Manager – GTM Enablement & Knowledge Strategy

About the Role

highly proactive, commercially-minded enablement leader

force multiplier

“How can I help you move to the next stage in your motion?”

end-to-end enablement ecosystem

removing friction from sales motions, aligning solution fitment with buyer needs, and enabling every GTM conversation to land with impact

What’s in It for You

Full Enablement Ownership:

Direct Pipeline Impact:

Cross-Functional Influence:

Scalable Systems:

Merit-Driven Growth:

Culture of Trust & Collaboration:

Your Key Responsibilities

🎯 Solution Fitment & GTM Alignment

• Develop ICP–solution fitment frameworks to guide Sales, Presales, and Solutioning strategy.
• Align pursuit strategies with Coditas’ value propositions, domain expertise, and success stories.
• Maintain persona-function-industry mapping to drive content personalization and case study selection.

🧱 Strategic Research & Pursuit Intelligence

• Deliver

  fast-turnaround research packs

  covering account, persona, competitor, and domain insights.
• Build pursuit briefs that link client pain points to Coditas’ solution narratives.
• Monitor the competitive landscape, win/loss analysis, and market triggers to inform timely GTM actions.

🚀 Knowledge Hub & Asset Management

• Own the

  centralized Knowledge Hub

  containing decks, proposals, case studies, playbooks, SOPs, demo videos, and collateral.
• Enforce the

  “30-second acid test”

  for finding any asset.
• Govern version control, asset tagging, and metadata taxonomy to maintain accuracy and discoverability.
• Track asset reuse metrics to measure ROI and prioritize refreshes.

📈 Sales & Field Enablement

• Support AE and SDR teams with pitch-ready assets, custom decks, objection-handling content, and use-case aligned collateral.
• Prepare

  pre-read and post-read packages

  for client presentations to ensure context-rich follow-ups.
• Equip Presales with discovery frameworks, capability-mapping templates, and closure-ready narratives.
• Collaborate with CS teams post-sale to deliver handoff decks, enablement kits, and onboarding materials.

🤝 Training & Continuous Enablement

• Design and run GTM learning programs—onboarding modules, certifications, pitch workshops, and product/service refreshers.
• Deliver just-in-time training on new assets, competitive updates, and market trends.
• Implement feedback loops and AE/SDR satisfaction surveys to continuously improve enablement.

🔁 Market Insight Integration

• Embed market research and competitive intelligence into all enablement materials.
• Maintain a case study library indexed by industry, persona, and problem-solution mapping.
• Ensure all sales narratives are backed by data-driven market validation and customer success proof points.

You Will Thrive in This Role If You Are...

• A

  service-first enabler

  obsessed with removing friction from GTM motions.
• A

  systems thinker

  who brings order to complex, fast-moving environments.
• A

  storyteller

  who can connect technical capabilities with business value.
• A

  collaborator

  who builds trust across Sales, Marketing, and CS while enforcing governance.

Desired Background

• 8–15 years in

  Sales Enablement, Knowledge Management, or GTM Operations

  within B2B tech/services.
• Proven success designing and scaling enablement programs and knowledge systems.
• Proficiency with KM tools (Highspot, SharePoint, Confluence, Notion) and CRM/MAP platforms (Salesforce, HubSpot).
• Strong knowledge of ICP mapping, buyer personas, and competitive positioning.
• Skilled in content development, training delivery, and asset governance.

Compensation & Benefits

💰 Competitive base with performance-linked incentives.

📈 Clear growth path into senior enablement or RevOps leadership.

🧭 Learning & development budget for continuous skill-building.

🧘 ♀️ Flexible working, culture of trust, and collaboration.

Ready to Lead the Charge?

be the GTM team’s go-to enabler, arming every rep with the assets, insights, and confidence to win faster

Company Introduction

Coditas is a AI 1st digital engineering and experience design company known for building scalable, high-performance software products with clean code and exceptional UX. Headquartered in Pune with 800+ technologists, we work with many Fortune 500 global brands as well as well funded Startups. Our engineering-first culture, focus on quality, and people-centric values make us one of India’s fastest-growing and most respected tech companies.

As a GenAI-native company, we're not just adopting generative AI—we're architecting next-gen platforms and accelerators with it. From AI-powered app modernization to industry-specific GenAI solutions, we empower our teams to lead from the front. If you thrive on innovation, love solving complex problems, and want to shape the future of AI-driven products, Coditas is your playground.