Social Media Manager

2 years

0 Lacs

Posted:1 month ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

Job Title:

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About Us:

S&J Advertising is a dynamic creative agency focused on delivering innovative and impactful marketing strategies. We work across a range of industries including healthcare, finance, fashion, beauty, and aviation, offering cost-effective, result-driven campaigns that help brands grow in the digital space.


Role Overview:

Social Media Manager


Key Responsibilities:

Strategy & Execution:

  • Develop and implement customized social media strategies for multiple brands.
  • Plan and manage monthly content calendars aligned with each client’s goals and industry standards.
  • Set campaign objectives, define KPIs, and create data-driven strategies for organic growth and engagement.

Content Management:

  • Guide and collaborate with content creators, graphic designers, and interns to ensure high-quality and on-brand posts, stories, and reels across Instagram, Facebook, LinkedIn, and other platforms.
  • Oversee the timely publishing of content and campaign deliverables.
  • Supervise and refine visual aesthetics and copywriting across posts.

Community Building & Engagement:

  • Monitor, manage, and grow online communities by actively responding to comments, DMs, and mentions.
  • Develop strategies for audience engagement, influencer collaborations, and user-generated content.

Analytics & Reporting:

  • Track, measure, and analyze campaign performance using tools like Meta Business Suite, LinkedIn Insights, etc.
  • Prepare and present monthly performance reports with actionable insights and improvement plans.

Client & Team Coordination:

  • Act as the main point of contact for clients on all things social media.
  • Lead brainstorming and planning meetings with clients and internal teams.
  • Manage a team of interns/juniors and ensure timely delivery of all social media tasks.

Requirements:

Education & Experience:

  • Bachelor’s degree in Marketing, Mass Communication, Digital Media, or a related field.
  • Minimum 1–2 years of hands-on experience in managing social media for brands or agencies.

Skills:

  • Strong command over all major platforms: Instagram, Facebook, LinkedIn, Twitter.
  • Proficient in content planning, trend research, and brand storytelling.
  • Hands-on experience with Canva, Photoshop, and video editing tools (preferred).
  • Ability to analyze data and tweak strategies accordingly.

Qualities:

  • Self-motivated, creative, and results-oriented.
  • Excellent communication and leadership skills.
  • Able to juggle multiple projects and meet tight deadlines.

Perks:

  • Opportunity to lead real client campaigns and build your portfolio.
  • Hybrid work culture with a creative and collaborative environment.
  • Continuous learning and professional growth.
  • Performance-based incentives and bonuses.


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