Loyalty Program Manager

Loyalty & Retention Program Manager

📍 Goa / Hybrid | 🏢 Neulife – India’s Leading Performance Nutrition Brand

🕐 Experience: 5+ years | 💼 Function: Growth, Loyalty, Retention

📅 Start Date: Immediate | 💰 Compensation: Competitive (Based on experience)

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About Neulife

Neulife is India’s first and most trusted Performance Nutrition brand, built on science, trust, and innovation.

Our mission:

“Improving Protein Efficiency & Absorption through metabolically superior, gut-optimized nutrition”

Our flagship products like SUPER ISOLATE and PRO STANDARD Whey are setting new benchmarks in efficacy and clean nutrition.

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Role Overview

We’re looking for a data-driven Loyalty & Retention Program Manager to own and scale our customer loyalty, rewards, and affiliate ecosystem. This role is critical to boosting LTV, retention, and ROI across all D2C channels.

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Key Responsibilities

• Design, implement, and continuously improve Neulife’s loyalty program to maximize customer engagement and repeat sales.

• Develop & manage affiliate/referral programs that drive high-quality new customer acquisition with measurable ROI.

• Build segmented retention strategies – from win-back flows to rewards tiers and reactivation nudges.

• Leverage tools like Shopify, Klaviyo, Smile.io, ReferralCandy, Zoho Analytics to drive targeted campaigns.

• Own the metrics: Monitor program KPIs including repeat rate, churn, CLTV, and ROI.

• Collaborate with content, CRM, CX, and tech teams to ensure frictionless program integration.

• Stay ahead of industry benchmarks and trends in loyalty, retention, and customer lifecycle marketing.

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You Should Have

• 5+ years of experience in loyalty/affiliate/retention program management, ideally in D2C/eCommerce/FMCG.

• Deep analytical skills and ROI-focused mindset – you know how to turn data into action.

• Experience using CRM and loyalty platforms like Klaviyo, Smile.io, ReferralCandy, Zoho, Gorgias, etc.

• Excellent project management and cross-functional leadership capabilities.

• A passion for fitness, wellness, and performance nutrition is a plus.

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What You’ll Get

• A high-impact role at a fast-scaling founder-led brand.

• Opportunity to own and build a best-in-class loyalty engine from the ground up.

• A collaborative and mission-driven team culture.

• Freedom to innovate and experiment with new tools, platforms, and incentives.

• Competitive salary + performance-based incentives.

• Access to premium Neulife supplements & products.

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