Search Engine Optimization Specialist

We’re Hiring: SEO Specialist (AI, GEO & Semantic Search) | ASBS MBA

Location:

About ASBS MBA

ASBS MBA

AICTE-approved PGDM

AI, automation, and intent-driven search

About the Role

tech-savvy SEO Specialist

E-E-A-T signals, GEO-AIO (Geo-AI Optimization), semantic content mapping, and AI-driven ranking factors

If you love experimenting with algorithms, data, and AI-powered SEO tools — this is your opportunity to build the next-gen education brand presence.

Key Responsibilities

AI & Search Strategy

AI search behavior, SGE (Search Generative Experience)

Google, Bing, and AI discovery engines

semantic search structures

On-Page & Technical SEO

Core Web Vitals

• Manage interlinking, canonical tags, XML sitemaps, and structured data for better indexing.

AI-powered analysis tools

Content & AI Integration

human + AI-optimized long-form and micro-content

• Use AI tools (e.g., SurferSEO, Frase, NeuronWriter, Jasper, ChatGPT) for ideation and optimization.

topic authority models

Local & GEO Optimization

city-level searches, “near me” queries, and regional trends

• Manage Google Business Profiles, local backlinks, maps optimization, and NAP consistency.

Analytics & Reporting

GA4, Search Console, and AI-driven dashboards

• Report on KPIs such as organic traffic, conversion contribution, keyword rank share, and visibility index.

What You’ll Bring

SEO / SEM / Growth Marketing

AI-SEO, semantic search, and intent-based optimization

GA4, GSC, Ahrefs, SEMrush, SurferSEO, Screaming Frog, and ChatGPT

HTML, schema markup, and page speed optimization

• Excellent communication, analytical, and cross-functional collaboration skills.

• Bachelor’s degree (MBA or certification in Digital Marketing preferred).

Why Join ASBS MBA

✅ Shape the SEO future of India’s most employability-driven B-School brand.

AI, automation, and data-led growth systems

✅ Collaborate with creative, media, and content teams.

✅ Competitive salary