Email Campaign Manager

Location:

Experience:

Job Purpose

Email Marketing Specialist

As a key member of our Martech team, you will support end-to-end campaign execution—including setup, targeting, rollout, reporting, and optimization—while leveraging personalization strategies and data-driven insights to maximize performance.

Key Responsibilities

• Manage end-to-end campaign execution, including setup, data selection, rollout (creatives not included), and reporting.
• Build, launch, and optimize email campaigns across Oracle platforms (Responsys, Unity, Infinity IQ).
• Create and manage customer workflows, segmentation, and targeting strategies.
• Develop insights from complex data sets and present actionable recommendations to internal teams and clients.
• Write and optimize SQL queries using advanced PL/SQL concepts for audience creation and performance tuning.
• Conduct A/B testing and hyper-personalization campaigns to improve engagement.
• Compile campaign performance reports ensuring data accuracy, integrity, and business relevance.
• Collaborate with cross-functional teams (planning, accounts, creative, digital marketing) to ensure cohesive campaign execution.

Requirements

Education & Experience

• 4+ years of hands-on experience designing and managing email campaigns using

  Oracle Responsys

  .
• Strong experience in

  Oracle Unity CDP

  implementation (minimum 2 customers).
• Experience in developing BI reports with

  Oracle Infinity IQ

  , including dashboard insights.
• Proven track record in

  hyper-personalization

  and

  A/B testing

  campaigns.
• Proficient in

  SQL / PL-SQL

  with expertise in writing complex queries and performance optimization.
• Strong Excel skills (Pivot Tables, advanced data analysis).

Competencies

• Highly motivated and collaborative, with ability to work closely with email, digital marketing, and client teams.
• Strong problem-solving and multitasking abilities with effective time management.
• Analytical, detail-oriented, and strategic in approach.
• Excellent communication skills (written, verbal, and presentation).

Preferred Profiles

• Candidates with

  Eloqua / Responsys + SQL

  skill sets.
• Flexible to adapt to dynamic project requirements and cross-platform needs.