Head of Sales

We are a fast-growing fruit soda brand redefining what modern beverages can be — bold in flavor, natural in ingredients, and designed for today’s generation. Our team is driven by creativity, collaboration, and a shared passion for building something refreshing and meaningful.

As we expand our operations and presence across markets, we’re looking for motivated, hands-on individuals who want to grow with us and contribute to a young, dynamic company where ideas turn into action.

💼 What You’ll Do

• Develop and execute a

  pan-India sales and distribution strategy

  across General Trade, Modern Trade, HORECA, and E-commerce.
• Identify, onboard, and manage

  distributors, super-stockists, and retail partners

  in priority states (Maharashtra, Delhi-NCR, Karnataka, Gujarat, and Tamil Nadu).
• Drive monthly and quarterly

  sales volume and revenue targets

  with clear performance metrics.
• Lead, train, and motivate a growing

  regional sales team

  to achieve expansion goals.
• Work closely with marketing for

  trade promotions, sampling drives, and visibility campaigns.

• Monitor trade spends, pricing strategy, and product margins to ensure profitability.

• Coordinate with operations and finance

  for forecasting, logistics, and credit management.
• Track market trends, consumer insights, and competitor movements to adapt strategy dynamically.

🧠 What We’re Looking For

• 7–12 years of

  FMCG or beverage industry

  experience (carbonated drinks, juices, or functional beverages preferred).
• Proven record of

  building distribution networks

  and achieving strong sales growth.
• Deep understanding of Indian

  retail, trade channels, and distributor ecosystems.

• Entrepreneurial mindset — willing to roll up sleeves and build from the ground up.

• Excellent negotiation, communication, and leadership skills.

• Open to travel extensively across India.

💰 Compensation & Benefits

• CTC Range:

  ₹18 – ₹28 LPA (based on experience and performance).

• Performance Incentives:

  up to 15% of annual CTC.
• High-ownership, fast-growth environment with direct access to founders and decision-making.

🚀 Why Join Vans

• Shape one of India’s next-gen beverage brands from inception.
• Join a passionate, creative team with freedom to experiment and execute.
• See your work directly impact brand growth and consumer experience.

• If you love building brands, scaling sales, and want to make your mark in India’s evolving beverage space — we’d love to meet you.