Sr. SEO Specialist

Job Title: Sr. SRO Specialist Location: Indore Job Type: Full-time Experience: 2+ years in digital marketing Job Summary: We are looking for a strategic and results-driven Sr. SRO Specialist to lead our marketing efforts, manage campaigns, and drive growth for both our agency and our clients. The ideal candidate will have hands-on experience in SEO, PPC, social media, content marketing, and analytics, with a strong ability to manage teams and deliver ROI-focused results. Key Responsibilities: 1. Strategy & Campaign Management Develop and execute data-driven digital marketing strategies for clients ( SEO, PPC, social media, email, content, etc. ). Oversee multi-channel campaigns ( Google Ads, Meta Ads, LinkedIn, Programmatic, etc .) ensuring optimal performance. Conduct market research & competitor analysis to identify trends and opportunities. 2. Team Leadership & Client Management Lead and mentor a team of digital marketers, content creators, and performance specialists. Act as the primary point of contact for high-value clients, ensuring campaign success and retention. Collaborate with sales, design, and development teams for integrated marketing solutions. 3. Performance Tracking & Optimization Monitor KPIs (ROI, CAC, CTR, conversions, etc.) using Google Analytics, Meta Ads Manager, SEMrush, etc. Provide monthly performance reports with actionable insights for clients and internal stakeholders. A/B test ad creatives, landing pages, and email campaigns for continuous improvement. 4. Business Growth & Innovation Identify upselling & cross-selling opportunities for existing clients. Stay updated on AI-driven marketing tools, automation, and industry trends. Contribute to agency branding, case studies, and thought leadership (blogs, webinars, etc.). Skills & Qualifications: 4+ years in digital marketing (agency experience preferred). Expertise in: SEO (On-page, Off-page, Technical) Paid Ads (Google Ads, Meta Ads, LinkedIn, Programmatic) Social Media Marketing (Organic & Paid) Email & Content Marketing Google Analytics, Tag Manager, Data Studio Strong analytical & problem-solving skills (ability to interpret data and optimize campaigns). Excellent communication, presentation & client management skills. Good-to-Have: Certifications: Google Ads, Meta Blueprint, HubSpot, SEMrush, etc. Experience with marketing automation (HubSpot, ActiveCampaign, Mailchimp). Knowledge of CRO (Conversion Rate Optimization) & UX best practices. Perks & Benefits: Competitive salary + performance bonuses. Flexible work culture (remote/hybrid options). Access to premium tools & training programs. Opportunity to work with global clients & cutting-edge strategies. Job Type: Full-time Pay: ₹300,000.00 - ₹400,000.00 per year Schedule: Day shift Location: Indore, Madhya Pradesh (Required) Work Location: In person