Digital Marketing Manager

5 years

0 Lacs

Posted:1 hour ago| Platform: GlassDoor logo

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Work Mode

Remote

Job Type

Part Time

Job Description

Join us as a Digital Marketing Manager!


Are you ready to make a meaningful impact in a fast-paced, data-driven environment? At ORBCOMM, we’re looking for a Digital Marketing Manager who’s passionate about driving results through automation, analytics, and multi-channel marketing execution. This role is perfect for someone who thrives on precision, optimization, and continuous improvement across digital platforms.


Why You’ll Love Working Here:


As a key member of our Global Marketing team, you’ll play a critical role in executing and scaling digital campaigns that drive awareness, engagement, and qualified pipeline growth. You’ll manage LinkedIn Ads, Google Ads, email campaigns, and content syndication programs serving seamless data flow through Salesforce and Account Engagement (Pardot).


This is a hands-on, execution-focused role that combines campaign strategy, data management, and marketing automation to deliver measurable impact. You’ll work closely with our Marketing Operations, Product Marketing, and Sales teams to align digital initiatives with ORBCOMM’s growth strategy.


With a flexible hybrid working schedule, you'll enjoy the best of both worlds—engaging in-person collaboration at our Hyderabad, India office while also benefiting from the autonomy of remote work.


What You’ll Do:

  • Execute multi-channel digital campaigns, including building landing pages and forms, launching LinkedIn, Google Ads, email, and content syndication initiatives.
  • Manage lead and data integrity across Salesforce and Pardot to ensure accuracy and clean data flow for effective targeting and reporting.
  • Integrate AI-driven best practices across marketing execution to enhance automation, personalization, and campaign optimization.
  • Conduct data analysis and visualization to derive actionable insights and present them in clear, accessible ways for non-technical stakeholders.
  • Oversee marketing automation workflows and optimize Pardot usage for scalability and efficiency.
  • Track campaign performance from lead capture through closed-won opportunities in Salesforce and Pardot.
  • Maintain and enhance integration across ORBCOMM’s marketing technology stack.
  • Identify process improvement opportunities to streamline campaign execution and reduce manual effort.
  • Develop and maintain documentation for marketing workflows and processes.
  • Ensure data compliance and governance across all marketing activities.


Who You Are:


You’re a strategic thinker with a passion for operational excellence—someone who thrives in a fast-paced environment and can juggle multiple priorities with agility and precision. You bring a blend of creativity, technical expertise, and analytical rigor to every campaign. If you have:

  • 5+ years of experience in digital marketing with hands-on campaign execution.
  • Proven expertise with Salesforce and Account Engagement (Pardot).
  • Experience managing LinkedIn Ads and multi-channel digital campaigns.
  • Proficiency in Pardot, Salesforce, and LinkedIn Ads, with working knowledge of AI tools, advanced Excel, and HTML.
  • Familiarity with Zapier, ZoomInfo, MagicRobot (or similar attribution tools), and Microsoft Office.
  • Strong analytical and reporting skills with exceptional attention to detail.
  • Ability to leverage AI-enabled tools and automation to enhance productivity, with a commitment to continuous learning in digital marketing and AI literacy.
  • Salesforce or Pardot certification is highly preferred.


Then we want to meet you!


About Us:

At ORBCOMM, we’re pioneers in IoT technology that drives innovation and empowers our clients to make data-driven decisions. Our industry-leading solutions enable customers to boost productivity, streamline operations, and increase their bottom line. With over 30 years of experience and the most comprehensive solution portfolio in the industry, we enable the management of millions of assets worldwide across diverse sectors, including transportation, heavy industries, satellite, and maritime. Discover how ORBCOMM is transforming industries and unlocking the potential of data to drive meaningful change by visiting us at www.orbcomm.com!


Ready to Join Us?

We believe that our people are our greatest asset. Your skills and passion can help us achieve remarkable things! If you’re seeking a thrilling career opportunity in a vibrant, growth-oriented environment, ORBCOMM is the perfect fit for you.


We are committed to building a diverse and inclusive workplace and appreciate all applicants for their interest in joining our team. Only candidates selected for an interview will be contacted.


At ORBCOMM, we are also dedicated to ensuring accessibility and are pleased to offer accommodations for individuals with disabilities upon request throughout all aspects of the selection process.

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