LinkedIn Marketing Specialist – Industrial Products

Job Description

Digital Marketing Specialist (Industrial Products) Location: Surat Type: Full-Time Experience Required: 4–5 Years (preferably in B2B/industrial products) Reports To: Marketing Director Company Description Sai Seva HVAC Private Limited is a leading manufacturer and supplier of cleanroom partitions and HVAC systems, with a focus on the pharmaceutical industry. The company offers a range of high-quality products and services, including cleanroom partitions, HVAC systems, and related solutions. Sai Seva HVAC Private Limited has a strong track record of successfully delivering projects for various clients, ensuring industry standards are exceeded. Customer satisfaction is paramount, with personalized service and competitive pricing being key aspects of the company's values. Role Description We're looking for a self-driven Digital Marketing Specialist to take full ownership of our digital marketing strategy and execution, from planning to analytics. The ideal candidate will be a full-stack digital marketer with 4–5 years of experience who understands the complexities of B2B industrial markets and can independently drive lead generation, online visibility, and brand engagement and be capable of managing everything from SEO and paid ads to content, social media, and analytics. Key Responsibilities: Digital Strategy & Planning: Develop and manage a comprehensive digital marketing strategy aligned with business goals. Identify trends, insights, and emerging technologies to optimize performance. Search Engine Optimization (SEO): Conduct keyword research and on-page/off-page SEO for industrial product pages. Improve website ranking and organic traffic; run and optimize Google Ads and LinkedIn campaigns. Search Engine Marketing (SEM) & Paid Ads: Plan and manage Google Ads, LinkedIn Ads, and other PPC campaigns. Optimize ROI through A/B testing and performance tracking. Social Media Marketing: Visit Clients and taking short videos of projects and clients’ interview Manage and grow company profiles on LinkedIn, Facebook, and YouTube. Create and schedule posts relevant to B2B industrial audiences and engagement. Content Marketing: Create or coordinate high-quality content (blogs, whitepapers, case studies, email campaigns and landing pages). Manage content calendars and ensure messaging aligns with the target market. Email Marketing & Lead Nurturing: Design and execute email campaigns via tools like Mailchimp, HubSpot, or similar. Segment audiences and track engagement metrics. Website & Landing Page Management: Use CMS tools (e.g., WordPress) to update and optimize website content. Analytics & Reporting: Track KPIs using Google Analytics and other tools; generate insights and reports. Required Skills & Qualifications: Bachelor’s degree in Marketing, Business, or a related field. 4–5 years of relevant experience in digital marketing, preferably in industrial/B2B sectors . Experience in LinkedIn marketing using various tools. Proven success in lead generation and conversion through digital channels. Proficiency in tools like Google Analytics, Google Ads, SEO tools (Ahrefs/SEMrush), Web Analytics and CRM/marketing automation systems. Strong copywriting and communication skills. Ability to work independently with minimal supervision. Preferred Qualifications: Experience with industrial product categories such as machinery, tools, or technical services. Familiarity with basic HTML/CSS and graphic design tools (e.g., Canva, Adobe Suite). Certification in Google Ads, HubSpot, or similar platforms will be plus. Why Join Us? Opportunity to build and shape a full-scale digital marketing function. Dynamic work environment with direct impact on business growth. Handling complete group company portfolio will give enhanced Exposure to industrial product marketing and global outreach. CONTACT: Mr. Biren Soni +91 9825034564 | biren@saisevaservice.in Show more Show less