Role Overview This is a mid-level role for someone who’s equally creative and accountable. You’ll be responsible for end-to-end execution, planning content, publishing across platforms, managing communities, tracking performance, and keeping our brand voice sharp and consistent. You’ll work closely with our content, design, and video teams to deliver timely, impactful social content that drives awareness and engagement. Key Responsibilities Develop and execute localized social media strategies for each assigned country. Lead influencer marketing efforts and build relationships with content partners. Manage content calendars and ensure timely execution of posts. Monitor engagement and insights to improve performance. Maintain brand tone and visual consistency across all platforms. Supervise and coordinate with Social Media Executives Track KPIs weekly (likes, comments, impressions, followers, post count) and share them with the larger team. Monitor local digital trends, hashtags, and competitor activity to inform campaign decisions. What We’re Looking For 2–3 years of experience managing social media for a brand or digital product. Open-minded & strong desire to learn Proficiency in Meta Suite, Canva, and scheduling tools. Fluent in both English and Nepali (spoken and written). Confident in analyzing performance data and optimizing strategy. Highly organized, self-driven, and able to thrive in a fast-paced environment. What We Offer Creative ownership and full responsibility over social media execution. A mission-driven brand making a real impact on local businesses. Competitive salary with performance-based growth incentives. Free lunch and snacks at the office. Show more Show less

Role Overview As a Marketing Strategist , you will lead the development and execution of integrated marketing strategies to drive user acquisition, engagement, retention, and brand loyalty. You will work cross-functionally with CRM, social media, performance marketing, content, analytics, and product teams to ensure every user touchpoint is cohesive, impactful, and data-driven. This is a high-ownership role ideal for someone who thrives in fast-paced, growth-oriented environments and has a sharp eye for insight-led execution. Key Roles And Responsibilities Develop and own full-funnel marketing strategies across organic and paid channels, including awareness, acquisition, activation, and retention campaigns. Lead lifecycle CRM initiatives, including push notifications, in-app messaging, and email marketing, to boost user engagement and reduce churn. Oversee social media strategy for Nepal and other target markets, ensuring content is localized, relevant, and aligned with the brand’s voice. Collaborate with the performance marketing team to align CRM, social, and promotional campaigns with paid ad funnels and business goals. Analyze campaign performance and user behavior data to optimize journeys and improve conversion and retention rates. Conduct market and audience research to uncover insights, test hypotheses, and refine campaign direction. Coordinate with the content, design, and product teams to craft compelling user experiences across digital touchpoints. Stay updated with CRM tools, personalization trends, and regional marketing innovations to improve strategic effectiveness. What We Are Looking For 3–6 years of experience in marketing strategy, CRM, or growth marketing roles — ideally in SaaS, digital product, or mobile-first environments. Proven ability to drive measurable results across the marketing funnel, from acquisition to retention. Strong understanding of segmentation, personalization, and marketing automation tools. Experience leading or collaborating on regional social media strategy and content development. Proficient in data analysis and marketing analytics tools. Excellent cross-functional communication and project management skills. A mix of creative thinking and data-driven decision-making. Experience in South Asian or emerging markets is a plus. What We Offer A mission-driven company shaping the future of small business digitization in Nepal High-ownership role with visibility across product, marketing, and leadership teams A collaborative and fast-moving work culture that values experimentation and learning Opportunities to work on impactful campaigns and scale them across regions Competitive compensation and flexible working environment Show more Show less