2113 Marketing Strategy Jobs - Page 29

Looking for CMO for one of the biggest Apparel Manufacturing Company @ Gurugram Exp: 27 - 32 yrs/open Salary: inr 100 - 120 L pa/ nego Mail at careermark@motujji.com & JOBSatCAREERMARK@gmail.com Required Candidate profile Strengths in handling all the products ( Tops, bottoms, Outerwear / formal wear & casual wear / knits, woven, denims, sportswear, activewear, etc ) and categories is a must

- Content Creation -Organize photoshoots -Photo & Video Editing -Performance Marketing -Influencer Collaborations -Community Engagement - Interest in fashion, textiles -Strong understanding of digital trends, engagement strategies, and analytics

As a Marketing Manager at JackInTheBox Toys, a DIY craft kit company in Mumbai specializing in theme-based educational experience boxes for children aged 5 to 10, your role will be crucial in driving the brand's growth and success. You will be responsible for developing and executing innovative marketing strategies to enhance brand visibility, creating compelling promotional materials, managing various social media channels, and analyzing market trends to stay ahead of competitors. Your expertise in Marketing Strategy, Social Media Management, and Market Analysis will be essential in identifying opportunities for brand promotion and customer engagement. With your experience in creating impactful promotional materials and campaigns, you will lead initiatives that resonate with our target audience and drive sales. Excellent written and verbal communication skills are key in effectively conveying the brand message to our customers. Your strong analytical abilities and problem-solving skills will enable you to navigate challenges and optimize marketing efforts for maximum impact. Collaboration with the sales team will be integral to align marketing initiatives with sales objectives and drive overall growth for the company. A Bachelor's degree in Marketing, Business, or a related field is required, and knowledge of the educational toy industry would be advantageous in understanding our market niche. If you are a dynamic individual with a passion for marketing, a creative mindset, and the ability to work effectively in a team, we invite you to join us at JackInTheBox Toys and be part of our mission to make learning enjoyable and engaging for children through our innovative craft kits.,

As an intern at our upcoming brand, your day-to-day responsibilities will include posting reels and posts every 2-3 days. You will work towards enhancing our followers and engagement on social media platforms. Additionally, you will be responsible for replying to queries via messages. About Company: We are an upcoming brand dedicated to bringing world-class products for pets across the country and the globe.,

Celebal Technologies is seeking a Senior Global Marketing Manager to join their team in Jaipur. As the Senior Global Marketing Manager, you will play a crucial role in leading marketing strategies, campaigns, and activities on a global scale. Collaborating with cross-functional teams, you will be responsible for developing and implementing marketing plans to enhance brand awareness, generate leads, and drive revenue growth. The ideal candidate for this role should possess strong skills in Marketing Strategy, Campaign Management, and Brand Development. Experience in Digital Marketing, Content Creation, and Social Media Management is essential. Additionally, analytical skills for market research, trend analysis, and performance measurement are required. Excellent communication, presentation, and interpersonal skills are a must, along with the ability to lead and collaborate effectively in cross-functional teams. Proficiency in data-driven decision-making and marketing automation tools is highly valued. Previous experience in the tech industry or related field would be a bonus. A Bachelor's or Master's degree in Marketing, Business, or a relevant field is preferred. If you are ready to take on the challenge of driving global marketing initiatives and making a significant impact at Celebal Technologies, we encourage you to apply for this exciting opportunity. For further inquiries, please contact mark@celebaltech.com.,

As a Media Marketing Specialist at Alphaneon IT Media, you will play a crucial role in crafting marketing visions and providing tailored IT solutions for customers in the media, advertising, and entertainment industry. Your responsibilities will include media planning, communication, social media marketing, digital media, and developing marketing strategies on a daily basis. To excel in this role, you should possess strong media planning and marketing strategy skills, be target-oriented, and have a keen focus on adding subscribers as a base. Your excellent communication and social media marketing abilities will be essential, along with prior experience in digital media. Additionally, having knowledge of IT solutions tailored for the media, advertising, and entertainment industry will be advantageous. We are looking for a team player who can collaborate effectively in a team environment. A Bachelor's degree in Marketing, Communications, or a related field will be required to qualify for this full-time on-site position located in Mumbai at Alphaneon IT Media. Join us and be part of a dynamic team known for professionalism and expertise in various facets of marketing and media management.,

The ideal candidate will be responsible for creating and executing the marketing strategy. You will lead marketing campaigns, evaluate performance metrics, and collaborate with internal teams. A strong marketing background with excellent communication skills and attention to detail is required. Responsibilities - Define and execute marketing and communication activities as per the marketing plan. - Coordinate all marketing activities to generate leads. - Collaborate with other teams to promote offerings. - Inform clients and prospects about products and services through creative marketing strategies. - Track the performance of all marketing campaigns. Qualifications - Bachelor's degree or equivalent experience. - 3+ years" experience in marketing. - Ability to multi-task. - Strong verbal, written, and organizational skills.,

Responsibilities: * Develop marketing strategies & plans * Manage brand identity & messaging * Measure & report on ROI * Collaborate with sales team on campaigns * Oversee digital marketing initiatives Sales incentives

Job Description: As a Marketing and Business Development Intern at our company, located in Mumbai, you will be responsible for a variety of tasks to support the growth and development of the company. Your role will involve communication, market research, sales, marketing strategy, and customer service. To excel in this role, you should possess strong communication and customer service skills, along with proficiency in market research, sales, and marketing strategy. Additionally, having strong analytical and problem-solving skills will be beneficial for your success in this position. We are looking for individuals who can work effectively in a team environment and who are currently pursuing or have recently completed a degree in Marketing, Business, or a related field. If you are passionate about marketing and business development, this is an exciting opportunity for you to gain hands-on experience and contribute to the success of our company.,

The ideal candidate for this role should be a creative and analytical thinker. You will be responsible for conducting insightful market research to establish a marketing strategy that effectively reaches the target audience. It is important that you are comfortable evaluating the marketing process and are capable of critiquing and improving its outcomes. Your responsibilities will include identifying target audiences, objectives, and desired outcomes of marketing campaigns. You will need to research and develop marketing strategies, as well as evaluate the success of these strategies. Additionally, you will be in charge of developing the content for marketing campaigns, staying up-to-date on current marketing trends, and managing and allocating the budget correctly. To qualify for this position, you should have a Bachelor's degree in marketing or a related field, along with 2-3 years of relevant experience. You must possess strong analytical, communication, time-management, and creativity skills. It is essential that you have a strong ability to focus on the customer/market and take initiative. Experience with social media will be an added advantage.,

About the job: Key Responsibilities: 1. Working on cold calling 2. Pitching our products to prospective clients 3. Contributing to the organization's revenue target 4. Handling all team data Who can apply: Only those candidates can apply who: Salary: ₹ 3,55,000 - 4,06,000 /year Experience: 0 year(s) Deadline: 2025-08-12 23:59:59 Other perks: 5 days a week Skills required: Leadership, Team Management, Digital Marketing, Client Interaction, Marketing Strategy, Business Development, Marketing and Collaboration Other Requirements: 1. Business mindset 2. Skills development attitude 3. Learning attitude 4. Management 5. Leadership About Company: We are helping organizations by providing opportunities to all youth. This platform offers international work that allows individuals to earn a great income in both part-time and full-time capacities. Anyone can build a lifelong career using this platform with the help of a good internet connection and a smartphone.

You will be responsible for managing the daily operations of the center and overseeing marketing activities as a full-time on-site Center Manager/Senior Marketing Manager at Amity University's Firozpur location. Your role will include developing strategies to promote programs, collaborating with different departments to achieve organizational goals, and ensuring the overall success of the center. To excel in this role, you should possess Marketing Strategy, Campaign Management, and Brand Development skills. Strong communication and interpersonal abilities are essential to effectively interact with team members and stakeholders. Experience in managing teams and projects will be beneficial in coordinating various tasks efficiently. Your analytical and problem-solving skills will be put to use in identifying opportunities for improvement and addressing challenges that may arise. A degree in Marketing, Business Administration, or a related field is required. Previous experience in the education sector would be advantageous. Proficiency in relevant software and tools will also be necessary to carry out your responsibilities effectively.,

Responsibilities & Key Deliverables Monitoring and planning smooth sales execution at Dealers and Distributor level to ensure revenue generation and growth subsequently for the entire region.Collaborate for Retail and whole-sale finance.To ensure supplies as per correct product State/Region Farm Machinery demand .Liaison with Senior Government officials (Agriculture officials) for sales.Interview and finalise on new Dealership/Distributor and Retailer.To ensure availability of proper Channel or network of Dealership/Distributor to cover Regional Farm Machinery industry.Conduct detailed competition analysis, market share mapping and formulation of Regional strategy to enhance Farm Machinery business.Understand ing of future requirements of Farm Machinery products and coordination with Product Planning team to ensure right product coverage.Implementation of Regional level strategy and achievement of Regional Farm Machinery targets.Enhancing Regional profitability, to ensure Regional Farm Machinery demand s are accomplish.Managing business with complete financial discipline.Coordinate with major NBFC/Nationalised banks to resolve all financing issues.Enhancing dealers profitability through Farm Machinery business.Formulation of Regional marketing strategy to ensure growth on Self Propelled combined Harvesters and Tractor driven implements.Ensure product availability of Farm Machinery products.To ensure Regional CSI target is achieved Preferred Industries E-waste Management Facility Management Financl/Bankng/St Br Marketing & Comm Finance/Economics Waste Management Advertising/Marketin Education Qualification MBA; Bachelors of Technology; Post Graduate Dip in Mgmt; Bachelor of Engineering; Bachelors of Technology in Agriculture; Bachelors of Technology in Mechanical; Bachelors of Technology in Automobile; Bachelor of Engineering in Agriculture; Bachelor of Engineering in Mechanical; Bachelor of Engineering in Automobile General Experience 8-10 years of relevant experience in Farm sector (Sales) Critical Experience 8-10 years of experience with 4 -5 years at team management role.Experience of 2-3 geography/ demography in different states.Should have handled minimum Rs 50 crore revenue business.Good technical knowledge of Farm Sector (Implements and Tractor Business) System Generated Core Skills Customer Experience Customer Relationship Management (CRM) Developing Channel Partners Financial Management Marketing Strategy Networking Product Management Sales Strategy Sales Planning Team Management Network Administration Project Planning & Execution Sales Revenue Generation Supply Chain Management (SCM) Liasoning Distributor Selection & Onboarding Network Management Competitor Analysis Market Share Analysis Requirement Analysis Product Planning Manpower Management Demand Chain management Profitability Management Issue Management Planning for Dealership Profitability Business Planning Market Research Product Knowledge - Farming Applications Technical Knowledge System Generated Secondary Skills

Responsibilities & Key Deliverables 1. Leads the development of the brand within the context of the agreed strategies to maximise long term sales, market share and improve brand score. 2. To develop, recommend and most importantly execute annual marketing plan activities, including ATL, BTL, CRM, Digital and Social Media and local media strategy and plans (including TV and print media)" 3. To ideate and develop communication that would drive the specific objectives as agreed with the top management and in line with the brand objectives" 4. To drive, monitor and execute the Digital KPIs while working closely with the Marketing Services team. 5. Contributes to the annual brand planning process and consciously implements and deploys budgets allocated to the brand 6. Effective project management skills to coordinate and execute Product Development programs while working closely with the Product Planning team. This includes new launches, refreshes and variant launches 7. Work closely with regional sales teams to plan and execute regional marketing activities to achieve region specific goals. 8. To track competition, market trends, consumer trends to plan marketing interventions on assigned brand." 9. Lead the process of consumer insighting to identify growth opportunities and drive innovation in product development, new launches and as well as marketing initiatives. 10.To contribute to the development of strategies for category growth. Preferred Industries Automotive Industry Education Qualification MBA; MBA in Marketing General Experience 4-10 years (Min 3 years sales experience is preferred Critical Experience Marketing Strategy (Build & Implement), Brand Strategy (Build & Implement), Market Research (Design & Implement), Marketing Metrics (Knowledge & Tracking), Consumer Marketing (Knowledge & Application), Brand Management, Visual Brand Identity (Design & Implement), Consumer Insighting, Customer Value Proposition (Design & Communicate) Project Management, Stakeholder Management, Sales Support (Monitoring), Brand Activation (Design & Implement), Promotion Activites (Design & Implement), MPDS Knowledge (Application), Marketing Campaigns (Design & Implement), Advertising & Visual Communication (Design & Implement), Product Knowledge (Benchmarking)

At StraighterLine we are on a mission to help students succeed! About Us StraighterLine is the leading provider of high-quality, affordable, online courses that help learners earn college credit and meet their professional goals. Each year, 150,000 learners take one of StraighterLine s 215 courses to upskill into new careers or earn credit from over 2,000 colleges and universities worldwide. StraighterLine works with institutions and corporate partners to provide their students and employees with flexible education options that allow them to work and learn at their own pace. Visit www.straighterline.com for more information. About the Role StraighterLine is seeking a versatile, results-oriented Marketing Manager to support digital marketing initiatives across our early childhood education (ECE) brands CCEI and ProSolutions Training . This role is ideal for a marketing generalist with a proven track record in B2B lead generation, strong creative design skills , and experience across all core digital marketing channels. The ideal candidate will lead end-to-end campaign execution, with a particular focus on state-level partnerships , strategic corporate accounts , and institutional outreach in the education sector . This role requires fluency in paid social , email automation , landing page design , SEO/SEM , and the ability to manage external partners such as freelancers or agencies. Key Responsibilities Marketing Strategy & Campaign Execution Lead multi-channel digital campaigns to support B2B lead generation across CCEI and ProSolutions Training Collaborate cross-functionally with Sales and Product teams to align marketing initiatives with organizational goals Manage external resources (freelancers, agencies, vendors) to supplement internal capabilities when needed Creative Design & Content Development Own the visual execution of marketing materials including landing pages, email templates, digital ads, and sales enablement collateral Use strong design skills to create brand-consistent, conversion-focused content in tools like Canva, Adobe Creative Suite, or similar Website & Conversion Optimization Manage brand websites to ensure accuracy, SEO optimization, and effective lead capture Monitor performance using Google Analytics, HubSpot, and other tools Email Marketing & Automation Execute segmented B2B nurture campaigns using HubSpot and Salesforce Marketing Cloud Build drip campaigns, optimize subject lines and CTAs, and ensure compliance with marketing preferences and regulations Landing Page Development & A/B Testing Build and optimize landing pages using Unbounce or comparable tools Conduct A/B and multivariate testing to improve conversion metrics Paid Social & SEM Plan, execute, and optimize paid social advertising campaigns across LinkedIn, Meta, and other relevant platforms Manage search marketing (Google Ads, Bing) budgets, keywords, and ad copy to generate qualified inbound leads Sales Enablement & Institutional Marketing Develop marketing collateral tailored to state agencies, educational institutions, and strategic enterprise partners Collaborate with Sales to deliver tools that accelerate lead conversion and improve outreach impact Analytics & Reporting Track and report on campaign performance, budget utilization, and lead conversion Present insights and make data-informed recommendations for ongoing optimization Key Qualifications 4+ years of digital marketing experience with a B2B lead generation focus Bachelors degree in Marketing, Business, Communications, or a related field Demonstrated experience as a marketing generalist with strength in digital design and campaign execution Proficient in: HubSpot (workflows, email marketing, reporting) Salesforce Marketing Cloud Salesforce CRM Unbounce or similar landing page platforms Google Ads , Google Analytics , Meta Ads , LinkedIn Ads , and SEO tools like SEMrush or Ahrefs Proven ability to manage external vendors , freelancers, and contractors Familiarity with state agencies , education institutions , or strategic partnerships is a strong plus Strong communication and collaboration skills with a proactive, self-driven work style Why Join StraighterLine Play a key role in advancing education access and professional development for early childhood educators Join two respected, mission-driven ECE brands: CCEI and ProSolutions Training 100% remote role with quarterly in-person collaboration opportunities Fast-paced, growth-oriented environment with the autonomy to make an impact Working at StraighterLine StraighterLine team members work every day knowing that they are helping learners on their path to employability and career success. Were an inclusive team that fosters collaboration, that trusts and communicates openly. Like our students, we are lifelong learners and strive for excellence in our work. We are committed to bringing innovative solutions to the field - your ideas will never go unheard. And, best of all, we love to celebrate each others contributions and wins. We also know how important a life outside of work is, and the support that employers can contribute. Our Benefits: Generous time off policies, 13 public holidays. Medical, Dental, and Vision Insurance Coverage (*one option full funded by StraighterLine) 401K Safe Harbor: StraighterLine contributes 3% of your total salary whether you contribute or not Six weeks paid parental leave Free StraighterLine courses for you and your family members We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

` We re looking for a data-driven and creative Digital Marketing Manager to lead digital growth for our eCommerce brand. With 3 5 years of experience, you ll own performance across paid ads, SEO, email, and retention channels. You ll work closely with product, design, and operations to scale traffic, drive conversions, and maximize customer lifetime value. This is a high-impact role for someone who thrives in a fast-paced D2C/eCommerce environment and can take full ownership of digital marketing strategy and execution. `, requirements: [ "3 5 years of digital marketing experience in an eCommerce or D2C environment", "Proven success managing paid ads on Google, Meta (Facebook/Instagram), and YouTube", "Strong understanding of eCommerce funnels, CRO, and retargeting", "Hands-on experience with email marketing (Klaviyo/Mailchimp), push notifications, and SMS campaigns", "Solid grasp of SEO, Google Analytics, Google Tag Manager, and attribution tracking", "Experience with marketplace platforms (Amazon, Flipkart) is a plus", "Strong copywriting sense, A/B testing mindset, and analytical skills", "Ability to manage budgets and drive high-ROAS campaigns"

Prepare marketing reports by collecting, analyzing, and summarizing sales data such as the number of leads per week, a number of site visits per week, no of sales converted per week, etc. Supports sales staff by providing sales data, market trends, back office help, coordination. Researches competitive products by identifying other projects close by, analyzing their pricing, product and location and maintaining research databases. set out a marketing strategy and budget at the start of every quarter, determine the amount to be spent on each medium and return on investments from marketing activities Help set up marketing collaterals, designs, etc and keep up the brand image of the company. Study marketing & consumer trends and Help convert leads to site visits and coordinates with the sales team. Help out in administrative functions as requested.

As an Affiliate Manager, you will be responsible for building and maintaining customer relationships to understand their needs and business priorities. You will develop marketing strategies, provide excellent customer service, and negotiate business deals with customers. Your role will involve tracking, monitoring, and closing business deals, as well as implementing affiliate marketing activities to increase revenue through email campaigns, newsletters, blogs, and more. You will be expected to explore potential business revenues, manage marketing, recommend process improvements, and maintain open communication with affiliates on day-to-day issues. Working closely with the management team, you will execute and close new affiliate deals, communicate upcoming promotions and optimization opportunities to affiliates, and identify high-performing offers for increased revenue. The ideal candidate for this position will hold a Bachelor's degree in communications, marketing, or a related field, with 2-3+ years of hands-on experience driving growth through affiliate marketing. You should have a proven track record in developing affiliate marketing partnerships and managing campaigns across various partners. Knowledge of cryptocurrency is preferable but not mandatory. This full-time position is based in Ballygunge, Kolkata, with a salary ranging from INR 20,000 to 60,000 per month. The role requires the candidate to work in-house during morning shifts. If you are between 23-40 years old, possess the required skills and experience, and thrive in a dynamic marketing environment, we encourage you to apply for this exciting opportunity.,

This is a full-time Influencer Marketing Intern role based in Bengaluru. As an Intern, you will be responsible for collaborating with influencers to create engaging content that aligns with brand objectives. You will manage influencer campaigns by overseeing campaign execution, ensuring smooth collaboration, and timely deliverables. Additionally, you will analyze the impact of influencer campaigns on brand awareness and engagement. It will be your responsibility to coordinate with the marketing team to align influencer strategies with overall marketing goals for consistent branding. You will also engage in hands-on campaign management and communication with influencers and internal teams on-site. About Company: The company focuses on content marketing to increase leads and conversions. They are an online marketing solutions company catering to startups across different industries and growth stages. The company helps clients increase leads and conversions through content marketing strategies.,

The ideal candidate will be responsible for leading an effective marketing strategy to propel company growth. You will work cross-functionally to understand marketing needs, act as a company brand ambassador to external sources, and drive revenue growth through successful marketing campaigns. You will analyze and track performance marketing performance metrics, collaborate with internal and external clients and partners, and manage the marketing budget to show project ROI. The qualifications for this role include a Bachelor's degree or equivalent with 7-10 years of relevant experience. The candidate should have excellent leadership and communication skills, as well as fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.).,

As a Key Accounts Manager you will be responsible for the development and performance of all sales strategies in assigned market. Further you will drive primary sales, secondary sales and ensuring brand presence in defined markets. You will supervise/manage the distributor network to achieve desired sales objectives thereby ensuring achievement of financial and ethical objectives of the division as per the business strategy. To achieve this you will have authority to develop your customer management plan, approve expiry products issue credit note for distributors under your control, recommending appointment and credit limits of distributors, develop, execute & plan your resource utilization and participate in Strategy Execution review meetings to ensure alignment. You have a very important role to play in Divisions success. Area Business Planning: Plan for monthly and quarterly business. Plan for Trade activation business and over all sales Plan demand generation and fulfillment Monitor actual Sales and mid course corrections and inputs to reduce variance against expectations Prescription audit for Abbott brands and other competitors brands To create and update customer list having specified number of doctors / chemist (Trade) as per the therapy / product requirement and maintain the same in physical / electronic format. Identifying potential town and appointing distributor and customers (trade) in line with business philosophy Business generation & development: Achieve monthly, quarterly, half yearly and yearly Sales target by promoting companies product ethically to customers as per the business plan Having science base discussion with Doctor and chemist for promotion of product in clinic and at chemist place Organizing Camps (CME) as per the division strategy and customers need To carry out activations across trade and clinics for brand visibility To plan and conduct merchandising and sampling activity as per Division strategy. Facilitate the process of successful new product / products launch in the territory by undertaking correct identification and targeting customers for the new product, meet them at pre determined intervals, effective in clinic / trade promotion and feed back to the company Execute the customer management plan to ensure that all the customers are covered as per the plan and meet minimum KPIs as follows: a. 100% coverage of Doctors. b . Customer Call average as per the customer management plan of the division / therapy. c. Market intelligence collection, retailer level inventory management calls as per the product profile and marketing strategy of the therapy / division. Brand Management: Ensuring the visibility of Abbott brands on retailers outlet as a part of brand promotion strategy To plan and attend Retail meets, Market Blitz etc for sales growth

The position is responsible for the medical and scientific support, including technical advice to the Business Units and Pharmacovigilance/ Medical Information and Clinical Research teams in their assigned therapeutic areas This is crucial in view of the complex marketing environment in India due to the presence of generic players and self-pay nature of the market The position holder oversees the Medical Affairs function in India in their assigned therapeutic/product areas and cooperates with (if applicable) Regional Medical Affairs functions and relevant Global Medical Affairs functions This position holder is responsible for ensuring that marketing and sales functions have appropriate medical scientific support and training (the latter in co-operation with the Training department) To enable this support, product and development project information is to be kept up to date based on internal publications and communication with regional and global Medical Affairs functions as we'll as based on review of pertinent scientific publications In addition to this, the position holder is responsible for the review process of promotional materials in the respective area according to the global SOP and local laws and compliance The tasks also include monitoring of medical marketing activities of competitors locally and worldwide and close interaction especially with regional medical affairs functions The position holder will further support regulatory, PV/MI and CR teams in medical scientific questions and prepare and give internal (mainly marketing and sales functions) and possibly external presentations (local advisory board meetings, launch symposia and others) to enhance the medical knowledge of development projects and marketed products This also includes interaction and relationship-building with Thought Leaders (TLs Key HCPs) YOUR TASKS AND RESPONSIBILITIES: Medical Marketing Provide timely and appropriate medical review of all promotional material as we'll as challenging promotional activities of competitors where appropriate. Support development of marketing strategies with respective to competitor innovator and generic brands. Support BUs in transforming medical data into marketing strategy Work closely with other members of the medical team (especially the MSLs, if applicable) to support the business Build up good relationships with customers and TLs Build strong relationships with internal customers (marketing and sales) and with regional / global Medical Affairs Provide development project and product training internally to marketing and sales functions and externally to doctors and conduct refresher trainings at appropriate intervals. Support and educate internal customers in compliance with the Country s Code of Conduct Provide a comprehensive and proactive Medical service that encompasses, as appropriate, including Medical Support, Medical Information and Pharmacovigilance As Medical/Scientific Advisor, is responsible for overall medical inputs to Integrated Brand Plans of assigned therapeutic areas, provision of scientific expertise, review of promotional materials, thought leader management, speaker development and training. Takes responsibility for study development programs of the Business units within portfolio (included local studies OS, NIS, IIR). Identifies initiates and completes agreed study development activities in a timely manner, be IIR responsible of local IIR. Takes responsibility for all study development activities that they are running in accordance with all applicable external and internal regulations and guidelines. Play a role as local medical expert for Global Clinical Development by providing inputs for medical queries related to trials; participate in site feasibility. Respond to all external scientific and medical queries from physicians, regulatory authorities and public alike in an accurate, transparent and convincing manner in order to position Bayer as a credible, trustworthy and professional leader in the industry. Reviews all local patient support programs and other undertakings of the local organization with potential consequences on PV obligations (eg Market Research, Active-Online-Listening programs) to ensure Pharmacovigilance principles are applied in the interaction with patients. Develops, maintains and strengthens strategic partnership with relevant TLs, societies and associations. Act as medical contact for TL and external Medical experts. In collaboration with local marketing to develop, conduct Advisory Board meetings, Congress and Symposia. WHO YOU ARE: Graduate/ Post graduate degree (MBBS/MD) in life sciences is preferable. Experience and expertise in relevant TA s or in industry is preferable. Experience in driving and managing the medical strategy for various brands in the pharmaceutical industry. Clinical research and trial management experience, and be able to interact authoritatively with key stakeholders and investigators. Excellent presentation and teaching skills and to represent the company in a professional manner at medical, scientific and public events. Independent, self-driven, pro-active, extrovert and dynamic Ability to form relationships quickly and have demonstrable persuasive abilities Highly effective communicator both orally and in writing; can get ideas across one-on-in, in group settings as we'll as in presentations Strong team player and know how to collaborate and engage many stakeholders across a large organization Innovative and pro-active and has ability of strategic thinking Results-oriented attitude Experience in working with MS office in a Windows environment.

Role Overview: The Head of Demand Generation at Mindtickle is a strategic growth leader responsible for driving pipeline and revenue through integrated, multi-channel demand generation programs. This role demands a data-driven approach, innovative thinking, and close collaboration with Sales, Business Development, Product Marketing, Field Marketing, and Customer Marketing teams. The ideal leader will embrace an AI-first mindset, leverage automation, iterative improvement, and deep field insights to continuously enhance GTM strategies. Key Responsibilities: 1. Digital Marketing Leadership: Own and scale the digital marketing strategy across web optimization, SEO, GEO-targeted campaigns, and paid performance marketing. Understand and enhance Mindtickle s brand trust graph across various platforms such as G2, Gartner Peer Insights, Sales Enablement societies, and AI forums. Build and execute targeted campaigns to elevate Mindtickle s trust ratings, driving stronger organic demand. Continuously analyze and optimize digital channels to improve lead quality, volume, and cost efficiency. Drive innovation and adopt new digital strategies leveraging AI-driven personalization and optimization tools. 2. Account-Based Marketing (ABM): Develop and execute targeted ABM campaigns to drive pipeline acceleration in key strategic accounts. Collaborate closely with Sales, Business Development, and Product Marketing to ensure alignment on target accounts, messaging, and objectives. Utilize intent data and customer insights to personalize campaigns, enhancing engagement and conversion rates. 3. Integrated Marketing Strategy: Establish and execute comprehensive, cross-channel integrated marketing plans to amplify Mindtickle s brand and solution positioning. Ensure seamless campaign coordination across digital, content syndication, events, outbound, partner channels, and PR to maintain consistent messaging and maximize impact. Map and optimize the systematic buyer journey, integrating field insights into holistic marketing planning and execution. Continuously optimize integrated campaigns based on data-driven insights and market feedback. Strategically determine the appropriate balance between conferences, webinars, and account-specific or guerrilla marketing activities based on field insights. 4. Strong Partnership with Business Development: Forge deep partnerships with the Sr. Director of Business Development to align outbound BDR initiatives with demand generation strategy. Co-develop outreach strategies, ensuring tight integration between marketing-generated demand and BDR-led prospecting. Drive regular communication, feedback loops, and joint performance analysis to improve pipeline velocity and lead-to-opportunity conversion. Analyze call recordings from BDR and AE at various funnel stages to inform demand strategies, acting as the true "eyes and ears" for the field. 5. Collaboration with Field Marketing: Act as strategic partner and thought leader for Field Marketing, providing high-level guidance and strategic oversight. Leverage insights from field sales calls and feedback to strategically drive event selection, workshop creation, and targeted field activities. Clearly distinguish between operational execution and strategic field marketing roles, emphasizing strategic guidance and insights for driving specific deals through the funnel. 6. Content and Creative Strategy: Oversee the content creative function, ensuring tight integration with campaign teams to align content strategy closely with demand generation objectives. Ensure content produced is strategically aligned, effective, and supports integrated marketing campaigns and overall pipeline objectives. 7. Customer Engagement and Existing Account Campaigns: Develop targeted demand generation campaigns focused on existing accounts and re-engaging former customers to drive incremental pipeline. Collaborate closely with dedicated Customer Marketing teams to differentiate between general customer engagement and targeted demand-focused initiatives. 8. Data-Driven Optimization and Reporting: Establish robust measurement frameworks to track and report on campaign performance, pipeline contribution, conversion rates, and ROI. Regularly communicate performance insights and optimization strategies to senior leadership and cross-functional stakeholders. Proactively identify and rectify funnel inefficiencies using analytics, A/B testing, ongoing experimentation, and GTM engineering approaches. Deeply analyze call recordings from BDR and AE at every funnel stage, iterating campaigns, messaging, and experiences based on real-time field insights. 9. Team Leadership & Culture: Lead, mentor, and build a high-performing demand generation team across digital marketing, ABM, marketing operations, and content specialists. Foster a collaborative, innovative culture that encourages experimentation, data-driven decision-making, continuous learning, and AI-first mindset adoption. 10. Budget & Resource Management: Strategically allocate and manage the demand generation budget, optimizing spend across channels for maximum pipeline impact and ROI. Continuously monitor and adjust resource allocation based on performance data and strategic priorities. Qualifications and Skills: 10+ years of demand generation leadership experience in B2B SaaS. Proven expertise in digital marketing strategies including SEO, paid media, and website optimization. Deep experience in ABM strategy and execution. Strong analytical skills with proficiency in marketing automation, CRM systems (e.g., Salesforce, HubSpot), and data analytics tools. Exceptional collaboration skills, particularly with Sales, Business Development, Field Marketing, and Customer Marketing teams. Demonstrated ability to lead and scale high-performing teams. Strategic thinker with a track record of driving pipeline growth and revenue acceleration through innovative demand generation programs. Strong orientation toward leveraging AI-driven automation and iterative GTM processes.

Leads the development of the brand within the context of the agreed strategies to maximise long term sales and profitability. To develop, recommend and most importantly execute annual marketing plan activities, including ATL, BTL, CRM, Digital and Social Media and local media strategy and plans including TV and print media. To ideate and execute ATL and BTL strategy which is pre decided by the marketing leadership team, with close collaboration with the Marketing Services team. Effective project management skills to coordinate and execute Product Development programs while working closely with the Product Planning team This includes new launches Preferred Industries Automotive Industry Education Qualification MBA; MBA in Marketing General Experience 4-10 years (Min 3 years sales experience is preferred Critical Experience Should have prior field sales experience.Is able to develop commercially and financially sound business proposals.Has the ability to garner consumer insights, generate innovative brand concepts and product ideas; Has the ability to develop and execute effective media plans, Has the ability to understand multiple stakeholder interests and respond accordingly System Generated Core Skills Strategic Planning Sales Market Planning Marketing Social Media Marketing (SMM) ATL Advertising Customer Relationship Management (CRM) Media Strategy Project Management Program Management Program Development Product Planning Sales Planning Market Research Consumer Insighting Idea Generation Stakeholder Management Product Knowledge Brand Strategy Process Knowledge - MPDS Brand Activation Advertising Sales Support Marketing Campaigns Brand Marketing Customer Value Proposition Visual Brand Identity & Communication Consumer Marketing Marketing Metrics Marketing Strategy Promotional Marketing System Generated Secondary Skills

Drive Parts business along with Country Managers and ensure Spares business performance, payment follow up, Retail sales, market potential study, Sales loss analysis, benchmark Global best practise, network reach of Global distributors etc Monthly Order execution and full understanding of Spare parts process and documentation compliance in line with laid down Policy To support M&M Field, HO Service team and Distributors for urgent supplies & concern resolution by following up with warehouse / plants, to ensure parts are dispatched in a timely manner To ensure capability building of Distributor Spare parts team by imparting training on - understanding of system & process, managing inventory, usage of Mahindra DMS system, Parts catalogue reading, Query portal usage etc Analysis on loss of FFR and taking up with appropriate team to correct systemic gap for sustainable improvement, Daily Tracking for VOR / RUSH FFR Coordination with SBU for BO parts ETA & ensure receipt as per ETA dates Coordination with SBU CC team for MSS Allocation & STO Tracking. Track High valued BO parts follow up with sourcing to ensure availability in same month to maximize execution value Follow up for country specific documentation, Import license, BIVAC/ SGS inspection Arranging parts from local market in case of urgency Generate accessories order from Distributors as per Business plan Develop weekly and Monthly MIS on order execution status post-closing of sales with Accounts and logistics team IT Projects coordination sharing BRD, logic, testing and final roll out on production - as and when required Resolution of Obsolete/Non serviceable parts issues with SBU as and when arises Preferred Industries Education Qualification Any Graduate with 3-8 years of experience General Experience Critical Experience System Generated Core Skills Consumer Focus Market Intelligence Marketing Strategy Process Excellence Sales Support Strategic Agility System Generated Secondary Skills