Digital Content Management Specialist

Skill required:

Designation:

Qualifications:

Years of Experience:

About Accenture

What would you do?

What are we looking for?

• Problem solving and research skills
• Project management skills
• Ability to work under pressure and to work on multiple projects concurrently
• Excellent organizational and communication skills
• Effective verbal and written communication skills
• Demonstrates collaborative and professional work ethic
• Willingness to be flexible and respond to quickly changing priorities
• Experienced in one or more digital asset management technologies
• Ability to design systems for tagging images and cataloging taxonomy
• Knowledge of Adobe Creative Cloud software
• Knowledge of Capture One (for photo assets)
• In-depth knowledge of file formats (print, digital, and video)
• Basic knowledge of Search Engine Optimization (SEO)
• Organizational skills to develop a successful strategy that expands future digital content discovery and delivery to the CMS
• Basic knowledge of talent contracts and Rights Management
• Working knowledge of media usage rights terminology
• Familiarity with legal approval processes in the licensing industry Roles and Responsibilities: The DAM librarian manages internal company assets, provides skills in content and digital asset management (i.e.taxonomy,indexing,cataloging,archiving, metadata tagging,content management systems).As a function reporting to Creative Services, the Digital Asset Management (DAM) team strategically implements and manages the DAM tool which will house all final creative assets,including,but not limited to,graphic design elements,photography,packaging,catalog content,iconography,video,music,and content.This role will need to work with the users of the DAM system to support their use and navigation around the solution.The DAM Librarian will be the first point of contact for the users and be responsible for working collaboratively in order to understand their working processes with respect to metadata and taxonomy. This requires working closely with the other content teams,such as CMS, Platform Marketing, Regulatory Operations,Labeling,and Publishing,to ensure consistent metadata standards are used. In addition,the DAM Librarian is responsible for managing schemas and dictionaries within the DAM system.This position will influence the strategic set-up and business use of digital assets and unstructured content (i.e.,videos,images,etc).It will help establish process / user management standards,including best practice metadata, taxonomy, permissions and workflows that span the company’s global businesses. It will lead the alignment of taxonomy across company BUs and markets. It will provide support for user accounts, training and establish / track KPIs. It will be the functional steward for"single source of the truth" by making DAM the master resource for digital assets.Primary Responsibilities and Duties:
• Prepare a long-term plan for categorizing, indexing and archiving all content and information resources, whether they be generated in-house or derived from third-party agents
• Develop a comprehensive taxonomy for organizing information resources based on business goals and requirements from stakeholders
• Assess, recommend, and purchase corporate library development tools as required,and track new standards and methodologies
• Compile and maintain a detailed inventory of existing electronic and print marketing tactic resources,and identify knowledge gaps and make recommendations
• Properly select and annotate a large volume of media into the digital asset management system to facilitate retrieval and use in production
• Evaluate digital assets for archiving, research rights issues,and maintain quality control of archiving operations
• Support effective working relationship