Head of Marketing

Job Description

We are hiring for Giani's Foods Pvt. Ltd. Giani's is a renowned chain of premium ice cream parlours. With a rich history of more than sixty years, we take pride in our artisanal approach to creating delectable, top-notch ice cream flavours using the finest locally and internationally sourced ingredients. We strive to offer exceptional products that cater to the diverse tastes and preferences of our customers. As we aim to expand our market reach and strengthen our brand, we are seeking a talented and experienced Head of Marketing to lead our marketing efforts. Location - Mayapuri, Delhi Designation - Marketing Head Salary - Upto 12 LPA Experince - 7+ years Roles - Develop Marketing Strategies: Formulate and implement comprehensive marketing strategies to drive brand growth, increase market share, and meet sales objectives. Lead and Manage Team: Oversee the marketing team, providing leadership, guidance, and support to ensure the successful execution of marketing initiatives. Campaign Planning: Design and execute multi-channel marketing campaigns, including digital, social media, print, and experiential marketing. Market Research: Conduct market research and analysis to identify trends, opportunities, and competitive threats. Use insights to refine marketing strategies and tactics. Budget Oversight: Manage the marketing budget, ensuring efficient use of resources and optimizing ROI on marketing investments. Brand Management: Enhance and maintain the company’s brand image, ensuring consistency and alignment across all marketing materials and platforms. Partnerships and Collaborations: Develop and nurture strategic partnerships and collaborations to expand brand presence and drive market engagement. Performance Tracking: Monitor and analyze marketing performance metrics, preparing reports and making data-driven recommendations for continuous improvement. Show more Show less