Sr Manager, Communications & Marketing, Bangalore

Role Summary

Key Responsibilities

Strategic Communications & Brand Development

• Define, refine, and implement the integrated brand and communications strategy
• Position org within the education and skilling ecosystem with a consistent narrative
• Develop cross-platform campaigns to build visibility, thought leadership, and engagement
• Measure communications effectiveness against pre-agreed metrics and make improvements based on data
• Build and implement content strategies for Schools, Youth, Tech app, Knowledge Hub, Fundraising, and other teams
• Supervise creation of articles, blogs, reports, newsletters, AVs, case studies, and presentations
• Ensure all communications align with program strategies and organizational impact
• Collaborate with research and data teams to turn insights into storytelling
• Develop systems for collecting stories and testimonials from learners, teachers, partners, and government stakeholders
• Conduct or oversee field visits to gather case stories, quotes, and multimedia content
  

Event Communications & Campaigns

• Lead end-to-end communications for key organizational events, including staff meet and org's sector focused annual summits
• Oversee pre-event promotion, branding, AV setup, live coverage, and post-event storytelling
• Manage vendors for design, production, and technical execution
  

Team Leadership and Coordination

• Manage and mentor a team of Communications professionals
• Set performance goals, review progress, and mentor team towards professional growth
• Align content production with program needs and manage the communications calendar
• Coordinate recruitment, onboarding, and performance reviews for team members
• Regularly track and report communication performance
• Ensure timely documentation and internal reporting of communications outcomes
• Archive all communication materials and ensure compliance with branding guidelines
  

Internal Communications and Cross-Functional Support

• Serve as the single point of contact (SPOC) for all program communication requirements
• Provide strategic communication inputs for Business Development, People, and Knowledge Hub teams
• Lead the content creation and dissemination for annual reports
• Ensure smooth coordination across social media, digital, design, and program teams
  

Systems, Processes and Compliance

• Establish content creation workflows with clear briefs, timelines, and approvals
• Ensure adherence to brand, finance, and HR policies across communications deliverables
• Manage the communication budget and track spending
  

Skills And Experience Required

• Degree in Communications, Marketing, Journalism, or related field
• 8-10 years of experience in strategic communications, brand management, or marketing
• Demonstrated ability to manage brand identity and integrated campaigns
• Strong editorial, visual storytelling, and content development skills
• Experience in team leadership, performance management, and mentorship
• Experience in event-based communications and campaign execution
• Background in education, development, or nonprofit sector preferred
• Hiring Note: Applications will be reviewed on rolling basis. This job is first posted on June 26, 2025, on GroundZeroJobs.Org