Sr. SEO Specialist

As a Sr. SEO Specialist at Ferax Technologies Pvt Ltd, you will play a crucial role in driving organic traffic, enhancing online visibility, and optimizing SEO strategies to improve search engine rankings. Your responsibilities will include: - Developing and implementing SEO strategies to enhance search engine rankings and organic traffic. - Conducting keyword research and optimizing website content, landing pages, and blog posts. - Analyzing competitors" SEO tactics and executing strategies to outperform them. - Enhancing technical SEO aspects such as website speed, mobile optimization, and schema markup. - Monitoring search trends, algorithm updates, and performance metrics to refine SEO strategies. In terms of content strategy and digital marketing, you will be responsible for: - Creating and optimizing SEO-friendly content like blogs, articles, and website copy. - Developing engaging social media content to drive brand awareness and audience engagement. - Managing and optimizing Google Ads, Facebook Ads, and other PPC campaigns for lead generation. - Utilizing SEO tools like Google Analytics, SEMrush, and Ahrefs to track performance and improve ROI. Additionally, you will oversee website and social media management by: - Maintaining and optimizing the company's WordPress website for improved functionality and user experience. - Ensuring website security, performance, and regular content updates. - Managing social media platforms, tracking engagement, and implementing growth strategies. To qualify for this role, you should have: - Minimum 2 years of experience in SEO, content marketing, and digital marketing. - Bachelor's degree in Marketing, Digital Media, or a related field. - Strong expertise in SEO tools, Google Ads, and PPC marketing. - Proficiency in WordPress, content management, and graphic design tools like Photoshop, Illustrator, and Canva. - An analytical mindset with a data-driven approach to decision-making. - Excellent communication skills in English, Malayalam, and Hindi. - Willingness to provide offline training at client locations when required. Why Choose Ferax Technologies - Competitive salary ranging from 15,000 - 50,000 based on experience and expertise. - Performance-based increments and career growth opportunities. - A dynamic and collaborative work environment that fosters creativity and innovation. - The opportunity to work with an experienced team on cutting-edge digital projects. If you are ready to elevate your career and make an impact with your SEO expertise, apply now by sending your resume to career@ferax.in or contact +91-9495081177. Join us at Ferax Technologies and take the next step towards a rewarding career in SEO. *Note: This job requires in-person work at Changanacherry, Kerala, and proficiency in Malayalam is required.*,