Product Manager – EdTech

Job Title: Product Manager – EdTech
Experience: 3–5 Years
Location: Hyderabad
Qualification: B.Tech from IIT + MBA from IIM (or equivalent premier institute)

About SIA Group

Established in 1979, SIA Group is a leading name in the educational publishing industry, trusted by millions of learners across South India. We are now expanding into EdTech to transform traditional learning through innovative digital solutions.

Role Overview

We are looking for an experienced and visionary Product Manager to lead the strategy, design, and execution of digital learning solutions. This role requires a combination of deep product expertise, strong analytical thinking, and a passion for education. You will drive the development of products that enhance learning experiences while meeting business objectives.

Key Responsibilities

Product Vision and Strategy

• Define and communicate a clear product vision and strategy aligned with company goals and user needs
• Develop and maintain a product roadmap with defined milestones and timelines

Market Research and User Insight

• Conduct market and competitive research to identify trends, gaps, and opportunities in the EdTech space
• Understand the needs of diverse stakeholders—students, educators, parents, and administrators
• Perform user research and usability testing to identify pain points and areas for improvement

Product Development & Execution

• Translate product strategy into detailed requirements and feature specs
• Ensure alignment with educational standards and accessibility requirements
• Monitor product performance using KPIs, analytics, and user feedback for iterative improvement

Cross-functional Collaboration & Leadership

• Act as the bridge between business, tech, and design teams
• Lead go-to-market efforts with sales and marketing to ensure successful product launches
• Communicate roadmap, progress, and decisions effectively to all stakeholders including leadership

Required Skills & Qualifications

• 3–5 years of product management experience, preferably in the EdTech or digital learning space
• Educational background: B.Tech from IIT + MBA from IIM (or similar tier 1 institutes)
• Strong understanding of software development life cycles and EdTech platforms
• Hands-on experience with tools like JIRA, Confluence, and analytics platforms
• Excellent problem-solving and decision-making skills with a data-driven approach
• Proven leadership, influencing, and stakeholder management skills
• Strong verbal and written communication skills

Preferred Knowledge Areas

• Emerging EdTech trends: Personalized learning, adaptive systems, gamification
• Digital learning products: LMRS, e-assessments, virtual classrooms, content platforms
• Experience in building inclusive and accessible educational tools
• Familiarity with curriculum standards and academic workflows

Why Join Us?

Be a part of our digital transformation journey and shape the future of education for millions of learners. If you're driven to create meaningful impact through technology in the learning space, we’d love to hear from you.

A Product Manager in the EdTech industry is responsible for defining and driving the product vision, strategy, and road map for educational technology products. This involves understanding user needs, market trends, and competitive landscapes to create and deliver products that enhance learning experiences and achieve business goals. They collaborate with various teams like engineering, design, and marketing to bring products to market and ensure their success.

Key Responsibilities:

• Product Vision and Strategy:

Defining the product vision, strategy, and roadmap based on market research, user feedback, and business goals.

• Market Research and Analysis:

Conducting market research to identify user needs, analyze competitor offerings, and understand market trends.

• Product Development:

Collaborating with engineering, design, and other teams to develop and launch new products or features.

• Product Roadmap:

Creating and maintaining a product road map that outlines the product's development timeline and key milestones.

• Requirements Gathering:

Gathering and prioritizing product requirements based on user needs, market analysis, and business objectives.

• User Research:

Conducting user research to understand user behavior, identify pain points, and gather feedback for product improvement.

• Cross-functional Collaboration:

Working closely with engineering, design, marketing, sales, and other teams to ensure seamless product development and launch.

• Product Launch and Marketing:

Overseeing the product launch process and collaborating with the marketing team to develop go-to-market strategies.

• Performance Monitoring:

Tracking product performance, analyzing key metrics, and identifying areas for improvement.

• Stakeholder Management:

Effectively communicating product vision, strategy, and progress to stakeholders, including senior management and other teams.

Skills and Qualifications:

• Strong Product Management Experience: Proven experience in product management, preferably in the EdTech industry.
• Technical Background: A strong understanding of software development processes and technologies.
• Market and User Research: Ability to conduct market research, analyze user needs, and identify product opportunities.
• Communication and Collaboration: Excellent communication, interpersonal, and collaboration skills.
• Analytical Skills: Strong analytical and problem-solving skills with a data-driven approach.
• Leadership and Influence: Ability to lead and influence cross-functional teams without formal authority.
• Education: A bachelor's degree in a relevant field, such as business administration, marketing, or computer science. An MBA or advanced degree may be preferred.

In the EdTech context, specific areas of focus might include:

• Understanding the needs of various stakeholders in the education ecosystem, including students, teachers, administrators, and parents.
• Developing products that support teaching and learning, such as online learning platforms, assessment tools, and educational content.
• Staying up-to-date on the latest trends and technologies in EdTech, such as personalized learning, adaptive learning, and gamification.
• Developing products that are accessible and inclusive for all learners.
• Ensuring that products align with educational standards and learning objectives.
• Familiarity with educational software project management tools like JIRA.

Job Types: Full-time, Permanent

Schedule:

• Day shift

Education:

• Master's (Preferred)

Experience:

• total work: 3 years (Required)

Work Location: In person