Job
Description
We are led by Shardul Nandapurkar (@buildwithpurpose), who is a well known brand strategist in the ecosystem having worked on projects with the likes of L’orel Spain, Chanel, Havas Media, Le Tanneaur and has over 8 years of experience working with over 250 founders on their brands over the last 4-5 years. We’re building a community-first education platform for founders and creators in fashion, beauty, food, and lifestyle DTC categories. Our flagship program — built on the Skool platform — helps early-stage brand owners identify their white space, clarify positioning, and grow with strategy, not guesswork. Our clients are entrepreneurs, solo brand owners, and emerging DTC teams from India, Southeast Asia, UAE. We’re looking for a smart, proactive, and trend-savvy Influencer Marketing Executive to join our brand growth team. You’ll be responsible for executing end-to-end influencer campaigns — from scouting creators to negotiating, briefing, tracking performance, and reporting impact. If you know how to turn content into conversation and creators into brand believers, we want to meet you. What You’ll Do: Plan & Execute Campaigns: Lead influencer activations across Instagram, YouTube, and other relevant platforms based on campaign goals and target audiences Talent Scouting: Identify and onboard relevant creators (nano to macro) that align with our brand story and vibe Outreach & Negotiation: Own outreach emails, DMs, briefs, and negotiate deliverables and timelines like a pro Campaign Management: Coordinate timelines, approvals, content flow, and ensure all content is delivered and goes live as per plan Collaboration with Content Team: Work with internal content + brand team to align influencer messaging with campaign tone Performance Tracking: Use tools or sheets to track campaign metrics (reach, engagement, conversions), and extract insights from them Relationship Management: Build long-term relationships with creators and maintain an updated influencer database Trends Radar: Stay on top of viral content, creator trends, and new platform updates to keep our brand ahead of the curve Who You Are: 2–4 years of experience in influencer marketing (agency or brand side) Proven track record of handling end-to-end influencer campaigns Strong understanding of content performance metrics (especially on IG/YouTube) Excellent communication and negotiation skills Up-to-date with creator economy, viral formats, and social trends Highly organized, deadline-driven, and a natural relationship builder What You’ll Get: Opportunity to work closely with high-growth DTC brands and early-stage founders Mentorship in strategic consulting, white space analysis, and brand storytelling Exposure to real-world positioning systems and high-impact client conversations Fast-paced environment with growth-focused culture Opportunity to enjoy the flexibility to work from home completely for the initial few months Opportunity to be part of a very vibrant and creative environment to learn and grow. Show more Show less
