Head of Marketing & Admissions

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About Around29 Center for Enriched Studies (ACES)

Around29 Center for Enriched Studies is committed to empowering lifelong learning by providing holistic, future-ready education. We emphasize academic excellence, personal growth, creativity, and global citizenship. Our goal is to attract, engage, and nurture students who are prepared to thrive in a rapidly changing world.

Role Overview

Head of Marketing & Admissions

Key Responsibilities

Marketing & Branding

• Develop and execute the school’s marketing and communications strategy across digital, print, and offline channels.
• Strengthen brand positioning, ensuring consistent messaging aligned with ACES’ vision and values.
• Manage website, social media platforms, newsletters, and promotional campaigns to enhance visibility and engagement.
• Plan and execute events (open houses, parent seminars, exhibitions, etc.) to showcase ACES’ offerings.
• Monitor and analyze marketing performance (SEO, campaigns, lead generation, brand sentiment) and optimize strategies.

Admissions & Enrollment

• Design and oversee the admissions strategy, ensuring enrollment targets are met.
• Develop outreach programs to engage prospective students and parents.
• Lead school tours, information sessions, and admissions events, ensuring a warm and personalized experience.
• Collaborate with academic and administrative teams to streamline the admissions process.
• Maintain accurate admissions data, reports, and analytics for decision-making.

Community Engagement

• Build strong relationships with prospective parents, current families, alumni, and community partners.
• Develop referral and ambassador programs to drive word-of-mouth admissions.
• Represent ACES at education fairs, local events, and networking opportunities.

Leadership & Collaboration

• Lead and mentor the marketing & admissions team (if applicable).
• Work closely with school leadership, academic heads, and operations to align marketing and admissions with overall institutional goals.
• Develop annual marketing & admissions budgets and ensure cost-effective resource use.

Qualifications & Skills

• Bachelor’s or Master’s degree in Marketing, Business Administration, Education Management, or related field.
• 7+ years of experience in marketing, admissions, or brand management, preferably in education or related sectors.
• Strong knowledge of digital marketing, lead generation, and CRM tools.
• Excellent communication, presentation, and interpersonal skills.
• Proven ability to build relationships and engage diverse audiences.
• Strategic thinker with hands-on execution capability.
• Passion for education and commitment to ACES’ mission of holistic learning.

What We Offer

• Opportunity to lead marketing & admissions for a progressive educational institution.
• A dynamic and collaborative work environment.
• Professional growth and development opportunities.
• Competitive compensation and benefits.