Company Description Hexafin is India's premier financial service provider, streamlining the loan process with a network of over 70 banks and NBFCs, including HDFC, ICICI, Kotak, Bajaj Finance, and Standard Chartered. With 17+ years of financial expertise, Hexafin offers hassle-free solutions for Home loans, Personal loans, Loans against property, Education loans, Used Car Loans, Credit Cards, and Business loans. Specializing in SME lending, overdrafts, personal loans, and professional loans, we provide tailored financial solutions. Hexafin is committed to making finance easy and accessible for all. Role Description This is a full-time on-site role for a Digital Marketing Specialist located in Pune. The Digital Marketing Specialist will be responsible for executing online marketing strategies, analyzing web analytics, and managing social media marketing efforts. The role includes creating and optimizing digital marketing campaigns, generating content for various digital channels, and enhancing online presence to drive customer engagement and growth. Qualifications Social Media Marketing and Digital Marketing skills Experience in Web Analytics and Online Marketing Strong Communication skills, both written and verbal Proficiency with digital marketing tools and platforms Ability to analyze and interpret data to make informed decisions Experience in the financial services industry is a plus Bachelor's degree in Marketing, Business, or related field
Company Description Hexafin is India’s leading financial service provider, simplifying the loan process with a network of over 70 banks and NBFCs, including HDFC, ICICI, Kotak, Bajaj Finance, and Standard Chartered. With over 17 years of expertise, Hexafin offers tailored solutions for Home Loans, Personal Loans, Business Loans, Loans Against Property, and more. Specializing in SME lending and professional loans, Hexafin serves as a one-stop financial partner. Customers benefit from hassle-free processes, competitive deals, and a comprehensive digital experience. Role Description This is a full-time on-site role for a Digital Marketing Strategist, based in Pune. The Digital Marketing Strategist will oversee the planning and execution of online marketing strategies, including campaigns, SEO, social media management, and monitoring performance metrics. The role requires collaboration with content teams, understanding of current market trends, and analysis of customer behaviors to optimize digital outreach efforts. Qualifications Expertise in SEO, SEM, and online campaign management Proficiency in Social Media Strategy, Analytics, and Engagement tools Skills in Content Marketing, Copywriting, and Branding Familiarity with Digital Advertising Platforms like Google Ads and Facebook Ads Strong data analytics, performance tracking, and reporting abilities Bachelor’s degree in Marketing, Business, Communications, or related field Experience in the financial industry or with lending services is a plus Adaptability, innovative thinking, and attention to detail