Inside Sales Team Lead

Job Title: Team Lead – Inside Sales

Location:

Experience Required:

About Us:

Frido is dedicated to enhancing daily living through innovative, ergonomic solutions that promote comfort and well-being. Our mission is to design the next generation of products to empower people to walk, sit, and sleep better. Each product we create is fueled by the same passion that drove us to innovate from day one: to give people the freedom to do more. Join us in our mission to transform everyday struggles into freedom and joy. Discover Frido, and experience the freedom to live life your way.

Role Summary

Inside Sales Team Lead

Key Responsibilities

Team Management

• Lead a team of inside sales executives (5-6 members), overseeing daily performance, call quality, and closure rates.
• Conduct regular training, call audits, and performance reviews.
• Drive a high-performance and customer-first culture across the team.

Sales Operations

• Own the complete sales funnel — from lead qualification and consultation to conversion and payment.
• Handle both B2C (individual buyers) and B2B (dealers, hospitals, clinics, etc.) sales opportunities.
• Solve objections, offer product recommendations, and maintain strong customer relationships.

LeadSquared CRM Management

• Ensure accurate and timely updates of leads, tasks, and follow-ups on

  LeadSquared CRM

  .
• Create and manage automation journeys, lead distribution rules, and lead scoring.
• Monitor CRM dashboards to track KPIs like contact rate, conversion %, and average handling time.

Reporting & Strategy

• Prepare daily/weekly performance reports through LeadSquared and Excel.
• Identify sales trends, pipeline gaps, and optimization opportunities.
• Share regular insights with leadership and collaborate with marketing and ops to improve conversion.

Cross-functional Collaboration

• Work with Customer Support, Marketing, and Fulfilment to ensure a smooth post-sale experience.
• Provide product and customer feedback to internal teams for product and process improvements.

Requirements

• 4–5 years of experience in inside sales, preferably in D2C, ecommerce, or healthtech sectors.
• Minimum 1 year of team leadership experience.
• Strong command over spoken and written

  English & Hindi

  (regional languages are a plus).
• Proven experience using

  LeadSquared CRM

  : lead management, automation workflows, dashboards, and reporting.
• Comfortable working with Excel, Google Sheets, and CRM dashboards.
• Ability to explain technical products in a simple, consultative manner.

Preferred Skills

• Experience in the

  mobility aids

  , eldercare, or medical devices sector.
• Ability to engage with elderly customers, caregivers, and institutional buyers with empathy.
• Track record of consistently achieving and exceeding sales targets.
• Ability to work in a fast-paced, target-driven, startup-like environment.