Employee discounts at Hunger Inc. restaurants.

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