Performance Marketing Executive

Job Description

Key Responsibilities: Plan, execute, and optimize full-funnel performance marketing campaigns across platforms (Google Ads, Meta Ads, LinkedIn, etc.) Design and manage paid media strategies that drive measurable business growth Drive lead generation through scalable digital campaigns with a focus on high-quality MQLs Monitor, analyze, and report on campaign performance, ROI, and key KPIs such as CPL, CAC, ROAS, and LTV Coordinate with internal creative and sales teams to align campaign messaging and goals Manage digital marketing budgets efficiently, continuously optimizing for performance Stay updated with the latest digital trends, tools, and best practices in performance and growth marketing Key Requirements: Minimum 4 years of experience in performance marketing and paid media, with a strong lead generation focus Proven success managing budgets and delivering ROI across Google, Meta, LinkedIn, and other platforms Hands-on experience with analytics tools such as Google Analytics, HubSpot, or similar CRM/marketing platforms Strong understanding of funnel metrics and customer journey optimization Preferably worked in or with any of our target companies Excellent communication, project management, and analytical skills Show more Show less