Brand Manager

As an Account Manager in an Advertising Agency, she/he will be responsible for driving the strategic development and execution of branding and marketing initiatives for our clients. Ideating and creating a compelling brand story, ensuring that the brand's presence is consistent with the brand’s DNA and strategy. Shaping brands, managing campaigns, and collaborating with cross-functional teams to deliver exceptional results that resonate with target audiences and drive business growth. This profile is one of the most important roles in an Advertising agency, which builds a strong bond between a client and an agency. At Thinking Partners, you will get an opportunity to work on a diverse set of industries, including FMCG, Education, Luxury Travel, Real Estate, Manufacturing, IT, and many more.

Responsibilities

Client Relationship Management:

• Act as the main point of contact for assigned clients, establishing a strong professional relationship built on trust and open communication.
• Understand clients' business goals, industry dynamics, and marketing objectives to provide tailored advertising solutions.
• Regularly engage with clients to assess satisfaction levels, address concerns, and identify opportunities for collaboration.

Advertising Campaign Management:

• Conceptualize, plan, and execute integrated marketing campaigns that effectively communicate the brand's message and values.
• Collaborate with the creative and media planning teams to develop comprehensive advertising strategies that align with clients' objectives.
• Oversee the end-to-end execution of advertising campaigns, ensuring they are delivered on time, within budget, and meet quality standards.
• Monitor campaign performance and provide insightful reports to clients, offering data-driven recommendations for improvement.

Team Coordination and Leadership:

• Work closely with internal teams, including creative, media, account executives, and production, to ensure seamless execution of client projects.
• Provide guidance and direction to team members, fostering a collaborative and results-driven work environment.
• Conduct regular performance evaluations and offer professional development opportunities to team members.

Financial Management:

• Prepare and manage budgets for client projects, ensuring profitability and adherence to financial targets.
• Monitor project costs, invoicing, and payments, coordinating with the finance department as needed.

Requirements:

• Master’s degree in Marketing, Business, Communications, or a related field.
• Proven experience in client servicing or account management within an advertising agency or a related industry.
• Demonstrated ability to build and maintain strong client relationships.
• Strong project management skills with a track record of successful campaign execution.
• Excellent communication, presentation, and negotiation abilities.
• An analytical mindset with the ability to interpret data and make data-driven decisions.
• Leadership skills to motivate and guide a team.
• Creative problem-solving and strategic thinking capabilities.
• Knowledge of various advertising channels and digital marketing trends.
• Proficiency in relevant software tools and platforms for client management and reporting.