SEO Manager

About Hyugalife

At Hyugalife, we’re on a mission to make India healthier with 100% authentic protein & supplements. We’re building India’s most trusted health & wellness e-commerce platform. With strong backing from investors like Peak XV (Sequoia), we are committed to promoting healthy habits for all Indians.

Role Description:

Location:

Location: Mumbai

Experience Required: 4–5 years

Department: Marketing / Growth

About the Role

We are looking for an experienced *SEO Manager* to lead our search engine optimization initiatives across on-page, off-page, and AI-driven SEO strategies. This role will be pivotal in driving organic visibility, increasing website traffic, and improving conversion through innovative SEO practices.

The ideal candidate has a strong foundation in traditional SEO, hands-on experience with modern AI SEO tools, and a proven track record of delivering measurable results.

Key Responsibilities

* SEO Strategy & Execution*

 * Develop and implement SEO strategies to improve organic search rankings, traffic, and conversions.

 * Conduct technical audits, keyword research, competitor analysis, and performance tracking.

* On-Page & Technical SEO*

 * Optimize site architecture, internal linking, metadata, and page content for search engines and users.

 * Ensure site health and speed align with SEO best practices.

*Off-Page SEO*

 * Build and execute a strong backlink acquisition strategy.

 * Develop partnerships and outreach programs to grow domain authority.

*AI SEO & Automation*

 * Leverage AI tools for keyword research, content optimization, clustering, and predictive SEO.

 * Implement data-driven insights to continuously improve rankings and discover new opportunities.

*Analytics & Reporting*

 * Track and report SEO performance metrics using tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc.

 * Provide actionable insights to cross-functional teams.

Skills & Qualifications

* 4–5 years of proven experience in *SEO management* with measurable results.

* Strong knowledge of *on-page, off-page, and technical SEO* best practices.

* Hands-on experience with *AI SEO tools* (e.g., ChatGPT-based workflows, etc.).

* Proficiency with analytics and SEO tools: Google Analytics, Google Search Console, Ahrefs, SEMrush, etc.

* Familiarity with content management systems (CMS) .

* Strong analytical skills and ability to interpret data into actionable insights.

* Excellent communication and collaboration skills to work with content, product, and marketing teams.

What We Offer

* Opportunity to own and scale SEO in a high-growth environment.

* Exposure to cutting-edge *AI-driven SEO* practices.

* Competitive salary and benefits package.

* Collaborative and growth-oriented team culture.

Employment Type: