Sales and Marketing Manager

Job Description – Sales & Marketing ManagerPosition Overview

We are looking for a results-driven and dynamic Sales & Marketing Manager to lead our hotel’s revenue growth and brand-building initiatives. This role involves driving both B2B and B2C business, connecting with corporates, travel partners, and event organizers, and working closely with the social media and digital marketing team to generate leads, increase visibility, and create impactful advertising campaigns.

Key Responsibilities

Sales & Business Development

• Identify, develop, and manage B2B partnerships with corporates, travel agencies, tour operators, and event management companies.
• Drive B2C sales by building direct guest relationships, loyalty programs, and exclusive promotions.
• Pitch, negotiate, and close contracts with corporate clients, event planners, and group bookings.
• Represent the hotel at industry events, exhibitions, and networking forums to maximize brand exposure.

Marketing & Promotions

• Collaborate with the social media/digital marketing team to design and execute online campaigns, advertisements, and lead-generation strategies.
• Develop promotional offers, seasonal campaigns, and event-based packages to target both B2B and B2C markets.
• Ensure consistent branding across all digital and offline platforms, harmonizing sales strategies with marketing communication.
• Monitor market trends, competitor activities, and guest feedback to refine marketing approaches.

Revenue & Performance Management

• Prepare and implement annual sales and marketing plans, aligned with revenue goals.
• Track KPIs including lead conversion, occupancy rates, event bookings, and campaign ROI.
• Work with revenue management and front office teams to optimize pricing, packages, and upselling opportunities.

Team Leadership & Coordination

• Lead and motivate the sales and marketing team to achieve defined targets.
• Collaborate with the social media, reservations, banquet, and operations teams to ensure smooth execution of promotions and client satisfaction.
• Provide training and guidance in sales techniques, client relations, and hospitality service standards.

Qualifications & Skills

• Bachelor’s degree in Marketing, Business, Hospitality Management, or a related field (MBA preferred).
• Minimum 5 years’ experience in hotel/resort sales & marketing with exposure to B2B and B2C segments.
• Strong existing network with corporates, travel agencies, and event planners.
• Proficiency in digital marketing tools, CRM platforms, and lead management systems.
• Excellent communication, negotiation, and interpersonal skills.
• Ability to create innovative marketing campaigns and achieve measurable results.

Key Competencies

• Strong B2B & B2C market orientation.
• Networking and relationship-building expertise.
• Creative and analytical thinking.
• Leadership and team coordination skills.
• Passion for hospitality and guest satisfaction.

Compensation & Benefits

• Competitive salary with incentives based on performance.
• Accommodation/meal benefits (if applicable).
• Opportunities for professional growth and development.
• Dynamic and collaborative work culture.

Location: Indore
Employment Type: Full-time

Job Type: Full-time

Pay: ₹25,000.00 - ₹30,000.00 per month

Work Location: In person