Retail Trainer

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About Firefly Diamonds

At Firefly Diamonds we’re building India’s most exciting lab-grown diamond brand. In just 6 months, we’ve scaled from 0 to 6 retail stores across Mumbai, Pune, Bengaluru, and Hyderabad, with a rapidly growing omni-channel presence. We’ve raised $3M in funding led by WestBridge Capital, known for backing leading consumer brands like Third Wave Coffee and Indigo Airlines (Read more below)

https://economictimes.indiatimes.com/tech/funding/lab-grown-diamond-startup-firefly-diamonds-raises-3-million-from-westbridge-capital/articleshow/119466793.cms

We’re a small, fast-moving team building something iconic—and this role is a rare opportunity to shape that journey from the ground up. Backed by over 60 years of jewellery design and craftsmanship, we’re creating bold, modern designs that are redefining the future of fine jewellery.

Role Overview

Retail Trainer

This is a critical role that combines content development, in-store coaching, and cross-functional collaboration to support Firefly’s fast-growing retail footprint.

What we are looking for

• Bachelor’s degree in any discipline (specialization in Communication or Training is a plus).
• 4–8 years of experience in retail or retail training; jewellery, luxury retail, or lifestyle brand experience preferred.
• Strong communication, presentation, and facilitation skills.
• Experience in creating digital and physical training content.
• Familiarity with LMS tools, training assessments, and performance metrics.
• Ability to work independently, travel for store visits, and manage multiple training calendars.
• High energy, brand-aligned, and a strong believer in continuous learning.

Key Responsibilities

Training Content Development

• Design structured, high-quality training modules focused on:
• Sales techniques (consultative selling, upselling, closing)
• Product knowledge (lab-grown diamonds, 4Cs, comparison with natural diamonds)
• Soft skills (body language, empathy, active listening)
• Grooming, presentation, and customer interaction
• Update content regularly based on:
• Market trends and competitor practices
• Store-level feedback and skill gaps
• New product launches or brand updates
• Ensure all content is easy to grasp, visually engaging, and aligned with Firefly’s tone and style.

Training Delivery & Execution

• Conduct regular

  in-store

  and

  virtual

  training sessions as per training calendar.
• Execute timely

  induction

  ,

  refresher

  , and

  advanced

  training programs.
• Deliver

  on-the-job coaching (OJT)

  during store visits and provide live feedback.
• Maintain full coverage through a structured weekly schedule.

Training Evaluation & Impact

• Create assessment formats (quizzes, roleplays, feedback forms) to evaluate effectiveness.
• Track performance metrics such as

  conversion rate, ATV, ASP

  to measure training ROI.
• Submit monthly reports with key insights, impact analysis, and improvement plans.
• Identify high-potential employees for focused coaching.

Brand & Culture Representation

• Promote Firefly’s brand tone, values, and service standards through every training touchpoint.
• Reinforce grooming, etiquette, and customer interaction benchmarks.
• Support new store launches with structured training rollouts and SOP alignment.
• Act as a

  culture custodian

  , ensuring store teams embody the Firefly ethos.

Cross-Functional Collaboration

• Work closely with

  Sales, HR, Product, and Marketing

  to sync training with business needs.
• Partner with HR for onboarding and learning journeys of new joiners.
• Integrate marketing campaigns and new product knowledge into training content.
• Customize interventions to address specific sales or service performance gaps.

Training Documentation & Management

• Maintain a well-organized training repository (LMS, Google Drive, etc.).
• Track attendance, feedback, evaluations, and individual learning progress.
• Ensure audit-ready documentation of all training activities.
• Monitor learning path consistency across stores and teams.