751 Marketing Automation Jobs - Page 25

The ideal candidate must possess strong communication skills, with an ability to listen and comprehend information and share it with all the key stakeholders, highlighting opportunities for improvement and concerns, if any. He/she must be able to work collaboratively with teams to execute tasks within defined timeframes while maintaining high quality standards and superior service levels. The ability to take proactive actions and willingness to take up responsibility beyond the assigned work area is a plus. Analyst Roles and responsibilities: Basic knowledge of HTML, CSS, SQL [Not mandatory. Good to have] Knowledge/basic understanding around responsive testing [testing across different devices, operating systems & web browsers] Knowledge of Jira workflow [preferable] Knowledge of using Google Suite products such as Google spreadsheets, Google docs, Google Drive & Gmail Should know basics about Email/SMS/push/in-app marketing Should possess basic information around Marketing automation & CRM technology Should have eye for detail to assist in audits/QA Should have excellent communication skills and be able to interact directly with marketing/campaign owners Ability to work in a high-energy, quickly changing, and demanding environment Should have excellent presentation skills and should be able to clearly communicate ideas, thoughts, and strategies Technical and Functional Skills: Bachelors degree with0 to 6 months of experience in digital marketing space Basic HTML/CSS/SQL Eye for detail to assist in audits English communication skills

Subject matter experts in Marketing and Comms provide business stakeholders with specialized advice on their subjects, and act as an advisor leveraging on a specific MC expertise. She/he is a person with in-depth, unique knowledge and expertise on a specific subject or in a particular industry ex digital marketing, internal comms, telecom, etc. : Familiarity with metadata management and tagging best practices. Exceptional attention to detail, with a strong ability to spot errors and inconsistencies in large datasets or digital assets. Strong analytical skills with the ability to identify data quality issues and root causes and implement corrective actions. Ability to work effectively with cross-functional teams, including marketing, creative, IT, and product teams, to resolve data issues and ensure alignment across the organization. Strong problem-solving skills to address data discrepancies, identify issues within workflows, and propose effective solutions. Proven track record of optimizing data management processes, improving workflows, and implementing data quality initiatives. Primary Skills: 4-6 years of experience in digital asset management, with a focus on maintaining data accuracy and consistency across systems. 2+ years Sitecore/Aprimo/AEM OR Veeva any one Digital Asset Management tools. Secondary Skills: Familiarity with data validation tools, reporting platforms (e.g., Excel, Power BI), and basic SQL or query languages for managing and analyzing data. Excellent written and verbal communication skills, with the ability to document processes, provide training, and explain data issues clearly to both technical and non-technical stakeholders.

About the Role: - We are looking for a creative, analytical, and result-oriented Marketing lead to help drive the growth and engagement of Miko Max subscription. The person will work with business owners and cross-functional teams to plan coordinate and execute innovative marketing and communication initiatives to drive adoption among Miko's users - The ideal candidate will need to be detail-oriented and organized, have strong creative skills, capable of handling multiple projects and priorities at once, comfortable with ambiguity. Responsibilities : - Lead the marketing strategy, messaging, and go-to-market for Miko Max subscription across multiple channels including but not limited to email, push, website, and app to drive conversions and exceed business goals. - Design and execute strategies for New User Acquisition as well as user retention. - Design and execute the CLM journeys to improve conversions, subscription renewals - Working with a team of content writers, designers, and web developers to build a compelling discovery experience for Miko users - Develop co-branded marketing strategies with our content partners to showcase success and milestones. - Building content around new content partners to drive user engagement - Directing, planning, and assisting creative production with budget management. - Work with teams across functions (such as Product, Engineering, Content, etc.) in evaluating and implementing optimal marketing automation solutions - Develop and drive the CRM strategy; bring the over-arching Digital Activation ambition to life via a progressive CRM strategy, ensuring that the brand takes a more consumer-centric approach to key activations - Develop a personalized communication strategy for Miko customers using email, Push Notifications, SMS notifications, etc. - Create seasonal plans; working in partnership with the global CRM team on strategy and seasonal plan development. Utilize local CRM/global's existing tools and agencies, supplementing when necessary - Work with key technologies and tools to help in planning, activation, and analysis - Act as an evangelizer for the dynamic content/personalization initiatives in the Indian market, assuring an appropriate level of market buy-in and contributing to successfully drive personalization forward, by connecting content, data/analytical models, and all relevant front-end channels. Technical Responsibilities : - Plan and deliver CRM strategies to increase loyalty and retention. - Monitor and maximize customer lifetime value strategies ensuring maximum profitability. - Formulate CRM strategy, Communication calendar & Engagement policy, and CRM programs/campaigns and ensure to stay aligned with business objectives. - Collaborate with online, offline channels & IT to get customer data. - Strategize, Design, and implement cross-sell, and up-sell models - Use data and testing to optimize and improve the content and targeting for all customer communications. - Define, report on, and optimize key metrics Requirements : - Min 3+ years of marketing experience with a strong understanding of marketing channels, CRM marketing, and customer life cycle management - Experience building content strategies for brands - Experience building, executing, and scaling cross-functional marketing programs - Experience using data and metrics to measure impact, determine improvements, and ability to communicate success metrics - Consumer tech start-up background preferred - Past experience with marketing to international customers is a big plus - Any experience in CRM tools such as clevertap, MoEngage, airship, etc. - Solid understanding of consumer messaging and brand reputation. - Strong interpersonal/communication skills and a high level of strategic thinking. - Superior writing, research, presentation, and project management skills. - Broad understanding of and passion for the sports and fashion/entertainment industry. - Strong written and verbal, presentation and organizational skills - Good data analytics hands-on experience with consumer analytics tools - Accomplished a range of skills from strategic thinking to creative and detailed execution - Experience in re-engagement and remarketing - Familiar with Retail & E-Commerce process & systems

Job Summary: - We are looking for a creative and results-driven Content Marketing Specialist to join our team. - The ideal candidate should have a strong background in content marketing within a marketing agency, a proven track record in technical blog writing, and expertise in social media management. - The candidate must have exposure to industries such as Vaping, Jewelry, Fuel Stations, Nicotine Toothpicks and Cigars, along with experience in dealing with US-based clients. - You will be responsible for crafting compelling content strategies, executing email marketing campaigns and optimizing content calendars to enhance brand visibility and engagement. Key Responsibilities: - Develop and execute content marketing strategies to drive engagement, lead generation and brand awareness. - Create high-quality, informative and engaging content, including technical blogs, articles, case studies, whitepapers, and more, specifically tailored to Vaping, Jewelry, Fuel Stations, Nicotine Toothpicks and Cigar industries. - Manage and optimize social media platforms to increase audience reach and interaction. - Plan, develop, and implement email marketing campaigns to nurture leads and enhance customer engagement. - Collaborate with cross-functional teams to create a cohesive content strategy aligned with business goals. - Monitor content performance metrics, analyze data and modify strategies accordingly to improve effectiveness. - Maintain and update the content calendar to ensure consistency in messaging and timely content distribution. - Ensure content aligns with SEO best practices to improve visibility and organic traffic. - Stay updated with industry trends, competitors and emerging content marketing techniques. Required Qualifications & Skills: Experience: - 2-3 years in content marketing within a marketing agency, with direct exposure to Vaping, Jewelry, Fuel Stations, Nicotine Toothpicks and Cigar industries. Technical Writing: - Proven expertise in technical blog writing and content creation. Email Marketing: - Hands-on experience in planning and executing email campaigns. Social Media Management: - Strong skills in handling and optimizing social media channels. Copywriting: - Excellence in developing persuasive and engaging copy for various content formats. Analytical Skills: - Ability to analyze content performance and make data-driven improvements. Content Calendar Management: - Experience in planning and maintaining content schedules. SEO Knowledge: - Understanding of SEO best practices to enhance content reach and effectiveness. US Market Experience: - Experience in dealing with US-based clients and understanding market-specific content needs. Adaptability: - Ability to modify and refine content strategies based on evolving market needs. Preferred Qualifications: - Experience with marketing automation tools and content management systems. - Knowledge of graphic design or basic video editing is a plus. - Familiarity with B2B and SaaS content marketing strategies. Why Join Us? - Opportunity to work in a dynamic and creative environment. - Exposure to industry-leading content marketing strategies. - Career growth opportunities and professional development. - Collaborative team culture with a focus on innovation. If you are a passionate content marketer with a knack for storytelling and strategy, we'd love to hear from you! Apply now to be a part of our growing team.

Assistant Product Marketing / Growth Manager (3-4 Years Experience, 2 Vacancies) At Fatakpay, we are building a financial super app for the underserved workforce, providing instant loans, insurance, and gold investments. A key focus for us is retaining users, improving engagement, and increasing repeat transactions through data-driven marketing strategies. We are looking for Assistant Product Marketing / Growth Managers who are hands-on executioners in running omnichannel retention campaigns across push notifications, SMS, WhatsApp, email, and web notifications. This is an Individual Contributor (IC) role focused on campaign execution, analytics, and increasing user loyalty. Role Overview: The Assistant Product Marketing / Growth Manager will be responsible for executing retention marketing strategies by leveraging marketing automation platforms like WebEngage, Netcore, and MoEngage. This individual will track user engagement, optimize marketing funnels, and improve first-party data collection for personalized outreach. Key Responsibilities: - Plan, execute, and optimize omnichannel retention campaigns (push, email, WhatsApp, SMS, web notifications). - Track and analyze conversion rates, open rates, CTRs, CR%, and reachability across channels. - Work on user segmentation and behavioral targeting to improve campaign effectiveness. - Enhance first-party data by implementing user attribute grooming strategies and website on-site surveys. - Identify and track active vs. inactive users and implement reactivation strategies. - Collaborate with the product and tech teams to design automated marketing journeys. - Manage marketing automation tools like WebEngage, MoEngage, and Netcore. - Optimize campaigns through A/B testing and performance analysis. Core KPIs for Success: - Increased repeat transactions and user retention. - Higher engagement rates across marketing channels. - Improved conversion rates from registered users to active borrowers. - Better first-party data collection and enriched user segmentation. - Effective use of automation tools to reduce manual execution time. Who You Are: - 3-4 years of experience in product marketing, retention marketing, or lifecycle marketing. - Hands-on experience in marketing automation tools (WebEngage, MoEngage, Netcore, CleverTap). - Strong execution skills in running SMS, push, email, and WhatsApp campaigns. - Experience in analyzing campaign performance metrics and optimizing marketing funnels. - Strong analytical mindset with a passion for user behavior tracking and engagement strategies. - Experience in fintech or consumer-tech companies is a plus. Locations : Mumbai, Delhi / NCR, Bengaluru , Kolkata, Chennai, Hyderabad, Ahmedabad, Pune

- Develop and execute marketing campaigns across multiple channels, including WhatsApp, SMS, Email, Push Notifications, etc., to drive customer engagement and acquisition. - Monitor and analyse campaign performance metrics to assess efficacy and ROI. - Conduct A/B testing to optimize campaign elements such as messaging, timing, and segmentation. - Collaborate with cross-functional teams to ensure alignment of marketing strategies with business objectives. - Utilize data analytics tools to extract and analyse customer data, derive actionable insights, and inform marketing strategies. - Continuously track industry trends and best practices in digital marketing to drive innovation and optimization. - Work closely with creative and content teams to develop compelling marketing materials and messaging. - Provide regular reports and insights to stakeholders, highlighting key findings and recommendations for improvement. - Proficiency in marketing automation tools and analytics platforms. - Strong analytical skills with the ability to interpret data and derive actionable insights. - Experience conducting A/B testing and optimizing campaign performance. - Excellent communication and interpersonal skills, with the ability to collaborate effectively with diverse teams. - Creative thinker with a passion for innovation and continuous improvement. - Ability to thrive in a fast-paced environment and manage multiple projects simultaneously. - Knowledge of data analytics techniques and tools, with the ability to extract and make sense of data. Requirements: - Bachelor's degree in Marketing, Business Administration, or a related field. - 6-8 years of experience in marketing or a similar role, with a focus on digital marketing and campaign management. - Experience in digital marketing or data analytics. - Familiarity with customer segmentation techniques and targeting strategies. - Experience with customer relationship management (CRM) platforms. Locations : Mumbai, Delhi / NCR, Bengaluru , Kolkata, Chennai, Hyderabad, Ahmedabad, Pune, India.

Key Responsibilities: - Develop and execute Retention and Nurturing strategies and initiatives - Working with various stakeholders across multiple teams (including product, tech, marketing, etc) and managing multichannel marketing campaigns - Monitoring performance of each channel-Notification, Email & SMS, and customer cohorts and taking surgical actions - Performing analysis like sales funnel analysis, content effectiveness measurement, etc. to improve the effectiveness of CRM channels - Develop insights and identify opportunities to drive revenue growth - Develop and implement new strategies to drive objectives like lead nurturing, cross-selling, and upselling - Lead Content Development efforts to improve CRM activities' effectiveness - Creating periodic reports and preparing decks for reviews - Conduct market research to follow trends and competition Qualification : - Minimum experience of 5 years - Should have a basic understanding and interest in Digital Marketing and Communications - A proven record in lead nurturing is desirable - Revenue ownership in the current role is desirable - Hands-on experience with marketing automation tools is an advantage - Creative bent of mind with excellent analytical skills to build marketing strategies for various segment - MBA from a top-tier Institute preferred - Must be comfortable in a dynamic start-up environment (start-up experience is preferred)

We are on the lookout for smart, hardworking, go-getters who thrive in a fast-paced environment that requires a high degree of personal accountability, initiative and follow-through. You should have a passion for our product, an eagerness to learn and a strong commitment to serving our growing customer base. The candidate will execute the Customer Retention Strategies and will be responsible for improving the overall experience for users in an effort to maximize user retention, engagement and monetization. Job description - Responsible for program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements. - Maintain Marketing Automation integration with CRM and assist in the integration of additional platforms into the marketing automation software - Understand and evaluate campaign metrics and distribute campaign performance to the marketing team. - Work with management to define KPIs, create reporting, analyze campaign performance. Create recommendations to improve campaigns continuously. - Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards - Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth Pre-requisites: - 3+ years of Marketing Automation experience with Clevertap / MO engage / or similar automation tools. - Proficiency in Google Analytics - Expert knowledge of database management concepts and best practices - Must have superior communication skills, both written and verbal. What's in it for you? - Immense growth, continuous learning - Work with some of the most innovative brains - Open culture where your creative bug gets activated

- Industry and prospective customer research for generating new Leads. - Maintain lead data in Google Sheets and CRM and ensure they are updated. - Manage the Inside Sales Campaign process, including research, outreach (email and Linkedin), and follow-ups on positive responses. - Help with coordination, scheduling, and pre-call research for prospect calls. - Work with sales tools like Reply.io, Zoho, Crunchbase, etc., and email verification platforms that the organization follows as a part of the process. - Work on the creation of campaign messaging and suggest improvements when needed. - Assist the team in analyzing and exploring improvements to the sales process. - Ensure all active leads and opportunities details are present in the CRM and update them regularly. - Ensure relevant reports are generated on an ongoing basis and with high accuracy. - Knowledge of B2B markets in North America, Canada, Europe, and APAC. - Knowledge to use Linkedin sales navigator and Linkedin premium to find B2B contacts. Skills required - Inside Sales experience within a technology industry is required. - Strong business communication skills - verbal and written. - Someone who is not afraid of putting in the work to make a difference. - Should have knowledge of CRM and Sales & Marketing automation software. - Excellent knowledge of working MS Excel / Google Sheets and MS Word / Google Docs - Working collaboratively in a team environment and should work independently. - Developing and maintaining strong relationships. - Self-starter who is able to work in a highly demanding environment. - Ability to multitask on projects and commitments. - Must have a strong inner drive and self-discipline.

- Responsible for executing retention marketing strategies by leveraging marketing automation platforms like WebEngage, Netcore, and MoEngage. - This individual will track user engagement, optimize marketing funnels, and improve first-party data collection for personalized outreach. Key Responsibilities: - Plan, execute, and optimize omnichannel retention campaigns (push, email, WhatsApp, SMS, web notifications). - Track and analyze conversion rates, open rates, CTRs, CR%, and reachability across channels. - Work on user segmentation and behavioral targeting to improve campaign effectiveness. - Enhance first-party data by implementing user attribute grooming strategies and website on-site surveys. - Identify and track active vs. inactive users and implement reactivation strategies. - Collaborate with product and tech teams to design automated marketing journeys. - Manage marketing automation tools like WebEngage, MoEngage, and Netcore. - Optimize campaigns through A/B testing and performance analysis. Location- Delhi NCR, Bangalore, Chennai, Pune, Kolkata, Ahmedabad, Mumbai, Hyderabad

You will be responsible for planning, executing, and optimizing industry-specific mass email campaigns to support client acquisition and engagement. You will collaborate with the business development team to identify high-potential industries, manage client databases, and enhance our outreach through strategic email communication. Key Responsibilities: 1. Industry-Wise Mass Mailing Execute targeted bulk email campaigns segmented by industry (e.g., IT, BFSI, Manufacturing, Healthcare) to promote recruitment services. 2. Email List Building & Management Build and maintain detailed databases of potential and existing clients, categorized by industry, company size, and key decision-makers. 3. Client Prospecting & Research Research and compile contact details of HR professionals, Talent Acquisition Managers, and other decision-makers using LinkedIn and other online tools. 4. Campaign Follow-Up Track and analyze campaign performance metrics. Follow up on replies, inquiries, and potential leads generated through email campaigns. 5. Inbox & Lead Management Professionally manage campaign-related email responses and ensure timely communication with prospects and clients. 6. Team Collaboration Coordinate with the business development team to align email marketing strategies with recruitment goals and outreach plans. Requirements: Bachelor's degree in Marketing, Business, Communications, or a related field. Minimum 6 month to 1 year of hands-on experience in email marketing or B2B outreach. Familiarity with email marketing tools/platforms (e.g., Mailchimp, Zoho Campaigns, etc.). Strong written and verbal communication skills. Proficiency in Excel/Google Sheets for data organization and tracking. Ability to conduct online research and generate qualified leads using LinkedIn and similar platforms. Detail-oriented with good time management skills. What You Will Gain: Practical experience in B2B email marketing and lead generation. Exposure to the client acquisition process in the recruitment industry. Direct impact on business development initiatives through live campaigns. Mentorship and learning opportunities from experienced professionals. Growth potential within a dynamic and expanding team. Interested candidates can share their updated CV via WhatsApp at 8951214950.

Role & responsibilities Apply marketing principles and campaign strategies to manage audience segmentation. Collaborate with marketing teams to understand campaign objectives and translate these into audience segments. Communicate effectively with both technical and non-technical stakeholders. Adhere to industry standards for data handling, including PII data storage, transfer, and disposal procedures. Utilize AEP for segment creation, PII data handling compliance, and data governance or use Adobe Campaign Classic for audience segmentation, audience enrichment, and data handling processes. Preferred candidate profile Must Have Skills Proficiency in marketing principles and campaign strategies. Ability to collaborate and communicate effectively with diverse stakeholders. Familiarity with PII data storage, transfer, and disposal procedures. Experience in and working knowledge of either AEP (with skills in segment creation, PII data handling compliance, and data governance) or Adobe Campaign Classic (with skills in audience segmentation, audience enrichment, and data handling). Good to Have Skills Experience with Lead nurture workstreams. Experience with data modelling and creation of audience cohorts to optimize reach. Experience with importing audiences or connecting to external systems through APIs (such as Postman). Working knowledge of JavaScript. Experience in Adobe Journey Optimizer, including use of journeys v/s campaigns, journey orchestration, defining triggers and actions, and working with Custom actions.

Provide analytics support to Novartis internal customers (CPOs Regional marketing and sales teams) on various low-medium complexity analytical reports. -Support and facilitate data enabled decision making for Novartis internal customers by providing and communicating qualitative and quantitative analytics. About this role: As a Marketing Cloud Email and Campaign Specialist, a candidate will enable our B2C campaign efforts within the Salesforce Marketing Cloud platform. They will serve as a subject matter expert in email marketing delivery, journeys and automation standard methodologies. Consult and advise internal marketing partners to further their digital marketing efforts through Marketing Cloud usage. Act as a trusted source of knowledge to advise clients in line with email marketing and Marketing Cloud standard processes to ultimately support campaigns. Key Responsibilities Design and delivery of B2C campaign solutions (emails, journeys, landing pages, forms, etc) including audience segmentation and research. Be a subject marketing expert in all things email marketing and stay on top of standard methodologies and industry trends; ensure compliance with consumer protection laws as applicable. Work closely with marketing partners to understand audience requirements, business goals and objectives review, campaign and deliverability metrics, making recommendations for optimization and improvement. Update, develop and test new email templates, and build a library of assets for retrieval and reuse and perform A/B testing along with suggestions for improvement pre-, mid- and post execution. Design and implement, for automated email/mobile journeys using Email Studio, Mobile Studio, Automation Studio and Journey Builder, and advise clients on how to optimize further. Strong understanding of digital marketing critical metrics, such as email marketing, and other operational marketing metrics. Experience in reporting and analyzing email activity using Email Studio reports, Journey Builder and Intelligence Reports ( Dataroma) Track record for delivering marketing automation projects in a fast-paced environment, and able to successfully keep to deadlines Essential Requirements: At least 3-5 years experience working hands-on in Salesforce Marketing Cloud involving campaign strategy and execution. Hands on to SQL excel, data analytics. Ability to work with clients to design campaign journeys, emails and campaigns in SFMC. Know HTML and UX standard methodologies for building custom templates such as forms, landing pages, emails. Knowledge and experience in building audiences and segmentation within the SFMC platform. Experience with Marketing Cloud Studios Builders, most importantly Email Studio, Content Builder, Journey Builder and Automation Studio. Experience using a CDP (customer data platform) a plus and understanding how to build a custom preference center. Marketing Cloud Email Specialist certification is mandatory Desirable requirements: Strong communication skills to make complex technical matters simple when communicating with non-technical partners and client executives.

Role & responsibilities Salesforce Marketing Cloud and Salesforce Interaction Studio : Strategically lead and scale Salesforce Marketing Cloud practices for a luxury brand, leveraging data for targeted marketing strategies. Collaborate with agency partners and internal stakeholders to align technical solutions with brand objectives. Partner with creative teams to conceptualize data-backed storytelling for marketing campaigns. Define and optimize consumer journeys through data-driven insights and cutting-edge technology. Digital Projects : Oversee the development of the corporate website, SEO strategies, mobile/web applications, and ensure robust data and information security protocols. Data Analytics : Drive data lake, data warehouse, dashboarding, and MIS projects to generate actionable insights that inform marketing decisions. AI and Machine Learning : Explore and integrate AI/ML solutions to optimize consumer engagement and campaign performance. Stay at the forefront of emerging technologies, applying innovative approaches to elevate marketing impact. Competencies and Skills: Technical Proficiency In-depth knowledge of web technologies, data security, and information security standards. Familiarity with the implementation of digital tools and technologies, including Salesforce and marketing automation and Interaction Studio platforms. Data and Analytics Expertise Advanced knowledge of data analytics, including dashboarding, data visualization, and data warehousing. Proficiency in AI/ML tools and frameworks to enhance marketing strategies and execution. Hands-on experience with tools like Power BI or equivalent analytics platforms. Creative and Analytical Skills Strong analytical thinking with a proven ability to derive insights from complex datasets and apply them creatively to marketing challenges. A nuanced understanding of data storytelling, blending technical insights with impactful narratives. Leadership and Collaboration Proven ability to lead cross-functional teams and collaborate effectively with external agency partners. Exceptional communication and interpersonal skills to translate technical insights into actionable strategies. A proactive approach to problem-solving, with the ability to manage multiple projects in dynamic environments.

We are looking for a Digital Marketing Executive to help drive our online presence. In this role, you will develop and implement digital marketing strategies across various platforms to increase brand visibility, traffic, and engagement.

We are seeking a creative, data-driven Newsletter Manager to lead our email marketing and newsletter campaigns. You will be responsible for planning, creating, and distributing engaging email content that builds brand loyalty, drives traffic, and increases conversions. You ll work cross-functionally with content, design, and marketing teams to ensure high-quality and impactful communications. Key Responsibilities: Newsletter Strategy & Planning Develop and execute a comprehensive newsletter strategy aligned with brand and business goals. Define segmentation and personalization tactics to improve open and click-through rates. Content Creation & Curation Write or collaborate with writers/designers to produce compelling newsletter content. Curate relevant news, articles, and offers to enhance subscriber engagement. Email Marketing Management Manage email lists, segmentation, and subscription growth. Oversee email campaign scheduling, testing, and deployment. Performance Tracking & Reporting Monitor key email metrics (open rates, CTR, conversions, unsubscribes). Run A/B tests and optimize content based on data-driven insights. Compliance & Deliverability Ensure compliance with email regulations (e.g., CAN-SPAM, GDPR). Maintain clean email lists and improve deliverability rates. Qualifications: Bachelor s degree in Marketing, Communications, Journalism, or related field. 2-5 years of experience in email marketing, content marketing, or digital communications. Proficiency with email marketing platforms (e.g., Mailchimp, HubSpot, Campaign Monitor). Strong writing and editing skills with attention to detail. Knowledge of email best practices, segmentation, automation, and deliverability. Basic HTML/CSS for email formatting is a plus. Analytical mindset with experience using tools like Google Analytics or email analytics dashboards. Preferred Skills: Experience with CRM and marketing automation tools. Design experience with tools like Canva or Adobe Creative Suite. SEO and digital marketing understanding. Familiarity with A/B testing and performance optimization.

JOB DESCRIPTION Bring more to life. Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology? At Cytiva, one of Danaher s 15+ operating companies, our work saves lives and we re all united by a shared commitment to innovate for tangible impact. You ll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher s system of continuous improvement, you help turn ideas into impact innovating at the speed of life. Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies. At Cytiva you will be able to continuously improve yourself and us working on challenges that truly matter with people that care for each other, our customers, and their patients. Take your next step to an altogether life-changing career. Learn about the Danaher Business System which makes everything possible. The global marketing campaign manager is part of a team responsible for creating and managing impactful, omnichannel marketing campaigns that are customer-centric and aligned with our brand standards. This role involves developing compelling content, driving digital and traditional advertising and promotional campaigns, and crafting creative messaging that resonates with the target audience. The campaign manager is responsible for ensuring the successful execution of these critical campaign components, delivering cohesive and meaningful communications that elevate our brand and drives consideration and lead generation of the target audience. This position reports to the Global Campaign Senior Manager and is part of the campaign team located in Bangalore and will be an on-site role. At Cytiva, our vision is, to advance future therapeutics from discovery to delivery. What you will do: Work closely with cross functional business stakeholders to define and prioritize marketing campaigns, initiatives and product launches for development and execute on campaign deliverables Build content strategy according to relevant industry segments, personas, and buyer s journey stages; identify gaps and opportunities for improvement and provide recommendations/actions for refinement where needed Ensure all marketing material complies with Cytiva s brand guidelines, writing guidelines, local regulatory requirements, and work instructions for advertising and promotional collaterals. Drive adoption of new strategies, techniques, and tactics throughout the marketing communications team and extended marketing organization; influences internal stakeholders to take healthy risks to reach target segments and personas. Ensure KPIs for marketing campaigns, initiatives, and product launches are accurately set for each umbrella campaign as well as integrated & blitz campaigns; reviews progress collectively for each business and discusses outcomes/feedback with team members and business stakeholders Who you are: Bachelor s degree in marketing, communications, journalism, or a related field or in biotechnology or chemistry 3-7 years experience in marketing, campaign, marketing communications, digital marketing, or a related field Experience with leading project teams and managing projects with external parties, proven marketing campaign and project management experience. Knowledge of marketing communications, integrated campaign strategies (traditional, digital, and events) and content marketing best practices Fluency in written and spoken English Travel, Motor Vehicle Record & Physical/Environment Requirements: if applicable for role Ability to travel 10-15% travel, overnight to Europe, USA, Asia and Australia, usually for workshops, yearly planning sessions or events It would be a plus if you also possess previous experience in: Prior experience in the Life Sciences industry is preferred but not required Experience working with marketing automation, content management, and CRM tools. Cytiva, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it s a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info . Join our winning team today. Together, we ll accelerate the real-life impact of tomorrow s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life. For more information, visit www.danaher.com . At Danaher, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

Job Title: Head of Marketing Job Type: Full-Time | Senior Leadership Experience: 10+ Years Reports To: CEO / Managing Director Department: Marketing Job Summary: Lead our marketing strategy and brand vision to drive growth and customer engagement. Manage marketing teams and oversee digital, branding, and communications initiatives aligned with company goals. Key Responsibilities: Develop and execute marketing strategies aligned with business objectives Lead and mentor marketing teams across digital, branding, and communications Manage brand positioning and integrated marketing campaigns Oversee budgets, ROI, and marketing performance analysis Collaborate with sales, product, and business teams for go-to-market plans Handle PR, media relations, and corporate communications Qualifications: Bachelors or Masters in Marketing, Business, or related field 10+ years marketing experience, with 3-5 years in senior leadership Strong digital marketing and brand management skills Experience with CRM and marketing automation tools Excellent leadership and communication skills Preferred: Global or regional marketing exposure

Badjate Stock & Shares Pvt. Ltd. is looking for Marketing Head to join our dynamic team and embark on a rewarding career journey. Develop and execute marketing strategies that support the overall business goals Lead the marketing team, providing guidance and direction to ensure the team is aligned with the company's goals and objectives Collaborate with other departments such as sales, product, and finance to ensure alignment and maximize the effectiveness of marketing campaigns Develop and manage the marketing budget, ensuring that resources are allocated effectively to meet business objectives Monitor and report on the effectiveness of marketing campaigns, adjusting strategies as needed to optimize results Develop and maintain relationships with key stakeholders, including customers, industry influencers, and media contacts Identify new opportunities for growth and innovation in the market, and develop strategies to take advantage of those opportunities Develop and implement brand management strategies to ensure consistent messaging across all channels Oversee the development of marketing collateral, such as brochures, websites, and advertising campaigns Develop and maintain marketing automation and CRM tools such as Hubspot, Marketo, or Salesforce Strong leadership skills, with the ability to inspire and motivate a team Excellent communication skills, with the ability to communicate complex ideas in a clear and concise manner

- We are seeking a dynamic and results-oriented Marketing Manager to lead and execute our marketing strategies across digital, content, and brand initiatives. - In this role, you'll be responsible for driving brand awareness, customer engagement, lead generation, and revenue growth. - This is both a strategic and hands-on role - perfect for someone who thrives in a fast-paced, growth-focused environment. - The ideal candidate is a well-rounded marketer with a strong understanding of the full marketing funnel, team leadership experience, and a passion for data-driven decision-making. Key Responsibilities: Strategy & Planning: - Develop and implement integrated marketing strategies aligned with overall business goals. - Define key marketing KPIs, budgets, and campaign timelines. - Conduct market research to identify trends, customer needs, and competitive positioning. Digital Marketing: - Oversee and optimize digital campaigns across SEO, SEM, display, social media, and email. - Manage performance marketing activities (e. , Google Ads, Facebook Ads, LinkedIn). - Monitor and report on campaign performance using analytics platforms (e. , Google Analytics, HubSpot, etc. Content & Brand Management - Lead brand positioning and messaging across all channels. - Develop and manage content strategy including blog posts, whitepapers, videos, and social content. - Collaborate with internal teams and freelancers to produce engaging, high-quality content. Lead Generation & CRM - Implement and optimize lead generation campaigns to support sales teams. - Manage marketing automation workflows and nurture programs via CRM tools. - Segment and manage customer databases for targeted marketing. Apply Save Save Pro Insights

At Amazon, innovation drives growth and enables us to offer our customers more types of products more conveniently and at even lower prices. The Amazon Books team is seeking a Support Engineer to improve workflows, reduce manual workload through application development and process automation. The candidate will develop production applications and services to ensure a positive customer experience that is inline with Amazon business objectives. They have an understanding and empathy for Amazon s customers and business objectives, particularly those aspects relevant to the team and division (where division is an organization which can include about 150 people). The Application engineer will continually align their work with Amazon s business objectives and seek to deliver business value. They proactively and continually improve their level of knowledge about Amazon s business and relevant technologies. They regularly work across multiple teams to resolve issues. About the team Katalyst tech team primarily focuses on automating manual process within Books, Amazon Music & AWS operations and program team. This team creates tools/applications(operational workflows, dashboards, data validation, comparison, scraping, marketing automation, conversion tools, web apps, scheduler, file handling) aimed to reduce cost and improve quality/CX. - 2+ years of software development with object oriented language experience - Bachelors degree in engineering or equivalent - Experience scripting in Python or Javascript - Experience with SQL databases (querying and analyzing) - Experience with AWS, networks and operating systems - Full stack application development expertise using Python/Java/Javascript - Experience with deploying applications on CI/CD pipelines - Experience with AWS deployments using CDK or Cloudformation will be highly valued

We are looking for a highly skilled and experienced TDM Business Partner Senior Associate to join our team in Bengaluru. The ideal candidate will have 4-7 years of experience in talent development, instructional design, or a related field. Roles and Responsibility Serve as a learning advisor to leaders, subject matter experts, curriculum owners, and developers to uncover and define learning needs. Lead project teams and facilitate sessions for professional or core skill courses for all levels. Observe training, review facilitator and program evaluations, and provide feedback for enhancements. Create and execute a project plan, including developing timelines to meet established deadlines and course goals. Collaborate with other TDM senior associates on topics common to all Business Partners and/or TDM. Compile and review data to recommend business decisions. Job Requirements Bachelor's degree or equivalent experience in education, instructional design, human resource development, or a related area. Proficiency with PowerPoint, Word, Excel, and SharePoint. Strong skills in facilitation, presentation, interpersonal and communication (verbal and written), problem-solving, organizational and time management, and project management. Ability to respond and adapt to changing priorities. Intermediate knowledge of instructional design principles is preferred. Experience in the professional services industry is preferred. Experience in instructional design is preferred. Experience working with experts in assurance, tax, or consulting is preferred. Practical knowledge of learning implementation and employee development is required. Managing projects and stakeholders is required. Client service and issue resolution are required. Compiling and reviewing data to recommend business decisions is required.

We are looking for a highly skilled and experienced Marketing Automation Associate to join our team in Bengaluru. The ideal candidate will have 3-8 years of experience in email marketing and marketing automation, preferably within a large, global organization or professional services environment. Roles and Responsibility Collaborate with cross-functional teams to understand marketing campaign strategies and performance goals. Execute and optimize email marketing campaigns for RSM US and RSM Canada enterprise marketing and demand generation programs. Identify optimization opportunities for assigned programs to improve target metrics. Implement targeted testing under the direction of the digital marketing leadership team. Accurately connect Marketo campaigns to CRM to ensure data flow to support defined measurement strategy. Contribute to reporting and analytics as requested. Review peer campaigns for second set of eyes accuracy, identifying errors or disjointed user experiences. Participate in power user training and office hours to ensure consistency across enterprise. Collaborate with the design team to ensure brand assets remain current. Identify opportunities for process improvements and bring them forward to the manager for consideration. Perform other duties as assigned. Job Requirements Bachelor's degree in marketing, communications, digital marketing, or computer science (preferred), or 4 years equivalent business experience. Proficiency with Marketo suite of tools is required. Hands-on experience delivering email marketing and multichannel marketing automation campaigns is essential. Awareness of data sources across the marketing tech stack is preferred. Experience with Workfront project management tool is a plus. Strong command of American English, with excellent written and verbal communication skills to effectively engage with stakeholders in the US and Canada. Comfortable working asynchronously across a global team, with the ability to project manage multiple initiatives simultaneously. Sense of responsibility for campaign objectives and tactic performance across a collaborative work environment with many stakeholders.

Job Title: Digital Marketing Specialist / Digital Marketing Manager Education & Qualification: • Bachelors/Master’s degree in Marketing, Digital Marketing, Business Administration, or a related field. Technical Skills: • Expertise in SEO, SEM, PPC, Google Ads, Google Analytics, social media advertising, and email marketing. • Strong knowledge of content marketing, lead generation, and conversion rate optimization. • Familiarity with CRM tools, marketing automation platforms, and A/B testing. Experience: • 2-5 years of experience in digital marketing (preferably in the education sector). • Proven track record of managing successful paid and organic marketing campaigns. Job Responsibilities: 1. Content &Campaign Management: Develop and execute digital marketing strategies to drive traffic and lead generation. Create and manage content for websites, blogs, and social media channels. Oversee PPC and social media advertising campaigns. 2. SEO & Data Analytics: Conduct keyword research and implement SEO best practices. Monitor and optimize campaigns using Google Analytics and other data tools. 3. Collaboration &Strategy: Work cross-functionally with design, sales, and content teams to enhance marketing performance. Analyze data and optimize marketing strategies for higher engagement and conversions. 4. Email & Social Media Marketing: Plan and execute targeted email marketing campaigns. Manage social media channels, monitor engagement, and develop audience growth strategies.

Manager / Assistant Manager : Customer Lifecycle Management Experience: 2 - 5 Years Exp Salary : INR 6-12 Lacs per annum Preferred Notice Period : Within 30 Days Shift : 10:00AM to 7:00PM IST Opportunity Type: Onsite (Mumbai) Placement Type: Permanent (*Note: This is a requirement for one of Uplers' Clients) Must have skills required : Marketing automation tools, Marketing automation software, Customer Lifecycle Management, Customer Lifecycle Campaign, customer retention, Push Notification, Push Notification Campaign, Push notifications. Ketto (One of Uplers' Clients) is Looking for: Manager / Assistant Manager : Customer Lifecycle Management who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you. About the company: Ketto is Asia's largest tech enabled crowd funding platform with a vision - Healthcare for all. We are a profit making organization with a valuation of more than 100 Million USD. With over 1,100 crores raised from more than 60 lakh donors we have positively impacted the lives of 2 lakh+ campaigners. Ketto has embarked on a high-growth journey, and we would like you to be part of our family, helping us to create large scale impact on a daily basis by taking our product to the next level. Introduction: We at Ketto, strongly believe that digging into the data yields more compelling numbers for our business; hence customer retention management enabled by marketing automation is an extremely important step in our business growth. We are looking for someone who would be a part of our Customer Retention Management team. Responsibilities: Own end-to-end execution of Engagement & Retention campaigns across all owned media email, notifications, SMS, WhatsApp, Push notifications, Product Inventory Structure campaigns & build Journeys for different user segments and business offerings, across multiple channels Track & monitor channel level performance targets of visits, orders, revenue & conversion OKRs achievement specifically on LTV (building repeat usage & adoption of SIP program) and DAUs/MAUs, along with efficiency metrics such as CTRs, Open rates, Clicks & Conversions Optimize marketing automation strategies to drive user conversion & engagement Co-own the responsibility of new features & programs adoption, along with Product & tech teams Cross-functional collaboration with Business Intelligence & analytics, Product and Tech teams to enhance funnel efficiencies & event integrations Work closely with Brand & Content teams to ensure campaign deployment Maintain relations with external solution providers to explore new mechanisms and efficient initiatives to increase both retention & engagement of users Continuously conduct tests across channels for campaigns and journey flows including segmentation, messaging, frequency, send day/time, personalization What you bring to the table: 2+ years of work experience in Customer Retention Management Strong problem-solving skills Strong analytical skills and the ability to churn insights from data Proven competency in MS Excel Prior experience in marketing automation technologies - CleverTap, WebEngage Perks and benefits: Attractive pay package on par with industry standards Flexible and meritocratic work culture Work environment aligned with diversity and inclusion parameters Individuals professional & personal growth via learning & development programs