Social Media Manager

2 years

3 - 4 Lacs

Posted:21 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Location: Surat

Experience: 2–3 Years

Type: Full-time | On-site

Job Summary:

As a Social Media & Creative Strategist, you will be the bridge between creative vision and

data-driven strategy. You’ll lead the development of compelling social media strategies, brand

narratives, and content plans that drive engagement, growth, and ROI across platforms.

Roles & Responsibility

1. Strategy & Planning: Developing and executing comprehensive social media strategies

aligned with brand objectives, audience behavior, and current trends across all relevant

platforms.

2. Content & Creative Direction: Leading the creation of content calendars, brand

storytelling concepts, and visual strategies while ensuring consistent tone, voice, and

creative alignment with client identity.

3. Platform Expertise & Innovation: Staying ahead of evolving platform trends, formats,

and tools, and integrating new features and creative formats into campaign planning and

content development.

4. Campaign Management: Overseeing end-to-end execution of social media campaigns—from briefing and creative development to deployment and reporting—ensuring highquality, timely delivery.

5. Performance Analysis: Monitoring, measuring, and reporting on campaign performance

using relevant analytics tools, and making data-driven recommendations for optimization

and growth.

6. Client & Internal Collaboration: Acting as the key point of contact for social strategy;

presenting plans and insights to clients while working closely with design, copy, media,

and performance teams to ensure seamless execution.

7. Influencer Integration (as needed): Supporting influencer campaign strategies by

identifying suitable creators and integrating them into broader creative campaigns where

relevant.

8. Budget Oversight: Managing and allocating social media budgets effectively to ensure

optimal resource utilization and maximum campaign ROI.

Required Skills & Qualifications:

  • Master’s degree in Marketing, Communications, Design, or related field.
  • 3+ years of experience in social media strategy or creative campaign roles.
  • Strong portfolio showcasing strategic campaigns and innovative content ideas.
  • Proficient with analytics tools (Meta Insights, Google Analytics, etc.).
  • Strong understanding of consumer behavior and digital engagement trends.
  • Excellent communication and presentation skills.

What We Offer:

  • Creative freedom and space for innovation.
  • Work with leading brands across multiple industries.
  • Collaborative team culture with room for growth.
  • Competitive salary & performance bonuses.

Job Type: Full-time

Pay: ₹25,000.00 - ₹35,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Provident Fund

Work Location: In person

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