Marketing Executive

Job Title: Executive - Marketing

Job Location:

Qualification:

Experience:

Reporting To:

Job Summary:

We are seeking a dynamic and system-driven Marketing Executive to support our Marketing & Sales function. The role will involve managing leadership teams’ personal LinkedIn profiles, maintaining and controlling marketing databases, and supporting brand-building and lead-generation activities. The ideal candidate must have strong written and spoken communication skills, be digitally savvy, and thrive in a fast-paced, collaborative environment.

Key Responsibilities:

Digital Branding & Communication

o   Manage, curate, and update personal LinkedIn profiles of leadership team members, ensuring consistent brand voice and engagement.

o   Draft posts, replies, and messages to build visibility and drive networking opportunities.

Database & CRM Management

o   Build, organize, and maintain the company’s marketing and sales database on CRM platforms (e.g., HubSpot).

o   Collect and input accurate lead and client data from multiple sources (events, LinkedIn, referrals, campaigns) to create a robust, usable database.

o   Regularly update and clean the CRM to ensure accuracy, remove duplicates, and maintain segmentation (industry, geography, service interest, etc.).

Marketing & Administrative Support

o   Assist in executing marketing campaigns, lead generation activities, and brand outreach.

o   Provide comprehensive administrative assistance to the Marketing & Sales Division, including scheduling meetings, managing calendars, and coordinating travel arrangements for the leadership team.

Inventory Management

• Maintain and track all marketing collaterals and inventory, including brochures, standees, corporate gifts, and event materials.
• Monitor stock levels, request replenishments, and ensure timely availability for campaigns and events.
• Maintain accurate logs and coordinate with vendors for procurement when needed.

Key Skills & Other Traits:

o   Excellent written and verbal communication (English proficiency is a must).

o   Familiarity with LinkedIn branding and social media management.

o   Strong organizational, multitasking, and time-management skills.

o   Proficiency in MS Office (Word, Excel, PowerPoint) and CRM tools.

o   Ability to maintain databases and track inventory with attention to detail.

o   Professional, proactive, and adaptable team player.

o   Ability to handle sensitive information with discretion and professionalism.

o   Familiarity with marketing and sales processes is a plus.

80-20 Rule:

Lex Visas believes in 80:20 rule of Job Description. 80% is the primary job & 20% is the secondary job, which is assigned based on organization needs and employee competency / interest from time to time.

Compensation Range:

o   INR 2,40,000 to INR 3,60,000 per annum (including incentive, lunch and other benefits).

o   Performance-driven rewards and professional development support to enhance your career growth.