Growth Management - Assistant Vice President - EDC

10 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About Us:

Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.


About the team:

Offline Payment vertical caters to our merchant partners by offering them products like QR code, Soundbox, EDC, Loan. Paytm has been a pioneer in merchant space by introducing innovative solutions like QR codes to accept payments and Sound-box to recon payments by voice alerts. We are also distributing loans to these partners via our 'Paytm for Business' App.


About the Role:

strategic leader


Key Responsibilities:

GMV Growth Strategy & Execution

Develop and own

increase both transaction frequency and average transaction value

Collaborate closely with Sales, Product, and Marketing teams to design and roll out new offers, pricing models, and features that accelerate GMV.


Usage and Retention Leadership

merchant activation, usage rate, and GMV retention.

Design and implement targeted campaigns, loyalty programs, and communication strategies to boost active merchant base and minimize churn.

Early Warning Systems


Data-Driven Merchant Cohorting & Actionable Insights

Spearhead advanced data analysis

Acquisition Channel, Location/Geography, Business Category.

Initial GMV/Activation metrics, Transaction Behavior (frequency, value, ticket size).

Risk and Profitability profiles.

critical levers and friction points

Define clear, measurable actions for each identified cohort


Merchant Experience (MX) Monitoring and Influence

Own the feedback loop

Monitor Merchant Experience (MX) metrics related to EDC usage, including terminal uptime, settlement speed, and overall service quality.

Deep dive into Helpdesk and support data

clear, prioritized product roadmap requirements


Skills that will help you succeed in this role

1. Experience:

2. Domain Expertise:

3. Analytical Skills:

4. Leadership:

Education:


Why join us


Compensation


We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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