Job
Description
Goldcast is an AI-powered B2B Video Content Platform that transforms marketing by putting video and events at the heart of the customer journey. Thousands of enterprise B2B marketers, from companies like Wiz, LG, Zuora, Microsoft, Workday and Mailchimp leverage Goldcast to more effectively get in front of their audience through events/webinars/podcast, repurpose and create engaging and consumable video content through our AI products, and capitalize on brand authority and intent. Goldcast was founded in mid-2020 at Harvard Business School. Since then, we have raised over $40mn, built a bi-continental team of excellent teammates. We count 400+ great B2B firms as customers and were recently featured in G2s list of 100 fastest-growing software companies. About The Role We re looking for a strategic and detail-oriented Marketing Operations Manager to lead the way in how we manage our marketing tools, data, and reporting. In this role, youll take ownership of our marketing automation platform, support email and lifecycle marketing programs, and act as a key partner across the marketing team to help us scale efficiently and effectively. You ll be both a technical expert and a strategic thinker bringing experience in marketing systems and analytics alongside a thoughtful approach to customer engagement and lifecycle design. Your work will ensure our systems run smoothly, our reporting is reliable, and our prospects and customers receive timely, relevant, and valuable content. Key Responsibilities Own our marketing automation platform (HubSpot): Manage workflows, email campaigns, forms, and overall system configuration to support marketing goals. Lead email and lifecycle marketing: Design and run email nurture campaigns that guide prospects through each stage of the funnel. Use segmentation, A/B testing, and performance analysis to refine our approach. Be our data and reporting partner: Build dashboards and reporting frameworks that help our content, product marketing, and growth teams track performance against OKRs. Ensure data integrity: Maintain a clean, organized marketing database. Define and uphold standards for data health, audience segmentation, and contact management. Manage our marketing tech stack: Oversee vendor relationships, renewals, tool evaluations, and budget tracking. Support event marketing: Manage and optimize event setup in our Goldcast platform to ensure smooth operations and accurate data capture. Establish scalable processes: Create and maintain standard operating procedures for recurring marketing ops workflows. Act as an internal expert: Provide guidance and training on HubSpot and related tools to team members. What You ll Bring We know that not all great candidates meet every requirement. If you re excited about the role and bring strong experience in marketing operations, we encourage you to apply even if you don t check every box. 5+ years in marketing operations or a related role Hands-on experience with email marketing and lifecycle program development Advanced knowledge of HubSpot (or a similar marketing automation platform) Experience managing marketing technology tools and vendor relationships Strong background in reporting and dashboard creation using marketing data Deep understanding of email deliverability, compliance, and engagement best practices Proficiency in marketing funnel strategy and customer journey mapping Strong analytical skills, including the ability to interpret campaign performance data and draw insights Attention to detail with a process-oriented mindset Excellent organizational and project management capabilities Clear communication style, with the ability to explain technical details to non-technical teammates A proactive and curious approach to system improvement and problem-solving Compensation: The salary range for this role is 30,00,000 - 45,00,000 . We also offer: A comprehensive benefits package Opportunities for professional growth and leadership development A flexible, supportive remote work environment A team that genuinely values collaboration, trust, and transparency At Goldcast, we believe that great ideas come from diverse perspectives and backgrounds. We re committed to building a workplace where everyone feels seen, supported, and empowered to do their best work. We welcome applicants of all races, ethnicities, genders, sexual orientations, abilities, ages, and backgrounds. If you need accommodations at any point in the hiring process, please let us know.
