Digital Marketing Specialist

3 years

0 Lacs

Posted:2 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Hiring: Digital Marketing Specialist (0–3 Years Experience)

Location:


We’re looking for a performance-driven Digital Marketer who actually knows how to execute — not someone who just talks strategy. If you can run campaigns end-to-end, analyze data without hand-holding, and improve results through experimentation, you’ll thrive here.


Key Responsibilities

Paid Ads & Funnels

  • Build, manage, and optimize campaigns across Google Ads, LinkedIn Ads, and Meta Ads.
  • Execute performance-focused funnels, retargeting workflows, segmentation, and audience optimization.
  • Manage SEM activities including keyword research, bidding strategy, ad optimization, and ROI improvement.


SEO & Organic Growth

  • Lead technical SEO efforts, on-page optimization, off-page activities, and content-driven SEO strategies.
  • Monitor keyword rankings, organic traffic patterns, crawl issues, indexing issues, and overall site health.


Analytics & Reporting

  • Use Google Analytics, Search Console, Tag Manager, and ad platform dashboards for daily tracking.
  • Analyze KPIs, identify trends, and deliver actionable, data-backed insights — no guesswork.
  • Maintain weekly and monthly performance reports for leadership.


Social Media & Content

  • Develop and manage strategies for LinkedIn, Meta, Instagram, and other relevant platforms.
  • Create content ideas (copy + concepts) for ads, email campaigns, landing pages, and social posts.
  • Collaborate with design teams to deliver consistent, high-quality creatives.


Conversion Optimization

  • Conduct ongoing landing page reviews and funnel audits.
  • Run A/B tests to improve conversion rates and user journeys.
  • Evaluate user flow issues and apply basic UI/UX logic to enhance engagement and lead quality.


Cross-Functional Collaboration

  • Work closely with leadership, design, sales, and operations teams to align marketing efforts with business goals.
  • Translate business objectives into clear marketing strategies and execution plans.
  • Support internal teams with insights, campaign updates, and marketing assets.
  • Partner with developers/designers to implement required improvements.


Requirements

  • 0–3 years of

    real, hands-on digital marketing experience

    .
  • Strong understanding of:
  • Google Ads
  • Meta Ads
  • LinkedIn Marketing
  • SEO & SEM
  • Social Media Management
  • Analytics & reporting tools
  • Email marketing platforms
  • Ability to independently plan, execute, and optimize campaigns.
  • Creative thinking backed by analytical decision-making.
  • Strong communication skills and extreme attention to detail.
  • Comfortable working

    night shift

    without compromising performance.


Perks & Benefits

  • Competitive salary based on skill and real impact (up to ₹50k).
  • Rapid learning environment — faster growth than most agencies.
  • Direct exposure to U.S. industry and performance expectations.
  • Get a chance to grow your future with MNC.
  • Supportive leadership focused on skill, not hierarchy.
  • Weekends off (Saturday–Sunday).

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