Content Writer

Brief about the role

Role Details:

Designation

Function | Sub Function

Location

Reporting Manager

Last date of Application:

Employment Type:

Salary:

1. Content Creation

Develop long-form content, social media posts, website copy, newsletters, and marketing materials.

2. SEO & Website Content Optimization

Optimize content for SEO, conduct keyword research, and ensure accessibility and for digital platforms.

3. Thought Leadership & External Communications

Draft op-eds, leadership articles, speeches, and PR content in coordination with Corporate Communications.

4. Impact Storytelling & Knowledge Management

Collect insights from programs and beneficiaries to create impact stories, case studies, and testimonials. Maintain a content repository and develop storytelling guidelines.

5. Internal Communications & Cross-Team Collaboration

Support internal newsletters and employee communications. Work with designer and digital communications to ensure cohesive messaging across platforms.

Key Accountability

1. Improve brand visibility and increase recognition through high-quality, impactful content.

2. Ensure consistent communication across channels, strengthening the organization's storytelling efforts.

3. Support the organization’s mission by crafting stories that resonate with diverse audiences and stakeholders.

Required Knowledge & Skills

1. Expertise in content writing, storytelling, and editorial best practices.

2. Strong understanding of SEO principles, keyword research, and digital content strategy.

3. Proficiency in tools like WordPress, Grammarly, Google Docs, MS Office, and content analytics tools.

4. Ability to craft compelling narratives using data, testimonials, and social impact insights.

5. Familiarity with CSR, non-profit communications, and development sector trends.

Qualification

1. Minimum 1 year of experience (with Master’s) or Minimum 3 years (with Bachelor’s) in Content Writing, Journalism, Digital Media, Communications, or related area.

2. Bachelor’s or master’s degree in English, Journalism, Mass Communication, or a related discipline.

3. Certifications (preferred but not mandatory): SEO, Copywriting, Content Marketing (HubSpot, SEMrush, etc.)

Growth Opportunities

1. Exposure to diverse social impact projects

2. Opportunity to build network across development sector

3. Enhance storytelling and content strategy expertise for the CSR arm of the nation’s largest bank

Note:

Why Join SBI Foundation? Because We Care About YOU!

At SBI Foundation, we believe that a fulfilling career is more than just a paycheck—it’s about feeling valued, supported, and inspired. Here’s what makes us stand out:

Performance-Driven Rewards

• Annual performance-based incentives to recognize and reward your contributions.

Health & Well-Being

• Comprehensive health and accidental insurance for you and your loved ones because your well-being is our priority.

Everyday Perks That Make a Difference

• Stay connected with mobile reimbursements.
• Enjoy delicious meals at the office with our subsidized food facility.
• Keep learning with support for role-based training programs.

A Culture of Care & Engagement

• We foster a vibrant workplace where employee engagement takes center stage. Be part of celebrations, initiatives, and programs that create a sense of belonging and collaboration.

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