Email Campaign Manager

Job Description

Job Title: Email Campaign Manager Location: Gurgaon Experience: 4+ Years Employment Type: Full-time Job Summary We are seeking an experienced Email Campaign Manager to join our Martech team in Gurgaon. The ideal candidate should have hands-on experience in managing end-to-end email marketing campaigns using Oracle Responsys, along with strong SQL skills. Experience with Oracle Unity and Oracle Infinity IQ is highly preferred. This role requires a strategic thinker with strong analytical skills and the ability to manage multiple campaigns in a fast-paced environment. Key Responsibilities Execute and manage email marketing campaigns using Oracle Responsys, Unity, and Infinity IQ Set up and manage customer targeting workflows Perform data selection and audience segmentation using advanced SQL queries Optimize email campaign performance through A/B testing and personalization strategies Compile and analyze campaign performance reports, ensuring data accuracy and actionable insights Collaborate with cross-functional teams including planning, analytics, and client servicing to align campaign strategies Stay updated with email marketing trends and recommend improvements based on performance data Required Skills And Qualifications Minimum 4 years of hands-on experience with Oracle Responsys for email campaign execution Practical experience with Oracle Unity CDP for at least 2 implementations Proficiency in Oracle Infinity IQ for dashboard reporting and campaign performance insights Strong SQL skills with experience in writing complex queries and performance tuning Proficiency in Excel, particularly with Pivot Tables and data analysis Experience in hyper-personalization and A/B testing in campaign strategies Desired Competencies Strong problem-solving and multitasking abilities Excellent communication and presentation skills Detail-oriented with a strategic and analytical mindset Team player with a willingness to collaborate across departments Skills: oracle responsys,o racle iq,oracle infinity iq,email,campaign strategies,email marketing,data analysis,sql,oracle utility cdp,campaigns,oracle unity,excel,oracle,a/b testing Show more Show less