58 Marketing Communications Jobs - Page 3

Roles & Responsibilities : 1. Create and vet original and authentic content across the company's communications like newsletters, website content, and WhatsApp communications. 2. Work closely with the content team to come up with new engaging ideas & campaigns; develop collection stories and campaign ideas for new collections. 3. Organize and execute quarterly product shoot to keep content fresh and ever evolving 4. Maintain online stock on Shopify, working with the software to replace banners & upload new products. 5. Maintain relationships and manage orders on online marketplaces 6. Sell products by establishing contact and developing relationships with existing and new customers both domestically and internationally. 7. Create invoices and manage closing of sales at the end of every month 8. Lead exhibitions and pop ups as a point of sale; this involves shortlisting places to be at once a month, and executing set up, sales, invoicing and servicing. 9. Liase with the back end team to service and dispatch orders in a timely manner. 10. Manage customer relations, conversations and social media queries 11. Provide insights on related to product development, the nature and scope of present and future product lines by reviewing product specifications and requirements; appraising new product ideas Qualifications : - Proficient with the use of MS Office - Proficient with Canva or Photoshop - Excellent communication skills - A Bachelors degree in fashion or management Core Competencies : - A Team Player with a pro-active and a "go-getter" attitude. - Critical thinker who comes up with pragmatic solutions with respect to the task at hand. - Demonstrable leadership skills in a professional environment with a passion for sustainability - An eye for detail - A hardworking attitude

About the Role: - We are looking for a creative, analytical, and result-oriented Marketing lead to help drive the growth and engagement of Miko Max subscription. The person will work with business owners and cross-functional teams to plan coordinate and execute innovative marketing and communication initiatives to drive adoption among Miko's users - The ideal candidate will need to be detail-oriented and organized, have strong creative skills, capable of handling multiple projects and priorities at once, comfortable with ambiguity. Responsibilities : - Lead the marketing strategy, messaging, and go-to-market for Miko Max subscription across multiple channels including but not limited to email, push, website, and app to drive conversions and exceed business goals. - Design and execute strategies for New User Acquisition as well as user retention. - Design and execute the CLM journeys to improve conversions, subscription renewals - Working with a team of content writers, designers, and web developers to build a compelling discovery experience for Miko users - Develop co-branded marketing strategies with our content partners to showcase success and milestones. - Building content around new content partners to drive user engagement - Directing, planning, and assisting creative production with budget management. - Work with teams across functions (such as Product, Engineering, Content, etc.) in evaluating and implementing optimal marketing automation solutions - Develop and drive the CRM strategy; bring the over-arching Digital Activation ambition to life via a progressive CRM strategy, ensuring that the brand takes a more consumer-centric approach to key activations - Develop a personalized communication strategy for Miko customers using email, Push Notifications, SMS notifications, etc. - Create seasonal plans; working in partnership with the global CRM team on strategy and seasonal plan development. Utilize local CRM/global's existing tools and agencies, supplementing when necessary - Work with key technologies and tools to help in planning, activation, and analysis - Act as an evangelizer for the dynamic content/personalization initiatives in the Indian market, assuring an appropriate level of market buy-in and contributing to successfully drive personalization forward, by connecting content, data/analytical models, and all relevant front-end channels. Technical Responsibilities : - Plan and deliver CRM strategies to increase loyalty and retention. - Monitor and maximize customer lifetime value strategies ensuring maximum profitability. - Formulate CRM strategy, Communication calendar & Engagement policy, and CRM programs/campaigns and ensure to stay aligned with business objectives. - Collaborate with online, offline channels & IT to get customer data. - Strategize, Design, and implement cross-sell, and up-sell models - Use data and testing to optimize and improve the content and targeting for all customer communications. - Define, report on, and optimize key metrics Requirements : - Min 3+ years of marketing experience with a strong understanding of marketing channels, CRM marketing, and customer life cycle management - Experience building content strategies for brands - Experience building, executing, and scaling cross-functional marketing programs - Experience using data and metrics to measure impact, determine improvements, and ability to communicate success metrics - Consumer tech start-up background preferred - Past experience with marketing to international customers is a big plus - Any experience in CRM tools such as clevertap, MoEngage, airship, etc. - Solid understanding of consumer messaging and brand reputation. - Strong interpersonal/communication skills and a high level of strategic thinking. - Superior writing, research, presentation, and project management skills. - Broad understanding of and passion for the sports and fashion/entertainment industry. - Strong written and verbal, presentation and organizational skills - Good data analytics hands-on experience with consumer analytics tools - Accomplished a range of skills from strategic thinking to creative and detailed execution - Experience in re-engagement and remarketing - Familiar with Retail & E-Commerce process & systems

Key Responsibilities : - Develop and execute Retention and Nurturing strategies and initiatives - Working with various stakeholders across multiple teams (including product, tech, marketing, etc) and managing multichannel marketing campaigns - Monitoring performance of each channel-Notification, Email & SMS, and customer cohorts and taking surgical actions - Performing analysis like sales funnel analysis, content effectiveness measurement, etc. to improve the effectiveness of CRM channels - Develop insights and identify opportunities to drive revenue growth - Develop and implement new strategies to drive objectives like lead nurturing, cross-selling, and upselling - Lead Content Development efforts to improve CRM activities' effectiveness - Creating periodic reports and preparing decks for reviews - Conduct market research to follow trends and competition Qualification : - Minimum experience of 5 years - Should have a basic understanding and interest in Digital Marketing and Communications - A proven record in lead nurturing is desirable - Revenue ownership in the current role is desirable - Hands-on experience with marketing automation tools is an advantage - Creative bent of mind with excellent analytical skills to build marketing strategies for various segment - MBA from a top-tier Institute preferred - Must be comfortable in a dynamic start-up environment (start-up experience is preferred)

- We are looking for an experienced Brand & Communication Head to direct and oversee our Marketing and branding communications and operations. You will be the brand custodian for SuperBottoms while being responsible for all the brand/product communication strategy. Our ideal candidate is result oriented, data driven, and entrepreneurial. - The candidate will lead all the internal marketing teams of brand, content, communication, creatives, community and influencer marketing besides playing a key role in company's long-term planning as well. Primary Responsibilities : - Develop, implement, monitor a cohesive marketing plan to increase brand awareness and annual sales along with smooth execution of marketing campaigns and launches in line with the annual operating plans for the company - Continue to strengthen the brand's unique and compelling image, personality, and voice to build the category of cloth diapers in India alongwith the brand SuperBottoms - Work on building all the future expansion initiatives for the brand - Mobilize execution teams to implement the ideas/strategy as discussed and primarily - get-things-done - Contribute to the executive leadership of the overall business as an active member of the core executive team - Build relationships with media and stakeholders through creative PR activities - Be hand-on on marketing metrics and be data oriented with decision making - Work cross-functionally with product managers and customer service team to make sure all marketing promotions can be and are delivered with high level of quality - Work on the brand community/growth and other marketing and branding channels Function : Marketing Desired Skills : Functional Expectations : - Proven work experience as a Marketing Director or other sales role - 7-11 years of relevant experience - MBA or PGDM in Marketing or communication from a tier 1 Business School - Demonstrable experience in designing and implementing successful marketing campaigns - Experience across digital marketing channels, social media, affiliates, display advertising, CRM & email marketing to ensure all channels are fully exploited within acceptable ROI levels. - Ability to anticipate market changes which give the company new ways of meeting customer needs, market segmentation & new solutions to address the same; Is dedicated to meeting the expectations & requirements of customers; Constantly drives to exceed customer expectations - Demonstrated ability to be extremely result and implementation oriented and operate both strategically and tactically in a high-energy, fast-paced environment. - Excellent people, team and relationship management, communication and organizational skills. - Prior start-up experience of growing an internet product from zero to million users a big plus.

Responsibilities : - Performing market analysis and research on the latest trends. - Researching and evaluating competitor marketing and digital content. - Executing client acquisition, client experience and operational tasks in the launch of the product - Helping with the planning and hosting of marketing events and sales reach-outs - Liasioning with internal and external stakeholders for the successful execution of the different phases of product launch - Testing and building more channels for client acquisition and evaluating the effectiveness - Collecting feedback in the form of focussed interviews, group interviews, survey forms, etc. from the end-users - Building insights and actionable specifications for the product development and the next phase of the launches - Developing marketing communication and materials for social media, offline marketing (ATL/BTL) - Work analytics for customer segmentation Requirements : - Good understanding of the latest marketing trends and techniques. - Excellent verbal and written communication skills. - Must have a passion for marketing. - Outstanding multitasking abilities. - Attention to detail - Hands-on with MS Office tools - word, ppt, excel - Experience in organizing events, designing posters, and/or managing websites

Position Overview: As a Marketing Communications Specialist at Siemens Limited, you will play a pivotal role in shaping and executing communication strategies that spans retail marketing, digital channels, events, exhibitions, and internal communications. Your role will be instrumental in driving business visibility, enhancing customer engagement, and ensuring communication consistency across all touchpoints. You will collaborate closely with business units, regional sales teams, and external partners to ensure that Siemens' marketing efforts are cohesive, and impactful. Success in this role requires creative thinking, people skills, and hands-on experience in leading high-impact marketing campaigns across various platforms. Key Responsibilities: Retail Marketing: Executing B2C retail marketing strategies to promote Siemens' products and solutions, ensuring brand alignment and positioning in the market. Partner closely with regional sales teams to create and distribute high-quality in-store marketing materials, including displays, point-of-sale content, and product brochures. Track and analyze retail marketing performance metrics, leverage the insights to optimize future campaigns and drive higher customer engagement. Ensure seamless collaboration between product teams, sales, and market activation agencies to align market activations with product launches and market needs. Digital Marketing: Manage Siemens' e-commerce platform for switchgear products, optimizing visibility and traffic through targeted digital marketing efforts. Plan and execute digital marketing campaigns across multiple platforms, including social media, email marketing, paid search, and SEO, to increase customer engagement, drive lead generation, and strengthen brand awareness. Partner with Digital Team to execute content across websites, and social media platforms ensuring consistency with Siemens' branding and messaging. Use advanced analytics tools to track the effectiveness of digital campaigns Support the digital team in paid media planning and implement strategies using tools such as Sprinklr and LinkedIn Sales Navigator. Align demand generation and brand-building activities to generate high-quality leads. Events & Exhibitions: Plan & execute industry events and exhibitions, ensuring Siemens' presence communicates innovation and leadership. Oversee vendor management, logistics, PO creation and on-site activations, ensuring smooth event execution. Bring in impactful & innovative experiential marketing ideas that elevate Siemens presence, engage customers, and support lead generation. Produce detailed event reports, analyzing attendee feedback, engagement levels, and ROI to identify areas for improvement and inform future event strategies. Internal Communications: Support the business in creating newsletters, announcements, and internal videos, to foster a strong company culture and keep employees informed. Lead internal engagement initiatives that align with Siemens core values and business objectives, including town hall meetings. Work with other departments, and business units to design communications that enhance employee experience and engagement across all channels. Key Skills & Qualifications: A Masters degree in Marketing, Communications , Business Administration, or a related field is required. 3-5 years of experience in Marketing Communications, with a proven track record in retail marketing, digital marketing, event management, and internal communications. Relevant knowledge of SEO, SEM, and digital marketing platforms (Google Ads, Facebook Ads, LinkedIn Ads) and experience in leveraging social media for B2B/B2C campaigns. Relevant experience with marketing automation platforms and programmatic advertising (Eloqua, Sprinklr, AEM or equivalent), and analytics tools. Proven expertise in MS Office suite especially PowerPoint and Excel and creative media tools such as Canva, Camtasia or equivalent Vendor management Key Competencies: You see the big picture and know just how to align communication and marketing with the companys vision, turning goals into action. You bring people together from every corner of the business and make it work seamlessly. With your quick thinking and adaptability, you tackle problems and turn obstacles into opportunities. You can craft compelling narratives and deliver presentations that leave an impact. You make decisions with confidence and know just how to optimize campaigns for maximum impact.

- Leads the development of an external image program to increase the familiarity and favorability of the organization across key customer segments. - Works closely with the Senior Leadership Team to create, develop and implement a strategic and tactical integrated marketing plan for the organization. - Must work across boundaries with different lines of business, and with regional leaders to develop key strategies, plans and tactics to increase the organization's image and reputation. - Maintains responsibility for the positioning of the corporate brand externally. - Leads cross-divisional marketing team(s) to create, operationalize, and implement the integrated marketing plan. - Designs and implements a Digital program. Candidate Background- - Minimum 15 years of proven ability in strategic analysis and marketing with at least a few years of exposure to Advertising/media agencies - Exposure to Healthcare / Pharma industry would be preferred - Knowledge of FMCG, Agency and research would be an added advantage- Exposure to current Digital frameworks and methodologies

Job Title: Regional Marketing Manager Department: Corporate, Digital & Marketing Location: Bangalore Who we Are? Axis Asset Management Company Ltd (Axis AMC) was founded in 2009 and is amongst India s largest and fastest growing mutual fund. We serve 1.3+ Cr customers and associates with highest humility across 100+ cities. Our success is attributable to 3 founding principles- Long Term Wealth Creation, Outside-in (Customer) View & Sustainable Relationships. Our investment philosophy embraces culture of risk management. It encourages our partners & investors to transition from transactional investing for quick gratification to investing for fulfilment of critical life goals. Thus, our endeavour is to offer a basket of investment solutions which helps customers create a financially independent & happier tomorrow. Our recent accolades: Brandon Hall Group HCM Excellence Awards for Learning & Development 2022 - Silver Award Morningstar Awards 2022: Best Fund House: Equity, Debt & Overall Outlook Money Awards 2021: GOLD in Equity AMC of the Year 2021 World Leadership Congress & Awards 2022: Business Transformation Leadership Awards Digital Transformation Project (Mobile App) Why Join Us? At Axis, our constant endeavour is to provide a career path for job seekers which is laden with learning & winning. We foster a culture where success is celebrated. What will you Do? Develop and implement regional marketing plans and budgets that support the central marketing strategy and the regional sales objectives Coordinate and execute various marketing campaigns and activities like branch openings, events, webinars, seminars, roadshows, etc. across branches and partner networks Manage and optimize the use of owned media across branches and offices to performance of the marketing channels and platforms in the region, such as websites, landing pages, blogs, newsletters, etc. Track and measure the effectiveness and ROI of the marketing campaigns and activities and provide regular reports and insights to the management and the stakeholders Conduct market research and analysis to understand the customer behavior, preferences, needs, and satisfaction in the region Identify and evaluate new market opportunities and threats in the region and provide feedback and recommendations to the management Build and maintain strong relationships with the regional sales team, the local partners, and vendors Ensure compliance with the companies policies and guidelines and the regulatory requirements in the region What makes you a Great Fit? Post-graduate with Masters in Marketing and 5-7 years of experience in BTL marketing A proven track record of developing and executing successful marketing campaigns and on-ground activities Knowledge of the mutual fund industry, the market trends, the customer segments, and the competitive landscape in the region will be an advantage A strong communicator and presenter with excellent written and verbal communication skills. A creative and strategic thinker with strong analytical and problem-solving skills. A self-motivated and result-oriented individual with the ability to work independently and collaboratively in a fast-paced environment. A willingness to travel frequently within the region and occasionally to other regions or the head office