Social Media Marketing Specialist

Location: Coimbatore

Minimum Experience - 2+ years experience in Social Media Management

Start Time: 6:30 AM IST (to align with Australian hours)

Start Date: Immediate (Preferred)

Job Type: Full/Part time/Freelance

Language Requirement: English (Preferred additional language: Tamil)

Salary: Based on Experience

Working Days - Mon-Fri/Sat

Company’s India HQ: Coimbatore, Tamil Nadu

Company’s Global HQ: Sydney, Australia

Company’s Main Client Base: USA, UK & Australia

Key Contacts: CEO, Head of Digital Marketing

About Blurn.com:

With Headquarters in Australia, and clients in Australia, UK, & USA, we’re a rapidly growing digital marketing agency with a team of 12+ staff in India. Our main services include: SEO, Paid Search Ads on Google & Bing, Paid & Organic Social Media including Meta (Facebook & Instagram), Adroll Retargeting, Websites, Apps, Marketing Automation, GoHighLevel, etc.

Key Responsibilities Include

Social Media Content Creation & Management

• Assist in planning and creating social media content for clients across Facebook, Instagram, LinkedIn, YouTube, and TikTok etc.,

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• Write captions, schedule posts, and ensure brand consistency across platforms.

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• Support the creation of short-form videos, reels, and stories.

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• Work with the design team to develop engaging creatives.

Community Management

• Monitor comments, messages, and audience interactions across platforms.

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• Respond to queries professionally and escalate issues when needed.

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• Maintain positive brand engagement and audience relationships.

Social Media Strategy Support

• Developing social media calendars.

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• Conduct competitor analysis and trend research.

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• Assist in developing content ideas, hashtags, and campaign themes.

Analytics & Reporting

• Track and measure social media performance using Meta Insights, Instagram Analytics, YouTube Studio, and other tools.

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• Create weekly and monthly performance reports.

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• Identify basic trends and recommend improvements for better engagement.

Basic Paid Social Support (Training Provided)

• Assist in boosting posts and basic Meta Ads setup under guidance.

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• Help organize assets for paid campaigns.

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• Learn ad platform fundamentals (Facebook, Instagram, LinkedIn Ads).

Collaboration & Coordination

• Work with designers, writers, and the digital marketing team to execute campaigns.

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• Participate in brainstorming and creative review meetings.

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• Help maintain internal documentation and campaign trackers.

Additional Responsibilities

• Assist with email marketing, social listening, and internal marketing tasks as required.

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• Support the digital team with daily operational tasks.

Required Skills & Qualifications

Experience & Knowledge

• 2+ years of experience in social media management (agency experience preferred).

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• Strong understanding of Facebook, Instagram, and LinkedIn content formats.

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• Basic understanding of social media trends, hashtags, and content planning.

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• Knowledge of Canva or similar design tools is an advantage.

Technical & Analytical Skills

• Familiarity with social media scheduling tools (Meta Business Suite, Buffer, Hootsuite, etc.).

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• Ability to analyze engagement metrics and summarize performance.

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• Basic understanding of short-form video editing (bonus).

Soft Skills

• Strong creativity and interest in social media trends.

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• Excellent written and verbal communication skills.

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• Highly proactive, detail-oriented, and organized.

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• Ability to work in a fast-paced, collaborative team environment.

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• Willingness to learn and grow quickly.

Perks and Benefits You get:

• Hybrid Role.

• Compulsory annual salary review/hike with unlimited growth potential.

• Exposure to international clients and exciting projects.

Please note that to be successful, the candidate should have their own transport, laptop, mobile, stable internet connection and quiet working space at home for working Mon-Fri/Sat. We use Hubstaff for tracking and monitoring during business hours.

Apply if this sounds like you. Good luck to everyone!