Growth Consultant

About WebEngage

Growth Consultant

Role Overview

Growth Consultant

marketing, product, and revenue

Key Responsibilities

• Identify and prioritize growth opportunities across the user lifecycle (acquisition, activation, engagement, retention, expansion).
• Design and execute growth experiments with clear hypotheses, success metrics, and learning goals.
• Work closely with customer teams to improve key conversion metrics (signups, activations, demo-to-close, etc.).
• Own data analysis and performance tracking for key initiatives. Translate insights into actionable strategies.
• Collaborate on go-to-market strategies for new features or launches. Drive adoption and usage.
• Support and optimize the PLG (product-led growth) and SLG (sales-led growth) motions with funnel improvements and content/feature experiments.
• Champion a culture of rapid iteration, learning, and experimentation.
  

Requirements

• 3–6 years of experience in growth, product marketing, strategy, or performance marketing roles in a B2B SaaS or tech-led company.
• Strong analytical mindset — comfortable working with data, Mixpanel/Amplitude, Excel, etc.
• Proven experience in running growth experiments with a structured approach to testing and learning.
• Understanding of key SaaS growth metrics (CAC, LTV, ARPU, churn, activation rate, etc.).
• Exposure to marketing automation, CRM, email/SMS campaigns, or lifecycle marketing is a plus.
• Excellent communication and collaboration skills — you can align stakeholders and get things done.
• Ability to think strategically but execute tactically and fast.
• Prior experience working with MarTech, CDP, CRM, or analytics tools is a strong bonus.
  

You’ll Thrive Here If You

• Have a strong bias for action and ownership.
• Enjoy working in cross-functional teams with product, design, and sales.
• Are passionate about solving real customer problems with data, insights, and smart execution.
• Love diving into data and user behavior to uncover new ideas.
• Are energized by fast-paced environments and growth-stage challenges.
  

What’s In It For You

• Opportunity to work at the cutting edge of B2B SaaS and MarTech.
• Collaborate with a high-performance, entrepreneurial team.
• Solve high-impact problems with autonomy and agility.
• Contribute to a globally scaling brand