Google Ads Specialist

2 years

0 Lacs

Posted:2 days ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

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About Digital Jockey


Digital Jockey


About the Role


Google Ads Specialist

In this role, you will own the execution, optimization, and reporting of complex, high-performance marketing campaigns across various verticals and industries. You will be the engine behind our clients' growth, ensuring their goals are met through data-driven strategies.


Note:


Key Responsibilities


The core focus of this role is the hands-on management and optimization of our clients' paid search and social campaigns. You will:

  • End-to-End Campaign Management:

    Manage the entire lifecycle of Google Ads campaigns, specializing in Search, Shopping, and Performance Max.
  • Strategy & Implementation:

    Conduct in-depth keyword research, competitive analysis, and strategic audience segmentation to build high-converting campaigns from the ground up.
  • Optimization & Testing:

    Continually deploy A/B test campaigns to optimize performance. You will be expected to continuously explore new strategies and alternatives to integrate into existing campaigns.
  • Tracking & Analytics:

    Implement advanced conversion tracking using

    Google Tag Manager

    and utilize

    Google Analytics 4 (GA4)

    to analyze user behavior, campaign attribution, and funnel performance.
  • Reporting:

    Provide comprehensive weekly and monthly performance reports, translating complex data into actionable insights for clients and internal stakeholders.
  • Cross-Functional Collaboration:

    Work closely with the SEO, Content, and Sales teams to ensure a cohesive, integrated digital marketing strategy.

Qualifications & Requirements


Experience & Technical Skills:

  • 1–2 years

    of hands-on, dedicated experience managing significant Google Ads & Meta Ads budgets (Agency experience is a strong asset).
  • Expert-level proficiency

    in the Google Ads platform, Google Ads Editor, Google Analytics 4 (GA4), and Google Tag Manager (GTM).
  • Working knowledge of

    Meta Ads

    (Facebook/Instagram) is required.


Certifications:

  • Current Google Ads certifications (Search, Display, Shopping) are highly preferred.
  • GA4 and GTM certifications are a strong plus.


Soft Skills:

  • Communication:

    Excellent written and verbal communication skills to effectively present complex data and strategies to clients and the team.
  • Work Ethic:

    Highly detail-oriented and self-motivated with the ability to manage multiple client accounts and strict deadlines simultaneously.
  • Analytical Mindset:

    A strong ability to look beyond the surface metrics and understand the "why" behind campaign performance.

Why Join Digital Jockey?


In exchange for your expertise and commitment, we offer a supportive, fast-paced environment where you can grow your career.

  • Competitive Compensation:

    Attractive salary and benefits package.
  • Professional Growth:

    Exposure to global clients, advanced analytics implementations, and professional development opportunities.
  • Culture:

    A collaborative team environment that values innovation and results.
  • Flexibility:

    Flexible work schedule options (within the in-office framework).

How to Apply


GA4 and Google Ads optimization.

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