Digital Marketing Strategist

Job Title: Digital Marketing

Location:

Employment Type:

Experience:

About Free On:

Free On

Digital Marketing Executive

Key Responsibilities:

Search Engine Optimization (SEO):

• Research and implement targeted

  keywords for nutraceuticals, vitamins, effervescent tablets, and gummies

  .
• Optimize website and product listings to improve search visibility and organic traffic.
• Track and analyze SEO performance through

  Google Analytics, Search Console, etc.

• Collaborate with the content and design teams to maintain SEO best practices across blogs, product pages, and campaigns.

Social Media Management:

• Plan and manage engaging posts across

  Instagram, Facebook, LinkedIn, and YouTube

  .
• Create and execute monthly social media calendars aligned with campaigns and product launches.
• Develop strategies to boost reach, engagement, and brand awareness.
• Monitor trends, analyze insights, and suggest creative growth ideas.

Content Creation:

• Write clear, engaging, and brand-aligned content for

  blogs, product pages, emailers, and social media

  .
• Collaborate with the design team to develop

  visual creatives, reels, and ad copies

  .
• Create educational and promotional content focused on

  wellness, fitness, nutrition, and lifestyle

  .
• Maintain a consistent tone and storytelling style that reflects the

  Free On

  brand identity.

Requirements:

• Bachelor’s degree in Marketing, Mass Communication, or related field.
• 1–3 years of experience in SEO, social media management, or content marketing.
• Proficiency in

  Canva, Meta Business Suite, Google Analytics, WordPress

  , and

  basic video editing tools

  .
• Strong creative writing and communication skills.

Bonus Skills (Preferred):

• Knowledge of

  paid social ads (Meta, Google Ads)

  .
• Experience with

  influencer marketing or brand collaborations

  .
• Familiarity with

  email marketing tools (Mailchimp, HubSpot, etc.)

  .

Why Join Free On?

• Be part of a fast-growing

  health & wellness brand

  .
• Opportunity to experiment, create, and lead digital campaigns from scratch.
• A collaborative, growth-focused work culture.
• Competitive salary, performance-based incentives, and career growth opportunities.