Senior Sales Manager

The Senior Sales Manager plays a strategic leadership role—driving revenue growth across regions or business units, leading a high-performing sales team, and establishing long-term customer relationships. These individual crafts and executes sales strategies, manages key accounts, and provides critical market insights to senior leadership. *#

Key Responsibilities

• Strategize & Drive Sales Growth

• Develop and implement robust sales strategies that consistently meet or exceed revenue targets. Identify and capitalize on new business opportunities and market trends.

• Lead & Mentor the Sales Team

• Manage, coach, and inspire sales managers, senior execs, or account teams to achieve individual and collective goals. Provide regular training, feedback, and development planning.

• Key Account & Territory Management

• Cultivate and expand relationships with major clients across assigned regions. Oversee contract negotiations, terms, margins, and ensure client satisfaction.

• Sales Forecasting & Analysis

• Generate accurate forecasts, manage pipelines, and analyze performance data to identify opportunities for improvement. Regularly report trends and metrics to leadership.

• Cross-Functional Collaboration

• Work closely with marketing, product, legal, finance, and customer service teams to align sales initiatives and improve go-to-market effectiveness.

• Market Intelligence & Competitive Strategy

• Monitor industry trends, competitor activities, and customer feedback to refine sales tactics and maintain competitive advantage.

• Conflict Resolution & Risk Mitigation

• Address escalations, resolve customer concerns, and manage internal stakeholder dynamics with diplomacy and professionalism.

• Continuous Improvement

• Maintain a learning mindset—stay updated on best practices, refine sales processes, and evolve team capabilities.