Influencer Marketing Manager

About Us:

We are not just an AD agency or a creative agency, we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy, and committed communication company that wants its clients to always Expect the EXTRA from it. Our primary clientele consists of Startups and corporations like Ola, Zoomcar, Mercedes Benz, ITC, Aditya Birla Group, TATA Group, MTV, IHCL, Jaquar, Sobha, Simple Energy, and Godrej amongst others. We have a huge team of creative folks, marketers, learners, developers, and coders who believe Moshi Moshi is an experience rather than a company.

Influencer Marketing Manager – Operations

Responsibilities:

• Campaign Execution & Management:

Plan, coordinate, and execute influencer campaigns across platforms like Instagram, YouTube, LinkedIn, and others, ensuring timelines, deliverables, and KPIs are met.

• Influencer Sourcing & Coordination:

Identify, shortlist, and manage a network of relevant influencers (micro to macro) based on campaign goals, audience fit, and budget.

• Negotiation & Onboarding:

Handle negotiations, contracts, and onboarding of influencers while ensuring compliance with brand guidelines and deliverables.

• Client Coordination:

Work closely with account managers and clients to understand campaign briefs, align expectations, and provide regular updates and reports.

• Timeline & Workflow Management:

Create detailed project timelines, manage content calendars, and ensure all stakeholders are aligned on campaign progress.

• Quality Control:

Review influencer content for brand compliance, creativity, and effectiveness before it goes live.

• Reporting & Analytics:

Monitor campaign performance metrics (reach, engagement, conversions, etc.) and prepare post-campaign reports and learnings.

• Vendor & Budget Handling:

Track budgets, payments, and influencer invoices to ensure timely and accurate processing.

• Trends & Insights:

Stay updated with influencer trends, content formats, and best practices to continually improve campaign quality and effectiveness.

Requirements:

• 3–4 years of experience in influencer marketing campaign operations/execution.
• Strong understanding of influencer landscape, platform algorithms, and content formats.
• Excellent organizational and multitasking skills.
• Proficiency in tools like Excel/Google Sheets, influencer discovery platforms, and reporting dashboards.
• Strong communication skills (written and verbal) to interact with both influencers and internal teams.
• Ability to manage multiple campaigns simultaneously under tight deadlines.
• Detail-oriented mindset with a passion for process and performance.

Location

Experience

Immediate Joiner