Ecommerce Executive

About Us

SEREKO

Our mission is to create meaningful, memorable brand experiences—and the content we create plays a huge role in that journey. That’s where you come in.

Influencer Marketing Associate

Location

Experience Level

Industry

Key Responsibilities

1. Website & Platform Management

• Maintain and update product listings, descriptions, pricing, and inventory on the company’s ecommerce platform.
• Ensure website content, banners, and landing pages reflect current campaigns, product launches, and brand messaging.
• Coordinate with IT/development teams to address technical issues and enhance website performance.
• Conduct regular website audits to ensure accuracy, usability, and compliance with brand standards.

2. Ecommerce Operations & Sales Performance

• Monitor daily sales performance and key ecommerce metrics including conversion rates, traffic, and order value.
• Execute promotional campaigns, discount codes, and product bundles in alignment with marketing calendars.
• Analyze customer data to identify purchasing trends and opportunities for sales growth.
• Work with logistics and fulfillment teams to ensure timely and accurate order delivery.

3. Digital Marketing Support

• Collaborate with the marketing team to support paid advertising campaigns (Google Ads, Meta Ads, etc.).
• Assist in planning and executing email marketing initiatives and customer retention programs.
• Support social commerce activities across platforms such as Instagram Shop and TikTok Shop.
• Apply SEO and content optimization strategies to drive organic traffic and improve rankings.

4. Customer Experience Management

• Manage customer feedback, reviews, and queries in coordination with the customer service team.
• Ensure seamless and positive customer journeys across all online touchpoints.
• Analyze post-purchase behavior to enhance customer satisfaction and loyalty.

5. Market & Competitor Analysis

• Conduct research on industry trends, competitor strategies, and emerging ecommerce tools.
• Provide insights and recommendations for new online initiatives, product opportunities, and pricing strategies.

Qualifications & Skills

• Bachelor’s degree in Marketing, Business Administration, or related field.
• Minimum 1–3 years of experience in ecommerce, preferably within the skincare, cosmetics, or beauty industry.
• Proficiency in ecommerce platforms such as Shopify, WooCommerce, or Magento.
• Strong analytical skills with proficiency in Google Analytics, Excel, and other reporting tools.
• Knowledge of SEO principles, digital advertising, and online merchandising.
• Excellent communication, organizational, and problem-solving skills.
• Passion for skincare, beauty, and digital innovation.